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Rescooped by Sonja Blignaut from How to find and tell your story
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Storytelling Tips Gleaned from HIMYM | Gina Denny

Storytelling Tips Gleaned from HIMYM | Gina Denny | Storytelling and narrative | Scoop.it

"I love the show, "How I Met Your Mother" for a lot of reasons. I love that it doesn't paint marriage as a death sentence, I love that they balance reality with ridiculousness, and I love that they plant a dozen Easter eggs every season. 

 But most of all I love they way they tell a story. Not just the big, overarching story of how he met his wife (which we are just barely getting to, eight seasons in), but the little stories, the ones encapsulated in a season, or a few episodes, or sometimes in a single episode. I've been watching the entire show, from the beginning, and I've collected some storytelling tips." Read the full article to find out details about:- Don't start at the beginning- Skip over the stuff that sucks- Some details aren't important- Give your characters genuine flaws- Tie it all to the main conflict- Be consistent- Make your character do something stupid- Give your character a rich backstory, but don't talk about it until it matters- Motivations are important- And motivations sometimes change


Via Kim Zinke (aka Gimli Goose)
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Kim Zinke (aka Gimli Goose)'s curator insight, July 1, 2013 6:06 PM

It really is the little stories that give an individual their unique seasoning ;)

Rescooped by Sonja Blignaut from How to find and tell your story
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Seven Deadly Tricks, Seven Ways to Storytelling | Bipul Deb Nath

1. Overcoming the monster

2. Rags to riches

3. Quest

4. Voyage and return

5. Comedy

6. Tragedy

7. Rebirth


Via José Carlos, Kim Zinke (aka Gimli Goose)
Sonja Blignaut's insight:

Great presentation on Booker's 7 Basic Plots

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Sharrock's curator insight, July 12, 2013 8:11 AM

Attention, engagement, communication! these are 21st century goals to make an experience valuable.

Kim Zinke (aka Gimli Goose)'s curator insight, July 12, 2013 2:23 PM

This is well laid out.  Each story type is described and includes 2 supporting slides:  1) story outline and an example.

Rescooped by Sonja Blignaut from How to find and tell your story
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The Story Coaster | The New York Times

The Story Coaster | The New York Times | Storytelling and narrative | Scoop.it
Readers go for a ride.

 

Illustrator and cartoonist Grant Snider has created “The Story Coaster,” a comic about the elements and pitfalls of narrative storytelling.


Via Kim Zinke (aka Gimli Goose)
Sonja Blignaut's insight:

This is so cool .. love the "plot hole" :)

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Rescooped by Sonja Blignaut from How to find and tell your story
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Dead Simple Way To Tell Your Brand Story On Facebook | Ernest Barbaric

Dead Simple Way To Tell Your Brand Story On Facebook | Ernest Barbaric | Storytelling and narrative | Scoop.it

"Maybe you already post on Facebook three times a week. Maybe you already boost posts to promote your content. But are you missing out on a simple way to share your brand story using the visual web, on the most popular social media network in existence today?

 

Someone at [retailer] TOMS took some time to backfill their Facebook timeline with these (and other) tidbits, outlining the story of founding and growth of their brand. Leaving a few simple breadcrumbs for the fans and the curious to follow."

 

Read the full article to find out:

- how you can add milestones to your organizations Facebook page

- best practices for Facebook milestones

- what brand milestones should you create

- Facebook brand storytelling examples


Via Kim Zinke (aka Gimli Goose)
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Karen Dietz's comment, July 25, 2013 10:40 AM
Glad you like the article Omar!
Marie Ennis-O'Connor's curator insight, July 27, 2013 4:34 AM

Learning how to tell your story effectively is an essential skill for non-profit marketing

Karen Dietz's comment, August 2, 2013 4:47 PM
I couldn't agree more Marie! I keep learning all the time how to keep practicing the craft of storytelling :)
Rescooped by Sonja Blignaut from How to find and tell your story
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7 Steps to a Memorable, Shareable, Retellable Story | Wakingstar

7 Steps to a Memorable, Shareable, Retellable Story | Wakingstar | Storytelling and narrative | Scoop.it

Retellable stories - they’re the things we remember!

"Because for all the massive investment of time and money in social media in the past 10 years, we’ve invested much less in the original social media: the stories we tell and retell, person-to-person, in interviews, in cafes and restaurants, and in meetings. This social media is at the foundation of our relationships, and at the foundation of our organizations."

 

Read the full article to find out more about these seven simple steps to make your stories retellable:

1. Commit to the journey

2. Use sensory details

3. Move through your problem

4. Spark suspense

5. Hone in on what changed

6. Land your meaning

7. Take five


Via Kim Zinke (aka Gimli Goose)
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Karen Dietz's curator insight, July 24, 2013 10:13 AM

I really like this article that includes all the most important pieces for crafting a compelling story. It's a good reminder, which we need sometimes! And it is an enjoyable read.


Thanks Kim Zinke for finding and sharing this!

Leira Nomis Dalanam's curator insight, August 24, 2013 6:41 AM

Lesson's Learned

Rescooped by Sonja Blignaut from How to find and tell your story
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8 Steps To Become A Data Storyteller | Hyper Island

8 Steps To Become A Data Storyteller | Hyper Island | Storytelling and narrative | Scoop.it

"The noise around data has become deafening but what does it mean for those who want to understand more, harness its power but have not got time to learn statistics, clustering algorithms or other intense technical ideas?"

 

Read the full article to find out more about these 8 basic steps that you can take to improve your data literacy and use it in your creative work.

1. Decide that data is cool

2. Find some great examples

3. Explore sources of interesting data

4. Find some great tools

5. Decide on your stories, questions and theories

6. Create some pictures

7. Get excited by real-time data

8. Recognise your data responsibilities


Via Kim Zinke (aka Gimli Goose)
Sonja Blignaut's insight:

Seems data storytelling is a growing topic - this piece has some interesting and practical tips

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Kim Zinke (aka Gimli Goose)'s curator insight, July 24, 2013 11:02 PM

Here's an interesting exercise.  Read through the article and replace the word "data" with "story."  The steps work just as well.

Rescooped by Sonja Blignaut from Just Story It Biz Storytelling
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Igniting Word-of-Mouth Marketing With Storytelling

Igniting Word-of-Mouth Marketing With Storytelling | Storytelling and narrative | Scoop.it
Storytelling is by far the most underrated skill when it comes to business. Gary Vaynerchuk, master marketer and entrepreneur Even...

Via Karen Dietz
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Ellyn Winters's curator insight, April 25, 2013 10:01 AM

I'm a huge believer in storytelling in marketing, but also in sales. It is our natural form of communication in life - so why would we abandon this format when talking business? 

Jean-Marc TRESOR's curator insight, April 26, 2013 7:44 AM

Storytelling

Alison D. Gilbert's curator insight, May 2, 2013 1:08 PM

I love storytelling, listening and telling.

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still eating oranges

still eating oranges | Storytelling and narrative | Scoop.it
An art collective. Expect from us illustrations, experimental writing, comics, philosophy, humor,...
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Rescooped by Sonja Blignaut from Eclectic Technology
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Visual Thinking: Where Learning Meets Design - Innovation Design In Education - ASIDE:

Visual Thinking: Where Learning Meets Design - Innovation Design In Education - ASIDE: | Storytelling and narrative | Scoop.it

What is "the value of illustrative lessons and design-based investigations...using one's visual imagination to approach educational problems (whether historical, literary, mathamatical, or scientific) can yield tremendous dividents in student collaboration and engagement."

This post explores visual thinking with an excellent video by Sean Kelly called "Visual Thinking: Writing with Pictures" (which is worth the 3 minutes it will take to watch it). As always there are great resources, in this case looking at mind mapping. And to show both sides of this story you will also find a link to an article 'Data Visualization: It's Pretty, But Is It Useful?'

A great post to gather ideas about visual thinking!

 


Via Beth Dichter
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Bryan Hartsig's curator insight, May 23, 2013 5:38 AM

text and visual pairings can inspire keen connections in the learning process....

Rescooped by Sonja Blignaut from How to find and tell your story
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On Inspiration: How To Find Your Story | Authorial Intent

On Inspiration: How To Find Your Story | Authorial Intent | Storytelling and narrative | Scoop.it

"This post is adapted from the presentation I give when I speak at schools. I added this topic to my presentation after I started receiving a good many emails from students telling me theywanted to write a story, but had trouble coming up with an idea that was fresh and interesting.

If you're a writer just starting out, that can be really tough. I know it was for me. It took meyears to separate my ideas from the books I read, to move into a place where my inspiration became original and personal, instead of just me recycling the stories and characters I read about. This isn't a bad thing--this imitation of other writers. It's how we learn, and I believe most writers start off that way."

 

Read the full article to find out how to utilize these four places where inspiration might strike:

1. What interests you?

2. The Magic Question

3. What terrifies you?

4. History, Science, Art


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5 Questions to Ask If You Want to Turn Your Life Story Into a Book and Business | Writer's Living

5 Questions to Ask If You Want to Turn Your Life Story Into a Book and Business | Writer's Living | Storytelling and narrative | Scoop.it

Is My Life Story Ready To Become A Book?

"Every one of us has a story to tell. But not to sell. Selling your story requires a few additional considerations, aside from simply wanting to tell it. Selling your story means finding that message, meaning, or lesson that can be drawn from it to inform, inspire, and educate others, often causing them to respond to a particular call to action."

 

So if you are considering turning your life story into a book that earns your business money, read the full article to find out more about these questions to ask before moving forward:

1. Am I writing this book for the reader?

2. Am I willing to invest money in this project?

3. Am I open to feedback or advice?

4. Do I have at least one other avenue where I share my authority

5. Will I craft a product that encourages readers to engage with me further?


Via Kim Zinke (aka Gimli Goose)
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12 Most Compelling Reasons to Tell Your Story in Business | 12 Most

12 Most Compelling Reasons to Tell Your Story in Business | 12 Most | Storytelling and narrative | Scoop.it
Dr. Michelle Mazur tells the tale of the 12 Most Compelling Reasons to Tell Your Story in Business.

 

Read the full article to find out more about:

1. Standout

2. Showcase your personality

3. Getting to know you

4. Invoke emotion

5. Vulnerability

6. Lessons from mistakes

7. What's your point of view?

8. Engage your clients' brains

9. Showcase your "why"

10. Tell the stunning results

11. Stories disarm and charm

12. Highlight your expertise

13. Don't underestimate the power of your story


Via Kim Zinke (aka Gimli Goose)
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Good Companies Are Storytellers. Great Companies Are Storydoers | Harvard Business Review

Good Companies Are Storytellers. Great Companies Are Storydoers | Harvard Business Review | Storytelling and narrative | Scoop.it

"In my new book, True Story: How to Combine Story and Action to Transform Your Business [Ty Montague], I call these new companies storydoing companies because they advance their narrative through action, not communication. Storydoing companies — Red Bull, TOMS shoes, Warby Parker, and Tory Burch, for example — emphasize the creation of compelling and useful experiences — new products, new services, and new tools that advance their narrative by lighting up the medium of people. What I mean by this is that when people encounter a storydoing company they often want to tell all their friends about it. Storydoing companies create fierce loyalty and evangelism in their customers. Their stories are told primarily via word of mouth, and are amplified by social media tools.

 

So how do you know a storydoing company when you see one? These are the primary characteristics:

- They have a story

- The story is about a larger ambition to make the world or people's lives better

- The story is understood and cared about by senior leadership outside of marketing

- That story is being used to drive tangible action throughout the company: product development, HR policies, compensation, etc.

- These actions add back up to a cohesive whole

- Customers and partners are motivated to engage with the story and are actively using it to advance their own stories"

 

Read the full article to see research results on the difference between storytelling and storydoing companies.


Via Kim Zinke (aka Gimli Goose)
Sonja Blignaut's insight:

It really is all in the doing ...

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Kim Zinke (aka Gimli Goose)'s curator insight, July 17, 2013 1:26 PM

To view the image above (the tool to help you identify if you are a storydoing company) and for more information on storydoing visit http://storydoing.com.

Juliet Chen's curator insight, July 18, 2013 4:42 AM

Actions speak louder than words - even if you tell a brilliant story.

Chris Aarons's curator insight, July 28, 2013 6:53 PM

The is where social and content come together to become greater than the sum of their parts.

Rescooped by Sonja Blignaut from How to find and tell your story
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How to Tell a Good Story | AMA Playbook

How to Tell a Good Story | AMA Playbook | Storytelling and narrative | Scoop.it

For some, storytelling doesn’t come naturally. Read the full article to find out more about these four tips from storytelling expert Paul Smith on how to get started building a repertoire of quality stories you can use when you need them:

1. Probe your past.

2. Focus on what’s happening around you.

3. Collect stories from people you know.

4. Collect stories from strangers.


Via Kim Zinke (aka Gimli Goose)
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Bad Spoon's curator insight, July 25, 2013 11:01 PM

Conseils pertinents pour un storytelling efficace

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Jennifer Aaker: The Seven Deadly Sins of Storytelling | Stanford Graduate School of Business

Jennifer Aaker: The Seven Deadly Sins of Storytelling | Stanford Graduate School of Business | Storytelling and narrative | Scoop.it

"Before you craft your story, ask yourself: “Who is my audience and what is my goal in engaging them?”

 

While the reason you are telling a business story may be quite different from the reason you tell a story at a party, the same techniques apply. Read the full article to find out why, too often, company stories come across as dry and flat because they fall prey to these seven deadly sins:

1. Chronology

2. Telling

3. Jargon

4. Pulse-free

5. Fabrication

6. Bulletproof

7. Proprietary


Via Kim Zinke (aka Gimli Goose)
Sonja Blignaut's insight:

Really like how this article describes in practical ways the pitfalls many storytelling practitiones fall into

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Kim Zinke (aka Gimli Goose)'s curator insight, July 9, 2013 12:59 PM

What I like about this article is the "in practice" paragraph Jennifer provides for each point.  It gives you ideas on how to overcome each of the sins.

Rescooped by Sonja Blignaut from Just Story It Biz Storytelling
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The Shapes of Stories, a Kurt Vonnegut Infographic

The Shapes of Stories, a Kurt Vonnegut Infographic | Storytelling and narrative | Scoop.it
My take on visually presenting Kurt Vonnegut's theories about archetypal stories, designed after researching the subject. 11"x17" (click for larger version)

Via Karen Dietz
Sonja Blignaut's insight:

Would love to see her take on the 7 basic plots

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Mercor's curator insight, February 7, 2013 7:54 AM

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Tribe Pictures's curator insight, February 8, 2013 7:31 AM

Great infographic on Kurt Vonnegut's theories on story shapes 

Mary Daniels Brown's curator insight, February 8, 2013 7:52 AM

A graphic designer's visual representation of story structure. Nice!

Rescooped by Sonja Blignaut from Richard Kastelein on Second Screen, Social TV, Connected TV, Transmedia and Future of TV
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Pixar’s 22 Rules to Phenomenal Storytelling [INFOGRAPHIC] | Visual Innovation

Pixar’s 22 Rules to Phenomenal Storytelling [INFOGRAPHIC] | Visual Innovation | Storytelling and narrative | Scoop.it
Innovation depends on storytelling: leaders need to create stories and use themes that motivate, stories provide key frameworks that give direction to innovative processes and create an emotional background that give people a reason to participate...

Via Richard Kastelein & Adriana Hamacher
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