Stories - an expe...
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Stories - an experience for your audience -
- Everyone - every company, organization has a story. Tell it, we all can learn and benefit from your story but be authentic, real
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Rescooped by Hans Heesterbeek from Transmedia: Storytelling for the Digital Age
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The 10 Commandments Of 21st Century Franchise Production [#Transmedia]

The 10 Commandments Of 21st Century Franchise Production [#Transmedia] | Stories - an experience for your audience - | Scoop.it

Jeff Gomez: "[...] if you’ve got a big story to tell, and if you need to tell it to a huge number of people, there is a new set of rules to consider if you’re going to maximize the potential for success" ...

 

[Special Note: This text is drawn from Jeff Gomez’s keynote speech at the StoryWorld 2012 conference.]

 


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Rescooped by Hans Heesterbeek from Transmedia: Storytelling for the Digital Age
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[Phenomenal Work] Presentation from StoryWorld 2012

[Phenomenal Work] Presentation from StoryWorld 2012 | Stories - an experience for your audience - | Scoop.it

Brian Clark: "Just came back from a lovely time with the diaspora of transmedia creators at the StoryWorld conference in Los Angeles where I tried presenting this idea for the first time" ...


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