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Storytelling for Social Change
Numbers numb, stories move
Curated by Jennifer King
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Why storytelling is charity's best weapon for good - Deseret News

Why storytelling is charity's best weapon for good - Deseret News | Storytelling for Social Change | Scoop.it
Why storytelling is charity's best weapon for good
Deseret News
It was a slow news day when Cara Jones was assigned to cover a fatal car accident and was sent to the victim's home.
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What listening to a story does to our brains...

What listening to a story does to our brains... | Storytelling for Social Change | Scoop.it
In another case of science sort of proving what we’ve known for a long
time, the following article contains powerful, useful, and practical
information. The article’s only flaw might be that it wasn’t written as a
story itself.

Via José Carlos
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Marie Ennis-O'Connor's curator insight, August 20, 2013 7:20 AM

Learning the art of digital storytelling is an essential non profit marketing skill

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Dead Simple Way To Tell Your Brand Story On Facebook | Ernest Barbaric

Dead Simple Way To Tell Your Brand Story On Facebook | Ernest Barbaric | Storytelling for Social Change | Scoop.it

"Maybe you already post on Facebook three times a week. Maybe you already boost posts to promote your content. But are you missing out on a simple way to share your brand story using the visual web, on the most popular social media network in existence today?

 

Someone at [retailer] TOMS took some time to backfill their Facebook timeline with these (and other) tidbits, outlining the story of founding and growth of their brand. Leaving a few simple breadcrumbs for the fans and the curious to follow."

 

Read the full article to find out:

- how you can add milestones to your organizations Facebook page

- best practices for Facebook milestones

- what brand milestones should you create

- Facebook brand storytelling examples


Via Kim Zinke (aka Gimli Goose)
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Karen Dietz's comment, July 25, 2013 1:40 PM
Glad you like the article Omar!
Marie Ennis-O'Connor's curator insight, July 27, 2013 7:34 AM

Learning how to tell your story effectively is an essential skill for non-profit marketing

Karen Dietz's comment, August 2, 2013 7:47 PM
I couldn't agree more Marie! I keep learning all the time how to keep practicing the craft of storytelling :)
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The billionaire who shares

The billionaire who shares | Storytelling for Social Change | Scoop.it
Whatever may happen to his business empire - for now, it looks good - for Mr Nadar, philanthropy is forever. -BT
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Nancy Duarte: The secret structure of great talks | Video on TED.com

From the "I have a dream" speech to Steve Jobs’ iPhone launch, all great presentations have a common architecture. In this talk, Nancy Duarte draws lessons on how to make a powerful call-to-action.

(Filmed at TEDxEast.) (Magnificent!
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Demonstrating the Simplicity of Storytelling

Demonstrating the Simplicity of Storytelling | Storytelling for Social Change | Scoop.it
Lev Kuleshov edited a montage of pictures together to tell three different stories. http://www.youtube.com/watch?v=_gGl3LJ7vHc The Russian  was praised for his film and the actor for the way he was...
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Interviews with Jo-Anne McArthur, Phillip Norton, and Michele Taras for Picture Change.

Interviews with Jo-Anne McArthur, Phillip Norton, and Michele Taras for Picture Change. | Storytelling for Social Change | Scoop.it
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Create Your Own Information-Based Visual Display with One of these 20+ Tools

Create Your Own Information-Based Visual Display with One of these 20+ Tools | Storytelling for Social Change | Scoop.it

Via Steve Yuen, Let's Learn IT, Robin Good
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Two Pens's curator insight, May 13, 2013 1:14 PM

Piktochart is easy to work with and creates a fair Infographic. I still prefer to hire an art director. It's worth the money to have an intelligent designer with you :-)

Eddie Thornton's curator insight, May 13, 2013 3:29 PM

Don't forget to add your perspecitve, your insight as to why this infographic add up to more than just numbers and figures on a chart.

Ness Crouch's curator insight, May 14, 2013 4:09 PM

Another great link to help create infographics. I'd like to get more time to create these for class...

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Concise Storytelling for Leaders Video

Concise Storytelling for Leaders Video | Storytelling for Social Change | Scoop.it
JD Schramm, Stanford GSB lecturer in organizational behavior and director of the Mastery in Communication Initiative, presents this workshop specifically des...

Via Karen Dietz
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Karen Dietz's comment, March 2, 2013 3:44 PM
I agree Annette! It would be a wonderful and enriching experience.
Flutura Decision Sciences & Analytics's comment, March 9, 2013 7:53 AM
Thanks Karen ... this was a brilliant share ... changed my perspective dramatically ...Keep them coming
Karen Dietz's comment, March 10, 2013 2:20 PM
Thank you Derick! So glad you found it helpful and I will keep 'em coming :))
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Participation, Not Marginalization: Using People's Stories for Social Good

Participation, Not Marginalization: Using People's Stories for Social Good | Storytelling for Social Change | Scoop.it

Are these stories important to tell? Yes. If done right, storytelling is public education that has the power to change societies.

 

...

 

Maybe sometimes we should be story facilitators and help others tell their own stories instead of doing it for them. Enter participatory storytelling, whereby participants learn about narrative and use technology to produce their own media. By giving them control, we get a genuine storyteller’s perspective, plus they’re empowered through participation, not representation—which is the only solution to marginalization anyway.

 


Via Gregg Morris
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Karen Dietz's comment, February 18, 2013 12:06 PM
Excellent points Daniel!
Gregg Morris's comment, February 18, 2013 1:38 PM
As Karen said, they certainly are.
soulemane elias's comment, March 19, 2013 5:24 PM
yes ! I think also
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Visual storytelling tool Storyplanet aiming for 2013 launch | Media news | Journalism.co.uk

Visual storytelling tool Storyplanet aiming for 2013 launch | Media news | Journalism.co.uk | Storytelling for Social Change | Scoop.it
Storyplanet, which was backed by MIT's Joichi Ito and former head of online at Al Jazeera English Mohamed Nanabhay, lets journalists package content into interactive experiences (RT @jeremycaplan: Digital Storytelling Tool @Storyplanet = One of 2013's...
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Digital Journalism's comment, March 23, 2013 10:51 PM
Here's a thorough review of Storyplanet, which drew a response from Storyplanet founder: http://www.mulinblog.com/2013/03/09/storyplanet-reviewa-promosing-multimedia-storytelling-tool-for-digital-journalism-students/
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Rear Curtain Team: Doi Tung Development Project | rearcurtain.com

Rear Curtain Team: Doi Tung Development Project | rearcurtain.com | Storytelling for Social Change | Scoop.it
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The One Conversational Tool That Will Make You Better At Absolutely Everything

The One Conversational Tool That Will Make You Better At Absolutely Everything | Storytelling for Social Change | Scoop.it
Ask yourself: If you could interview like Walter Cronkite, would you get more value from your meetings? Would your mentors become more valuable? (What's the one conversational tool that will make you better at absolutely everything?
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An App To Help The Government Stop Street Harassment via Storytelling

An App To Help The Government Stop Street Harassment via Storytelling | Storytelling for Social Change | Scoop.it
The Hollaback app has long helped women document the abuse they get on city streets. Now it goes a step farther automatically creating a government...

Via Karen Dietz
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Kati Sipp's curator insight, August 31, 2013 12:23 PM

This is a great idea.

Tony Gough's curator insight, September 3, 2013 6:50 AM

An app that may help women on holiday or working in cities.

Karen Dietz's comment, September 4, 2013 3:12 PM
Thank you Malek, Kati and Tony for your comments. I really hope this app travels to other cities. I think it could really make a difference. And the storytelling aspect of the app really will help city officials understand the context of the harassment -- which is something numbers can never do.
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Storytelling is the top issue for 483 Corporate Communications Execs

Storytelling is the top issue for 483 Corporate Communications Execs | Storytelling for Social Change | Scoop.it
In the latest findings from Incite, we rank the top 5 issues for corporate communications execs.

Via Kathy Hansen
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Parker Donat's curator insight, September 21, 2013 12:52 PM

I think this issue is confusing for executives. They may think this is only a face to face presentation form of storytelling when I think the focus should also be on the multimedia delivery of storytelling to for internal and external communication. 

Karen Dietz's comment, September 22, 2013 10:43 AM
Hi Parker -- I appreciate you adding your voice here. In my experience, executives are too quick to put their stories into digital media. The ability to build a personal connection is lost when doing so. There are times when moving a story into digital media is important, but far greater value is created when sharing stories in person.
OLAJUMOKE's curator insight, September 26, 2013 7:47 AM

Being able to captivate your sub without boring them.

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Seven steps to the perfect story

Seven steps to the perfect story | Storytelling for Social Change | Scoop.it

Via José Carlos
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Lauren Scime's curator insight, July 25, 2013 4:46 PM

I would have to call this the "Joseph Campbell Lite" Infographic - still, a useful resource if only a reminder of the classic monomythic storytelling recipe.

Mervi Rauhala's curator insight, July 30, 2013 4:59 AM

Clever infographic!

 

John Thomas's curator insight, February 12, 9:07 AM
Seven steps to the perfect story
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Five Nonprofits Maximizing YouTube's Nonprofit Program

Five Nonprofits Maximizing YouTube's Nonprofit Program | Storytelling for Social Change | Scoop.it
Launched in 2007, YouTube's Nonprofit Program has gone through multiple changes over the last six years. Initially the program was only offered to qualified U.S. nonprofits and the benefits were li...
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Find the Heart of Your Brand Storytelling with These 6 Questions

Find the Heart of Your Brand Storytelling with These 6 Questions | Storytelling for Social Change | Scoop.it

"What’s the first thing you do when meeting someone new? You ask them questions to unveil their story: Where are you from? What kind of work do you do? Do you have children? Do you come here often? Questioning a stranger is more than a polite way to pass time — it’s the core of trying to connect.

 

Stories make life interesting and give people a way to connect. People crave them, which creates a big opportunity for brand storytelling."


Via Gregg Morris
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Karen Dietz's comment, June 24, 2013 2:48 PM
Many thanks for the shout-out Ozzie!
Karen Dietz's comment, June 24, 2013 2:49 PM
Andrea, welcome to my curation. I hope you find lots of good material here. Keep on telling your wonderful stories -- they are a precious gift!
Andrea Norwood's comment, June 24, 2013 3:52 PM
Thank you Karen!
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At Hopleaf Bar, A Tale Behind Every Ale

At Hopleaf Bar, A Tale Behind Every Ale | Storytelling for Social Change | Scoop.it
Mike Roper's a sucker for a good story. One afternoon, while sampling beers at his Uptown bar Hopleaf, he relayed how archaeologists in Turkey unearthed pottery buried for thousands of years,...

Via Karen Dietz
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La Belle Page's curator insight, May 19, 2013 3:55 AM

Pour l'inspiration.... very interesting as ever, thanks Karen  !

 

malek's comment, May 19, 2013 7:39 AM
Mind provocative......stories from a bar! thank you
Karen Dietz's comment, May 20, 2013 9:07 PM
Glad you both found it inspiring, provocative, and fun to read!
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Steal 7 easy internal storytelling tips from top organizations | Articles | Main

Steal 7 easy internal storytelling tips from top organizations | Articles | Main | Storytelling for Social Change | Scoop.it
Learn how to find stories and spread the word of your success today with these tips.
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Ads Worth Spreading: See The 10 Most World-Changing Ads, According To TED

Ads Worth Spreading: See The 10 Most World-Changing Ads, According To TED | Storytelling for Social Change | Scoop.it
Communicating on behalf of a brand can be tricky business. A decent idea once passed through the brand’s filter and massaged and molded to hit key messaging targets can come out the other side a shell of its possible self.

Via Karen Dietz
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Ignacio Conejo Moreno's comment, March 2, 2013 5:16 AM
Thank you, Karen, are amazing!
Denyse Drummond-Dunn's curator insight, March 2, 2013 10:15 AM

Must have been a difficult choice TED.

Karen Dietz's comment, March 2, 2013 3:43 PM
I bet it was Denyse!
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Data-Driven Storytelling: 6 Steps to a Credible Story | Patricia Redsicker

Data-Driven Storytelling: 6 Steps to a Credible Story | Patricia Redsicker | Storytelling for Social Change | Scoop.it
Important stories live in our data and visualizations are a powerful way to discover and understand these stories and present them to others.
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Inside the Story launches as 'web-native' magazine | Media news | Journalism.co.uk

Inside the Story launches as 'web-native' magazine | Media news | Journalism.co.uk | Storytelling for Social Change | Scoop.it
Journalist and producer Adam Westbrook launches a digital magazine about storytelling (RT @BoraZ: RT @notscientific: Inside the Story, a digital magazine on the art of storytelling/narrative http://t.co/L0wX95Ss)...
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Sea of humanity obscures view of train in Bangladesh

Sea of humanity obscures view of train in Bangladesh | Storytelling for Social Change | Scoop.it
Muslims at Airport Railway station return home on an overcrowded train after attending the Akheri Munajat (concluding prayers) on the third day of the second phase of the largest congregation of Muslims in Dhaka, Bangladesh, Jan.
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4 Businesses Leveraging Storytelling With Images

4 Businesses Leveraging Storytelling With Images | Storytelling for Social Change | Scoop.it
Have you noticed the importance of images in social media? Do you use images to tell stories about your business? Keep reading to discover four creative u
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