Stories - an expe...
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Stories - an experience for your audience -
- Everyone - every company, organization has a story. Tell it, we all can learn and benefit from your story but be authentic, real
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Rescooped by Hans Heesterbeek from Just Story It Biz Storytelling
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Stories as Truth Detectors

Stories as Truth Detectors | Stories - an experience for your audience - | Scoop.it

"Using stories to catch 'smart talk' from the Zahmoo blog


Via Karen Dietz
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Ron McIntyre's curator insight, March 20, 2013 9:53 AM

Good reason to keep an achievement diary with facts, dates and participants within your career.

ozziegontang's curator insight, March 20, 2013 2:19 PM

Curt Einstein would put it:  Tell me what you did and how you did it from A to Z.  If they couldn't tell the story of how it happened, then they may have been the boss but they didn't do it.


Lee Thayer's:  The measure of performance is performance tells what one has done in order to do what needed doing to accomplish the required results.  It's about results, not activities.

ozziegontang's curator insight, March 20, 2013 2:20 PM

There is an ocean between saying and doing.

Rescooped by Hans Heesterbeek from Just Story It Biz Storytelling
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The Power of Storytelling for Recruiters HR, Recruiting

The Power of Storytelling for Recruiters HR, Recruiting | Stories - an experience for your audience - | Scoop.it

Your corporate storytelling and employer branding strategy is not something that can be perfected overnight, but it is a critical piece of your recruitment marketing strategy and worth your time to improve upon.

So true! Yes, corporate storytelling is an iterative process.

Yet what I really like about this article is its focus on linking company story sharing and story strategy to the recruiting process. Want to attract top talent? Then you had better be telling your stories well -- not only to attract talent, but as part of the interview process, too.

But really, this article applies to all businesses of any size. If you are an entrepreneur or small business or nonprofit, you want to work with top vendors and contractors. Craft fabulous (authentic) stories, attract the best people to work with you, and excel in what you do.

Read the suggestions in this article for ways to go about this.


Via Karen Dietz
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