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- Everyone - every company, organization has a story. Tell it, we all can learn and benefit from your story but be authentic, real
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Rescooped by Hans Heesterbeek from Tracking Transmedia onto Stories - an experience for your audience -
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Transmedia Storytelling Series: Lucile Chaufour

Transmedia Storytelling Series: Lucile Chaufour | Stories - an experience for your audience - | Scoop.it
The transmedia Storytelling Series will introduce three extraordinary transmedia artists from France to Toronto audiences.

 

Initiated by the Consulate General of France in Toronto (cultural services), and in partnership with the Film Dept., York University, the Transmedia Storytelling series seeks to establish a dialogue between France and the Toronto sector in digital innovation by studying interactive cross-platform storytelling techniques through the examples of French creatives’ works. Over the last decade, there have been dramatic changes for on-screen content as a result of the digital revolution and the emergence of new platforms. Both French and Canadian artists have experienced this evolution and developed new approaches in this field. We warmly welcome students, transmedia practitioners and the general public interested in transmedia storytelling practices to join us at these free events!

 

Please join us for our second exciting speaker!

Lucile Chaufour, Monday, November 26, 2:30-5:30 York University, Acolade East, rm. 004
ROSA


Rosa is a new transmedia project by Lucile Chaufour. She will focus on representations of femininity and explore the history of computing by expanding the narrative of her film on several vectors: a feature-length science fiction film, an exhibition, several websites and a series of short films...


Via siobhan-o-flynn
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Transmedia: Storytelling for the Digital Age Just Story It Pervasive Entertainment Times Story and Narrative Tracking Transmedia #transmediascoop
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Rescooped by Hans Heesterbeek from TV Everywhere
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Four Weird Things the Internet Is Doing to Our Understanding of Television

Four Weird Things the Internet Is Doing to Our Understanding of Television | Stories - an experience for your audience - | Scoop.it

...When it comes to delivering audio-visual content to a wide audience, the Internet has lowered the barriers to entry so far that anyone with even the dinkiest camera can become a major broadcaster. The television industry may face a crisis of overhead when a large number of scrappy upstarts deliver comparable value with almost no fixed costs. Also, there are some aspects of the television business that the Internet simply does better, specifically when it comes to reaching an audience.  So there is the scent of blood in the water, and out of the resulting frenzy a few lessons have appeared. Here are four of them.  

- There doesn’t have to be a difference between a “channel” and a “show.”...
- Programming can now be delivered to your television set through a remote control...

- Marketing and distribution are often the same thing...

- Television is no longer that different from publishing...


Via Peter Rosenberg
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Rescooped by Hans Heesterbeek from TV Everywhere
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Four Weird Things the Internet Is Doing to Our Understanding of Television

Four Weird Things the Internet Is Doing to Our Understanding of Television | Stories - an experience for your audience - | Scoop.it

...When it comes to delivering audio-visual content to a wide audience, the Internet has lowered the barriers to entry so far that anyone with even the dinkiest camera can become a major broadcaster. The television industry may face a crisis of overhead when a large number of scrappy upstarts deliver comparable value with almost no fixed costs. Also, there are some aspects of the television business that the Internet simply does better, specifically when it comes to reaching an audience.  So there is the scent of blood in the water, and out of the resulting frenzy a few lessons have appeared. Here are four of them.  

- There doesn’t have to be a difference between a “channel” and a “show.”...
- Programming can now be delivered to your television set through a remote control...

- Marketing and distribution are often the same thing...

- Television is no longer that different from publishing...


Via Peter Rosenberg
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Rescooped by Hans Heesterbeek from Transmedia: Storytelling for the Digital Age
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If Content Is King, Multiscreen Is The Queen, Says New Google Study

If Content Is King, Multiscreen Is The Queen, Says New Google Study | Stories - an experience for your audience - | Scoop.it

Ingrid Lunden: "New research out from Google, working with market analysts Ipsos and Sterling Brands, puts some hard numbers behind the often-noticed trend of how people in the U.S. are using a combination of phones, tablets, computer and TVs to consume digital content."


Via The Digital Rocking Chair
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