Stories - an expe...
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Stories - an experience for your audience -
- Everyone - every company, organization has a story. Tell it, we all can learn and benefit from your story but be authentic, real
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Rescooped by Hans Heesterbeek from Transmedia: Storytelling for the Digital Age
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Nuno Bernardo: "The age of multiplatform media is defined by audience behaviours"

Nuno Bernardo: "The age of multiplatform media is defined by audience behaviours" | Stories - an experience for your audience - | Scoop.it

Via The Digital Rocking Chair
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danielle's curator insight, March 26, 2014 5:45 AM

the importance of UCD!

António Maneira's curator insight, April 10, 2014 1:32 PM

Great transmedia projects!

Bill L Watson's curator insight, February 16, 10:03 PM

Was talking about this yesterday. Good insights. 

Rescooped by Hans Heesterbeek from Transmedia: Storytelling for the Digital Age
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Storyworld & Immersion before Plot & Platform.

Storyworld & Immersion before Plot & Platform. | Stories - an experience for your audience - | Scoop.it

Mike Jones:  "In any discussion and professional practice of ‘new media’ there is a swag of terminology that gets kicked around;  cross-media, multi-platform & transmedia, interactive and pervasive media, emergent, non-linear and participatory storytelling, etc etc…"


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The Digital Rocking Chair's curator insight, January 27, 2013 11:15 PM

This post is full of interesting nuggets of information.  From definitions, to examples, to process and opinion, this post takes you past cross-platform, multi-platform, and transmedia, into the realm of immersive experiences.

Henrik Safegaard - Cloneartist's curator insight, January 28, 2013 5:21 AM

Very interesting reading -

Katie Frank's curator insight, January 28, 2013 2:15 PM

Integrated writing, many modes for writers today.

Rescooped by Hans Heesterbeek from Transmedia: Storytelling for the Digital Age
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Building Market Intelligence [& Audiences for Sustainable Storytelling Platforms]

Building Market Intelligence [& Audiences for Sustainable Storytelling Platforms] | Stories - an experience for your audience - | Scoop.it

Gunther Sonnenfeld:  "The multi-platform space is no doubt an exciting one, and not without its debates, but I wanted to focus this post on the subject of my talk down there [Sydney, Australia], the notion of building intelligence" ...


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Rescooped by Hans Heesterbeek from Transmedia: Storytelling for the Digital Age
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Attracting and Retaining Audiences in Times of Multiplatform [& #Transmedia]

Attracting and Retaining Audiences in Times of Multiplatform [& #Transmedia] | Stories - an experience for your audience - | Scoop.it

Via The Digital Rocking Chair
Hans Heesterbeek's insight:
Social media: the new remote control
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The Digital Rocking Chair's curator insight, September 10, 2013 2:26 AM


Danielle Desjardins:  "In this new interconnected and heavily cluttered media context, the first thing broadcasters must do is come up with a formula that will enable their content to rise above all the noise" ...

Richard Stadler's curator insight, September 10, 2013 5:20 AM

Incentivise your staff at all levels to push tech sales (they cost less)

Rescooped by Hans Heesterbeek from #transmediascoop
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Maya Zuckerman on creating an immersive storyworld [#Transmedia]

Maya Zuckerman on creating an immersive storyworld [#Transmedia] | Stories - an experience for your audience - | Scoop.it

Maya Zuckerman:  "So how do we make an immersive Transmedia Project out of The Fifth Sacred Thing?"


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Simon Staffans's curator insight, December 23, 2012 1:43 PM

good question and good answers.

Nicolas Moulard - Actuonda's curator insight, December 27, 2012 6:31 AM

add your insight...

Brad Tollefson's curator insight, January 3, 2013 2:48 AM

Go Maya and team!