Storytelling
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The very best storytelling games to light your imagination on fire - Io9

The very best storytelling games to light your imagination on fire - Io9 | Storytelling | Scoop.it
Take an evening joking around with friends, add a pinch of D&D and a dash of Who's Line Is It Anyway?, and you've got some idea of what a story game is. These collaborative storytelling games cover Shakespearean ...
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Rescooped by Daniel Yam from Public Relations & Social Media Insight
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Corporate Storytelling Lessons from Kevin Spacey

Corporate Storytelling Lessons from Kevin Spacey | Storytelling | Scoop.it

Kevin Spacey's comments about the Netflix release of "House of Cards" contains a road map for brand storytelling worthy of global enterprise brands. ...In the video, Spacey himself speaks to the potential benefits of this innovative distribution strategy, proclaiming, “Give them [the audience] what they want, when the want it, in the form they want it in…”The success of House of Cards (as well as that of the latest Netflix series to be released en-masse, Orange is the New Black) proves that this distribution model can work. But how might it apply to content marketing, which operates in vastly different ways than the business of television? And, more specifically, how might a nontraditional release schedule like this impact corporate storytelling?Here are some key insights, derived directly from the words of Kevin Spacey, that all content marketers need to take to heart...


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Jeff Domansky's curator insight, September 1, 2013 2:03 PM

Interesting way to tackle the concept of content marketing. the focus on corporate storytelling is useful for business marketers.