Are you ready to explore the big picture? Fiona Milburn of Transmedia NZ has compiled a handy quick-start guide to ease the plunge into transmedia storytelling. Read More »
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- Everyone - every company, organization has a story. Tell it, we all can learn and benefit from your story but be authentic, real
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Hans Heesterbeek
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Rescooped by Hans Heesterbeek from Tracking Transmedia onto Stories - an experience for your audience - |
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Via siobhan-o-flynn
Hans Heesterbeek's insight:
Great overview
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Simon Staffans's curator insight,
April 26, 2:55 AM
From a more scholarly POV; trying to distinguish between transmedia storytelling and cross-media promotion. 
Jeni Mawter's curator insight,
April 28, 9:59 PM
When does Transmedia become more than multi-platform promotion? When it brings new facets to the story. Delete the scoop?
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Mobile app empowers ordinary people to capture high quality interviews OneStory is a mobile interviewing app developed by local entrepreneurs Katrina German and Dale Zak that encourages ordinary pe... Via siobhan-o-flynn Delete the scoop?
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Fun ARG like App. A Cross Media User Journey...should describe the route a user takes through a complex multi platform service. Via Gary Hayes 
Gary Hayes's curator insight,
April 25, 1:53 AM
A Cross Media User Journey…should describe the route a user takes through a complex multi platform service. It can refer to their thought processes, the actions they take at various points, the story fragments that are revealed at each junction as they travel across a plethora of channels, devices and forms. It often captures the essence of their UX, user experience and is often displayed as a complex chart. Delete the scoop?
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In this article, we'll discuss the secret of storytelling effect for your brands. Through storytelling, you can reflect any aspect of your “business identity” and represent it in any manner. Via Laureano López Pizarro Delete the scoop?
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Star Wars will always be part of popular culture because fans will continue to expand the storyworld universe. Once upon a time (pun intended) stories were told simply, they moved from the campfire... Via Gary Hayes
Gary Hayes's curator insight,
April 25, 12:13 AM
...and of course 'there is nothing new about new media' but “There’s never been a better time to be a storyteller because there’s never been more screens and media forms to tell stories on.” Mike Jones, Australian multiplatform expert - still there are not many Aussies jumping on this particular cart at the moment... Delete the scoop?
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The future of storytelling according to the Tribeca Film Festival includes robots, crowdsourced films, and interactive self-confessional documentaries. Via Simon Staffans
Simon Staffans's curator insight,
April 24, 5:45 AM
A look at different examples of emerging storytelling forms. Delete the scoop?
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Storytelling is by far the most underrated skill when it comes to business. Gary Vaynerchuk, master marketer and entrepreneur Even... Via Karen Dietz 
Debbie Oveland's curator insight,
May 12, 9:58 AM
Storytelling is the most effective management of your niche, your brand, your life Please read. Delete the scoop?
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Paul Salopek and Ahmed Kabil Writing will always be important, but weaving text, images, sound, and presentation together can give students more and diff Delete the scoop?
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Transmedia, Hollywood 2 Video Re-Cap http://t.co/0nacSibf3V #wsmc Entertainment Education is a vital social marketing discipline - workgroup Via XYEYE Delete the scoop?
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Gregg Morris's curator insight,
April 23, 10:22 AM
Bento Box Interactive is releasing a one-of-a-kind, immersive storytelling app entitled The Paper Fox, available worldwide today as a free-to-play download in the iTunes App Store:www.appstore.com/paperfox and coming soon to Android and Blackberry devices. The Paper Fox is an interactive tale of whimsical adventure, brought to life in the stunning visual style of digital origami with integrated games that will engage children and adults alike. Delete the scoop?
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For more details check out the full lesson here- https://vimeo.com/videoschool/lesson/390/storytelling-the-stillmotion-way-part-3 Via José Carlos Delete the scoop?
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excerpt: “It’s become a verb in our newsroom,” a New York Times graphics producer tells me. “People are now saying, ‘can we snowfall this story?’” Snow Fall: The Avalanche at Tunnel Creek has become a watershed in multimedia journalism. The story by John Branch recently won a Pulitzer prize in feature writing, and as noted by the Pulitzer website it was “a project enhanced by its deft integration of multimedia elements.” by Jeremy Rue Via mirmilla 
mirmilla's curator insight,
April 22, 1:04 PM
An interesting post about the immersive experience mechanisms. Delete the scoop?
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In the past, digital storytelling was pretty simple. You created an engaging story, selected the right platform and shared it with your audience. Today, it's not that easy. Via José Carlos Delete the scoop?
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Simon Staffans's curator insight,
April 26, 2:53 AM
Interesting - looking at the changing roles of the actor in a transmedia project compared to a "traditional" fiction project. Delete the scoop?
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There are some new buzzwords in marketing going around, everything from “Collaborative Marketing” to “Relationship Marketing,” and even “Branded Content.” But what do those phrases really Via Laureano López Pizarro Delete the scoop?
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Marketers are finally moving into a new era – transmedia storytelling. The previous era, characterized by a huge platform obsession approach, is over. Delete the scoop?
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Via Gary Hayes
Gary Hayes's curator insight,
April 25, 12:19 AM
Quote "With the build-up to Episode 1, the expanded universe as it came to be called, went into overdrive. The film had more tie-ins than any other film before it. And since 1999, hundreds of books, comic books, dozens of video games, and even a television show have been produced in the Star Wars universe. It can be hard to keep it all straight. Here at StoryHobby.com we will be piecing it all together for you. You may have seen a lot of book/comic reviews in the news feed. This is part of a Star Wars project to piece the universe together. Visit the Star Wars Timeline to see what we've got so far." Delete the scoop?
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Liz Nord provides five major takeaways from Tribeca Film Institute's 2013 Interactive Day, providing insights for filmmakers who are exploring the digital space for storytelling. Via mirmilla Delete the scoop?
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Rabbit holes?! The Trailer For The Documentary about the Alternate Reality Game - RedCarpetCrash.com
Via Gary Hayes
Gary Hayes's curator insight,
April 25, 12:22 AM
Quote "Is it a cult? Is it a game? Or is it a life changing adventure? Told From the players’ perspectives, the film looks over the precipice at an emergent new art form where the real world and fictional narrative merge to create unforeseen and often unsettling consequences. Follow along as we disclose a world whose secret identity may mean the difference between enlightenment and total incomprehension. Directed by Spencer McCall." Delete the scoop?
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See how developing your storytelling skills as a video producer can help you create more compelling videos and make you a greater value to your clients. Delete the scoop?
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Every brand has a story to tell, and the way users consume stories is changing faster than ever. How will you tell your brand's story across multiple media outlets and platforms, while still giving users an active role in the expansion process? Via Gregg Morris 
Sandra Argüelles's curator insight,
May 1, 7:10 PM
John ama Batman... casos como el de John existen por doquier, gente que de ser consumidora pasó a ser prosumidora por ser fanática de algún producto mediático y ahora él o ella colabora en la narrativa transmedia de ese producto 
ana marcela's comment,
May 8, 12:19 AM
un entendible y corto artículo que resume lo básico y elemental de qué es lo transmedia con un gran ejemplo como lo es Batman :) estoy segura de que mas de alguno de nosotros creció con el universo de Batman y es super padre darte cuenta como lo transmedia siempre ha sido parte de nosotros
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"This year’s focus was on models of social change, and we were excited to see a conversation emerge across the four panels, starting with panel 1′s focus on the community outreach efforts of major brands and studios, panel 2′s focus on smaller scale transmedia projects and entertainment education, panel 3′s attention to grassroots activist efforts, and panel 4′s consideration of young entrepreneurs and philanthropists"
by Henry Jenkins for his blog
Panel 1 Revolutionary Advertising: Cultivating Cultural Movements Panel 2 Transmedia For a Change Panel 3: Through Any Media Necessary: Activism in a DIY Culture Panel 4 The e-Entrepreneur as the New Philanthropist Via mirmilla
mirmilla's curator insight,
April 22, 12:38 PM
Big blow for those interested in transmedia: approximately seven hours of video documenting four panels ... Delete the scoop?
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A good story tugs at heartstrings, or gets the audience to do or feel something. Read the full article to find out more about these tips to tell better ones: 1. Make a logical point 2. Learn how to transition 3. Be honest 4. Get your “pathy’s” straight 5. Value yourself 6. Tell a vision 7. Put a Stake in It 8. Create adversaries 9. The devil is in the details 10. Think long-term Via Kim Zinke (aka Gimli Goose), Mervi Rauhala Delete the scoop?
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Aymar Jean Christian: "Soon after the Kickstarter campaign for "Veronica Mars" sparked a ton of conversations and debates, another woman-led project took the crowdfunding site by storm, raising its $60,000 goal soon after it launched." Via The Digital Rocking Chair 
The Digital Rocking Chair's curator insight,
April 23, 1:50 AM
This is a fabulous transmedia work and thoroughly deserves its success. Delete the scoop?
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Thanks form Australia, Fiona. Will spread the word.
Excellent resource for storytellers and those interested in learning more about Transmedia where art, theatre, technology, and design and story meet and make immersive storyworlds.