There are important patterns in both in the ways stories are reproduced and and the ways they are changed, and the patterns observed in an insurance company can inform us about the ways in which very different collectivities work their past.
Editor’s note: Steve Wishman is a presentation designer at Prezi. Known for creating rich cinematic presentations for TED presenters and Silicon Valley leaders, engineers, startups, and more, Steve comes to Prezi with a lofty but simple goal: to create breathtaking visual stories that help change the world.
In another case of science sort of proving what we’ve known for a long time, the following article contains powerful, useful, and practical information. The article’s only flaw might be that it wasn’t written as a story itself.
"Good science is a good story," says the two-time Pulitzer Prize winning biologist Edward O. Wilson in a recent interview on Science Friday with Ira Flatow. "We're all storytellers—all of us. From the novelist to the artist who is trying to say something new and take us in a new direction on canvas, to scientists who have discovered something, and when they discover something they want to tell a story, they want to...explain to others [the] why and where it came from, what kind of process is going on and where is it going to lead?"
By Joe GillespieGood brand storytelling, like all good storytelling, is rooted in authenticity and originality. It results in qualities that resonate with audiences – entertainment, intrigue and engagement – and is not going anywhere any time soon.
A good story can make or break a presentation, article, or conversation. But why is that? When Buffer co-founder Leo Widrich started to market his product through stories instead of benefits and bullet points, sign-ups went through the roof.
"Last month we took the long flight across the Pacific to spend a day with our friend Nancy Duarte at the new and very cool head office of Duarte, Inc. in Silicon Valley. About eight years ago Nancy contacted me out of the blue—and it will be eight years exactly this December that I first met Nancy and Mark Duarte at their offices in Mountain View California (post from 2005). Since then they have upgraded twice to bigger offices in the Valley as their business has grown.Duarte has an amazing team of storytellers, designers, and a whole lot more."
+ -. Home » Issue Archives » Presentation Skills Training » [Video Series] The 7 Closing Mistakes Presenters Make – Part 3 ... Most presenters feel uncomfortable talking about their offer at the end of the presentation.