"What's the story of your business? Are you wondering how storytelling can help your marketing and sales?"
"To learn about the power of storytelling, I interview Dave Kerpen for this episode of the Social Media Marketing podcast."
"As powerful as your story is, it still needs to convey “I can solve your problems.” Your overall goal isn’t to become the best storyteller in the world, but to grow your business."
"You’re going to develop a story that helps people connect the dots between what their problems are and how you can solve them."
Via Karen Dietz