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Stories - an experience for your audience -
- Everyone - every company, organization has a story. Tell it, we all can learn and benefit from your story but be authentic, real
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Rescooped by Hans Heesterbeek from Transmedia: Storytelling for the Digital Age
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Why Marvel's 14-Year Movie Plan Should Cause Concern For Warner Bros. [#Transmedia]

Why Marvel's 14-Year Movie Plan Should Cause Concern For Warner Bros. [#Transmedia] | Stories - an experience for your audience - | Scoop.it

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The Digital Rocking Chair's curator insight, April 16, 12:43 PM


Jeff Gomez:  "More than another action-packed superhero romp, “Winter Soldier” serves as a primer in successfully structuring and steering a sprawling franchise, and stands as a warning to rival Warner Bros. and its DC superheroes that old school one-off tent pole development is becoming a thing of the past."

Rescooped by Hans Heesterbeek from Transmedia: Storytelling for the Digital Age
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Once Upon a Soda [#Transmedia]

Once Upon a Soda [#Transmedia] | Stories - an experience for your audience - | Scoop.it

David M. Ewalt:  "Consulting firm Starlight Runner helps movie directors like James Cameron--and big brands from Coca-Cola to Mattel to Pepperidge Farm--keep their stories straight."


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The Digital Rocking Chair's curator insight, January 25, 2013 9:06 PM

A potted history of transmedia storytelling giant, Starlight Runner.

Joakim Baage's curator insight, January 26, 2013 9:20 AM

Great to see that Jeff Gomez is still at it and getting traction!

Rescooped by Hans Heesterbeek from Applied Storytelling.
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5 Tips for Better Storytelling: A Jeff Gomez Recap by Ian Klein

5 Tips for Better Storytelling: A Jeff Gomez Recap by Ian Klein | Stories - an experience for your audience - | Scoop.it

Ian Klein: "At a recent conference on transmedia, or multiplatform storytelling, Starlight Runner Entertainment CEO Jeff Gomez said that stories help us commune with things greater than ourselves."


Via siobhan-o-flynn, The Digital Rocking Chair, Lynnette Van Dyke, Paul Rawlinson, Jim Lerman, Novel Influence, michaelpohl360
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Rescooped by Hans Heesterbeek from Transmedia: Storytelling for the Digital Age
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The 10 Commandments Of 21st Century Franchise Production [#Transmedia]

The 10 Commandments Of 21st Century Franchise Production [#Transmedia] | Stories - an experience for your audience - | Scoop.it

Jeff Gomez: "[...] if you’ve got a big story to tell, and if you need to tell it to a huge number of people, there is a new set of rules to consider if you’re going to maximize the potential for success" ...

 

[Special Note: This text is drawn from Jeff Gomez’s keynote speech at the StoryWorld 2012 conference.]

 


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