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storytales
we tell each other stories all the time
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How To Increase Your Conversions With Narrative Web Forms

How To Increase Your Conversions With Narrative Web Forms | storytales | Scoop.it

I came away from this article thinking that a fundamental key to successfully implementing narrative forms would be: keep the surrounding narrative brief and ruthlessly devoid of fluff.

 

The balance between making something more fun and keeping it useful can be a delicate one. Making the user wade through what the author considers entertaining in order to perform a multi-step mandatory task could really kill the experience.

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Evil Genius Plots to Blow Up the Comics Universe [#Transmedia]

Evil Genius Plots to Blow Up the Comics Universe [#Transmedia] | storytales | Scoop.it

Scott Thill:  '“Anyone who loves comics and sees them as a vital art form capable of telling unique and challenging stories must recognize that [the industry's] business corpse has to be put out of its misery so a new one can be built,” said Pizzolo, a publisher and filmmaker who has been busy engineering the transmedia spine that will take comics into the future' ...


Via The Digital Rocking Chair, Binary Racoon
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