The life of a mariner is one given over to wanderlust—the quest for adventure, crossing unseen horizons to secure precious goods—only to bring them back to their…
Fantastisch verhaal over de liefde voor een product, over een eigen filosofie en over een unieke benadering (we're not looking for a consistently good product, we're looking for inconsistency. That challenges the tastebuds.).
Can The Shareholder Value Theory Be Defended? Mere tweaking isn't enough; a paradigm shift in managment is needed.
This is not a storytelling read per se. However, it is making an important point on the single most important factor in doing business (both for and not-for profit): the customer.
To service the customer (and add to the customer added value) you should have a great company, that's a great place to work for employees. And you need to have products that fit (or best-fit) customers needs, not you own. So... Story, for both the customer and the employee. That's the way I see it.
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