Storytelling
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Storytelling
L'art de raconter des histoires pour valoriser l'image d'une marque
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[Video] What makes a hero? - Matthew Winkler

View full lesson: http://ed.ted.com/lessons/what-makes-a-hero-matthew-winkler What trials unite not only Harry Potter or Frodo Baggins but many of literature...

Via José Carlos
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Une magnifique vidéo présentant le Voyage du Héros, technique de Storytelling la plus efficace à ce jour

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[Video] Joe Sabia: The technology of storytelling

iPad storyteller Joe Sabia introduces us to Lothar Meggendorfer, who created a bold technology for storytelling: the pop-up book.
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Une présentation brillante de storytelling sur iPad, présentant l'un des pères du storytelling moderne

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