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The 5 Secrets Of Storytelling For Social Change

The 5 Secrets Of Storytelling For Social Change | Story Route | Scoop.it
Editor's Note: Jim Berk is Chief Executive Officer of Participant Media, a Los Angeles-based entertainment company that focuses on socially relevant, commercially viable feature films, documentaries and television, as well as publishing and digital...
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Judith van Praag's comment, August 3, 2013 5:35 PM
You've got a message?
Judith van Praag's curator insight, August 3, 2013 5:37 PM

Have something important to say that will benefit the world we live in? Say it well, so people hear your message.

Story Route
Let's change the world with our stories
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Rewriting Personal Narratives to Heal

Rewriting Personal Narratives to Heal | Story Route | Scoop.it
Discover how recreating your personal narrative can transform the patterns in your life, community and beyond.
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Fascinating story of one woman changing a chronic illness through changing the story she told about herself. 
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Data Storytelling: The Essential Data Science Skill Everyone Needs - Forbes

Data Storytelling: The Essential Data Science Skill Everyone Needs - Forbes | Story Route | Scoop.it
Data visualization expert Stephen Few said, “Numbers have an important story to tell. They rely on you to give them a clear and convincing voice.” With the influx of data and introduction of self-service analytics tools, we're going to need more people capable of communicating insights effectively. The next generation of data storytellers will not be limited to just analysts and data scientists. Everyone will need to know how to tell a story with numbers.
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The 22 Rules to Perfect Storytelling, According to Pixar

The 22 Rules to Perfect Storytelling, According to Pixar | Story Route | Scoop.it
#1: You admire a character for trying more than for their successes.
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Ian Berry's curator insight, February 14, 11:10 PM

Brilliant list Something for all writers/leaders who get the powerfully of sharing stories

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American politics: may the best story win

American politics: may the best story win | Story Route | Scoop.it
The American election is a clash of competing stories, and the winning story will affect the planet.
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How I turned a deadly plant into a thriving business

How I turned a deadly plant into a thriving business | Story Route | Scoop.it
"If you want to learn about a culture, listen to the stories. And if you want to change a culture, change the stories."
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Cathryn Wellner's curator insight, January 23, 6:17 PM

She changed an invasive plant into the raw materials for thriving businesses. That's changing the story!

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Suzanne Duncan: The dark side of storytelling | TED@State Street

Suzanne Duncan: The dark side of storytelling | TED@State Street | Story Route | Scoop.it
Watch this talk from TED@StateStreet, a TED-curated event featuring a diverse group of speakers from across the State Street community.

Via Alexis Niki
Cathryn Wellner's insight:

She starts with the fiction financial advisers tell themselves - and their clients. A sobering but ultimately hopeful talk on the power of the stories we tell ourselves.

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Who was Charles Perrault? Why the fairy tales you know may not be as they seem

Who was Charles Perrault? Why the fairy tales you know may not be as they seem | Story Route | Scoop.it

French author Charles Perrault was born 388 years ago on January 12, and has become immortalised as the father of the fairy tale as we know it

Cathryn Wellner's insight:

Ah, but the tales he wrote were so much darker, and spicier, than the Disney versions.

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People Buy Stories Before They Buy Stuff

People Buy Stories Before They Buy Stuff | Story Route | Scoop.it
Today, every marketer understands the value of story as a way to sell just about anything. But, still, few understand the right way to use story and narrative as a way to guide people on the perfect journey.

This is due in large part to the fact that it takes some skill, a bit of hard work and perhaps, more importantly, patience. A great story has many significant elements and to have the greatest impact each element must be built in a certain order – much like the foundation of a house must be laid before the walls and roof have a place to stand.

Via Gregg Morris
Cathryn Wellner's insight:

We see evidence of that every time Apple releases a new product.

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Ian Berry's curator insight, January 8, 7:28 PM

He provides a lot of valuable insights does John Jantsch. I highly recommend clicking on the marketing hour glass link too Priceless value regardless of what your business does.

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All Stories Are the Same

All Stories Are the Same | Story Route | Scoop.it
From Avatar to The Wizard of Oz, Aristotle to Shakespeare, there’s one clear form that dramatic storytelling has followed since its inception.
Cathryn Wellner's insight:

Friends who saw the latest Star Wars complained that it was the same story as the first, told with fantastic technology but not adding anything to the cannon. I respectfully disagree with their complaint because, yes, it was the same story - powerfully retold because it reaches deep within our psyches and sets something humming.

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Is Christmas the Greatest Story Ever Told?

Is Christmas the Greatest Story Ever Told? | Story Route | Scoop.it
It’s not just religion that keeps the Christmas tale going—it offers all the elements of a gripping narrative.
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3 Reasons Storytelling Is the Key to Everything

3 Reasons Storytelling Is the Key to Everything | Story Route | Scoop.it
I tell stories because they are the most powerful force in the universe to make a difference in the lives of real people. All great truths come to us through story. Story shapes us constantly, and whether people realize it or not, the story they believe in any given moment has monumental consequences.
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Best-selling author explains how story-telling can lead to social change

Best-selling author explains how story-telling can lead to social change | Story Route | Scoop.it
The history of the US isn't all revolution and liberation. There's a lot of violence, persecution and discrimination. But if the country wants to truly move forward, it would be well-served to address the good with the bad.
Cathryn Wellner's insight:

The U.S. is need of some powerful storytelling if it is to deal with the legacy of its history and the potential of its future.

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The most important lesson Steve Jobs taught me

The most important lesson Steve Jobs taught me | Story Route | Scoop.it
Not just a great business leader, Apple's Steve Jobs was also a master storyteller. Here's how he taught me to paint a picture with words.
Cathryn Wellner's insight:

I remember Christmas of 2005 when my brother kept badgering me about staying with Apple when PC was burying it alive, and it would be gone soon. But I already knew Apple was the better storyteller.

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6 Reasons Why Podcasting Is The Future Of Storytelling - Forbes

6 Reasons Why Podcasting Is The Future Of Storytelling - Forbes | Story Route | Scoop.it
Coming off this seismic growth, it’s natural to question if podcasting’s growth will be sustained or whether a collection of fluke events drove unusually high listener numbers, soon to revert back to the mean.
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Creating My Father's Legacy: Martin Elkort's Photography - Feminine Collective

Creating My Father's Legacy: Martin Elkort's Photography - Feminine Collective | Story Route | Scoop.it
Martin Elkort 1950 ©Martin Elkort In the spring of 2014, I stepped up to a podium in the Brown Auditorium Theater of The Museum of Fine Arts, Houston. The
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Storytelling And The New Hampshire Primary - Forbes

Storytelling And The New Hampshire Primary - Forbes | Story Route | Scoop.it
Storytelling is a significant factor in the political results so far.
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Chase Jarvis: Acclaimed Photographer and CreativeLIVE Founder

Chase Jarvis: Acclaimed Photographer and CreativeLIVE Founder | Story Route | Scoop.it
Chase Jarvis has built a stunning career as a photographer, and also shares his passion for lifelong learning with a global community on CreativeLive. 
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The storytelling that’s trashing your investments

The storytelling that’s trashing your investments | Story Route | Scoop.it
You sit down with your financial adviser. She offers you a slate of options she expects will weather the stormy economy and give you solid returns. You plunk down your hard-earned cash, sign the ri…
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Rescooped by Cathryn Wellner from Just Story It! Biz Storytelling
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How is Google is Powering Storytelling in 2016? Find Out Here

Few people know Google and Google Plus the way Martin Shervington does. Kathy Klotz-Guest and Martin discuss (and laugh about) business storytelling trends i...

Via Karen Dietz
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Karen Dietz's curator insight, January 8, 1:46 PM

In this 38 minute video fellow biz story colleague Kathy Klotz-Guest (and a curator here, too) interviews Martin Shervington of Google to discover how the company is supporting business storytelling in 2016. Fascinating! Lots to think about here and I know you'll find insights here.


This review was written by Karen Dietz for her curated content on business storytelling at www.scoop.it/t/just-story-it. Follow her on Twitter @kdietz

Kajsa Hartig's curator insight, January 9, 3:45 AM

A few insights: People gather around collections/interests not other people. How can museums curate collections more effieciently in social media? How can (curated) collections connect with communitites? Also: Stories are told 'on the fly'. How can museums connect with the visitors' own stories? How can the museum's and visitor's stories merge? Not yet sure about the role of Google for museums but some interesting thoughts here.

Dr. Madelyn Blair's curator insight, January 11, 4:52 PM

Just in case you are reeling with all the changes, this interview with Martin Shervington of Google will just add to the mix. That said, he will give you some insights into what is happening in technology uses. And being informed is one of the best way to be prepared. Have fun listening to his excitement, energy, and focus. This review written by Madelyn Blair, PhD. See more at www.madelynblair.com or follow @madelynblair.

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The Art and Heart of Storytelling

The Art and Heart of Storytelling | Story Route | Scoop.it
Telling stories is one of humankind’s abiding, defining impulses. When you become a travel storyteller, you’re tapping into one of the deepest and richest veins
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Narrative Goes Digital: The Shape of Storytelling to Come | 21stcentury.co.uk

Narrative Goes Digital: The Shape of Storytelling to Come | 21stcentury.co.uk | Story Route | Scoop.it
Lyle Skains explores the world of digital storytelling and how new technologies are affecting the way we experience and communicate our cultural narratives and
Cathryn Wellner's insight:

Storytelling - it's old and always new

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Hope Is Not for the Weak of Heart

Hope Is Not for the Weak of Heart | Story Route | Scoop.it

"[H]ope is not merely a sunny outlook, nor a denial of the hard facts of our lives. Rather, hope is an accomplishment. Like freedom, it must be re-won in every generation. Maybe in every year."

Cathryn Wellner's insight:

Doug Lipman writes lyrically and compelling about the power of stories to give us hope.

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Austin Kleon — George Saunders Explains How to Tell a Good Story...

Austin Kleon — George Saunders Explains How to Tell a Good Story... | Story Route | Scoop.it
George Saunders Explains How to Tell a Good Story“A bad story is one where you know what the story is and you’re sure of it. And you go there with your intentionality fixed in place. ” If you saw this...
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Excellent, short videos that will inspire

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Rescooped by Cathryn Wellner from Just Story It! Biz Storytelling
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Grenoble introduces short story dispensers in public areas

Grenoble introduces short story dispensers in public areas | Story Route | Scoop.it
To make the time pass and to allow its residents to enjoy a little culture, Grenoble has introduced short story dispensers in public areas around the town.

Via Dr. Madelyn Blair
Cathryn Wellner's insight:

I love this idea - what a way to transform the irritation of waits in queues, not to mention all the other possibilities for this approach to story sharing.

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Dr. Madelyn Blair's curator insight, October 16, 2015 1:11 PM

Innovation occurs in the most unexpected ways. Just imagine waiting in the cafeteria line and have a story you can read in 3 minutes in your hand. Grenoble, France is experimenting with ways to fill the gaps in people lives as they wait in lines. But imagine what you might do in your company with something that conveys a new initiative in a little story or explains a value of the company through a little story. I think there are lots of possibilities here. What do you think? This review was written by Madelyn Blair, PhD. Visit her at madelynblair.com or follow her @madelynblair.

Kim Zinke (aka Gimli Goose)'s curator insight, October 16, 2015 4:16 PM

Love this idea.  I would like to hear more about this idea.  Who writes the stories and if you can pick a genre.  I could see these types of dispensers being used to tell local stories and history.

Judith van Praag's curator insight, October 19, 2015 1:54 PM
Picking up a story while waiting, or on your way to the next destination. Seeing the headline my first association was with the Story Chairs an audiovisual project conceived and executed by Seattle artist/writer Tina Hogatt. Yours truly contributed a story to the series that visitors to Jack Straw Productions Gallery could enjoy seated in an especially constructed easy listening chair. My response to the story dispenser is two-fold. On one hand I applaud the idea that a larger audience is exposed to the work of short story writers, on the other hand I think stories are unfolding all around us, and allowing people to look around, and see what's going on in their environment, giving them room to spin their own tales ought to have room, or space to develop. My thought: provide a short short, or flash fiction piece, AND encourage the reader to look around and create their own narrative.
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The Underutilized Power of Storytelling in Congress | Commentary

The Underutilized Power of Storytelling in Congress | Commentary | Story Route | Scoop.it
Despite my deep admiration for members of Congress and staff for their dedication, hard work and sense of public service, I am continually amazed that many of them are lousy communicators. Oh, they make grand campaign commercials for the elections and wow their audiences with marvelous stump speeches. Then they seem to turn in those winning strategies when they come to Congress and exchange them for talking points, spreadsheets and charts as their tools of choice in the democratic dialogue

 

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