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What Results Should You Expect From Twitter?

What Results Should You Expect From Twitter? | SteveB's Social Learning Scoop | Scoop.it

Twitter is a great way to build and engage an audience with short, timely, relevant messages, but if you’re trying to drive traffic to your website, what results should you expect in terms of click-through rates?

Check out this Infographic by Joanna Franchetti from Sign-Up, who analysed tens of thousands of tweets sent through Sign-Up’s Twitter marketing tools in the first seven months of 2012 to find out the answer.

Looking at average click through rates (CTR) from tweets and how this varied by the number of followers, day of the week and time of tweet.

They found that the average click through rate for a tweet is 1.64% (just over half the rate of email, which averages 2.95%), and that this declines rapidly as your number of followers increases. They also found that clicks tend to increase later in the day, peaking at around 6pm.

 

Source . http://bit.ly/S4LFx5


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SteveB's Social Learning Scoop
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SteveB's Social Learning Scoop

Wecome to my Social Learning Scoop.

 

It contains a generic mix of articles, gathered through twitter, the blogs I follow and suggestions from the Scoop.it curation tool, that catch my attention as interesting to me and possibly other people.

 

You can use the filter option just above this introduction to search for a particular topic within the numerous articles collated here.

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How Twitter Chats Help Me Learn

How Twitter Chats Help Me Learn | SteveB's Social Learning Scoop | Scoop.it
In late March 2014 I joined my first Twitter chat.  Three months later I've participated in a  five Twitter chats with either #lrnchat or #ozlearn.  Today I reviewed the published chat archives to ...
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Twenty terrible reasons for lecturing

Twenty terrible reasons for lecturing | SteveB's Social Learning Scoop | Scoop.it

"One reason for lecturers not responding to their everyday experience is, I believe, their ignorance of alternatives. If you can't imagine what else you might do than lecture, then it hardly matters what your everyday experience is telling you. Lecturing is taken for granted..."

©


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Nik Peachey's curator insight, July 27, 3:23 AM

Every lecturer should read this.


Leona Ungerer's curator insight, July 27, 3:57 AM

Wonder what more recent literature would suggest (on lecturing as a teaching tool).

Heidi Hutchison's curator insight, July 27, 7:42 AM

All educators should read this! Great in thinking about presenting any info.Makes me think of all school faculty meetings and how we could do it differently!

Rescooped by steve batchelder from EDUCACIÓN 3.0 - EDUCATION 3.0
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Top 3 Best Free Movie Maker Alternatives (Windows)

Looking for a good alternative to Windows Movie Maker? Here are three free Movie Maker alternatives you don't want to miss!

Via Luciana Viter, Javier Sánchez Bolado
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Rescooped by steve batchelder from Digital Presentations in Education
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Animaker - Make Animated Videos

Animaker - Make Animated Videos | SteveB's Social Learning Scoop | Scoop.it
Animaker.com is a cloud-based do-it-yourself (#DIY) video making app that is bringing studio quality professional animation tools within reach of everyone.

Via Baiba Svenca
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Baiba Svenca's curator insight, July 27, 11:31 AM

Animaker lets you create a video using their library with thousands of pre-animated assets which can be modified according to your taste and needs. Your videos are saved in the cloud and can be shared anywhere.

The app is free, accessed via invitations at present.

Willemijn Schmitz's curator insight, Today, 3:50 AM

Ziet er goed uit

Rescooped by steve batchelder from Into the Driver's Seat
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Easily manage student sites and e-portfolios with siteMaestro - YouTube

This is a quick walkthrough of how to set up siteMaestro with your class - the link to add the extension is here; http://cloudlab.newvisions.org/add-ons/site...

Via Jim Lerman
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11 Ways to Use Images on Social Media

One of the interesting developments in social media over the past few years is the rise of visual aspects of social sharing. Instagram, Pinterest, and Vine are three...

Via Susan Bainbridge, Aki Puustinen
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Rescooped by steve batchelder from SEO and Social Media Marketing
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How Do I Successfully Run SEO Tests On My Website?

How Do I Successfully Run SEO Tests On My Website? | SteveB's Social Learning Scoop | Scoop.it

Rand Fishkin is going to talk about running some SEO tests.

 

So it is the case that many of us in the SEO world, and in the web marketing world overall, love to run tests on our websites. Of course, there's great software, like Unbounce or Optimizely, if you want to run conversion-style tests, tests that kind of determine whether users perform better through conversion Funnel X or Funnel Y, or if Title X or Title Y convinces more people to buy.

 

But SEO tests are particularly insidiously challenging because there are so many components and variables that can go into a test.

 

Read More: http://moz.com/blog/how-do-i-successfully-run-seo-tests-on-my-website-whiteboard-friday

 


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Learning Connected Learning

Learning Connected Learning | SteveB's Social Learning Scoop | Scoop.it

"Connected Learning describes a set of design and learning principles meant to support a new approach to learning anchored in a rich history of teaching and learning research and theory. This collection brings together content from the NWP Digital Is website which demonstrate some of the key principles of connected learning while also opening up a discussion about the implications of this work for learning both inside and outside of school.

 

"Connected Learning emerged from the MacArthur Foundation's Digital Media and Learning Initiative, of which the National Writing Project is a key member. Initially released in March 2012, the principles have now been more fully described in a newly released report, Connected Learning: An Agenda for Research and Design. The first resource in this collection points to this report as well as to a growing set of associated resources."


Via Ana Cristina Pratas, Elke Lackner, Jim Lerman, Lynnette Van Dyke
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Ivon Prefontaine's curator insight, July 8, 2013 3:15 PM

Not all our students are living quite as connnected a life as we think they are.

Ana Cristina Pratas's comment, July 14, 2013 12:14 PM
No, they aren't Ivon and the challenge is to make digital learning appealing to them.
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Edutopia - Writing in the Digital Age

Edutopia - Writing in the Digital Age | SteveB's Social Learning Scoop | Scoop.it

"The latest installment of Edutopia’s Big Thinkers Series highlights the role of writing in the new Digital Age. There is a great short video that highlights the changing role of writing in the modern world: the writing/editing process, publication (including the rise of self-publication), and collaborative writing and analyses processes."


7 1/2 minute video features Elyse Eidman-Aadahk, Co-Director of the National Writing Project


Via Jim Lerman, Lynnette Van Dyke
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Three Good Interactive Visuals on SMAR Model for Teachers ~ Educational Technology and Mobile Learning

Three Good Interactive Visuals on SMAR Model for Teachers ~ Educational Technology and Mobile Learning | SteveB's Social Learning Scoop | Scoop.it

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Rescooped by steve batchelder from Designing design thinking driven operations
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Exploring The Elusive ROI of Customer Experience Management

Exploring The Elusive ROI of Customer Experience Management | SteveB's Social Learning Scoop | Scoop.it

Sustainable CXM ROI requires a well-oiled machine in the people and process categories of CXM investment.


Via Fred Zimny
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Rescooped by steve batchelder from New Learning - Ny læring
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Professional Development / Genius Hour Resources

Professional Development / Genius Hour Resources | SteveB's Social Learning Scoop | Scoop.it

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Life of an Educator: 5 easy ways to improve your classroom learning space

Life of an Educator: 5 easy ways to improve your classroom learning space | SteveB's Social Learning Scoop | Scoop.it
RT @timbuckteeth: 5 ways to improve your classroom by @justintarte http://t.co/9Yr3jdPjzH
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Rescooped by steve batchelder from Tools for Teachers & Learners
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UnlockYourBrain

UnlockYourBrain | SteveB's Social Learning Scoop | Scoop.it

Imagine you could learn four new words in a foreign language a day - by integrating it into your every day life. Imagine you could improve your logical thinking and math skills with no effort.


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Nik Peachey's curator insight, July 27, 3:07 AM

A free brain training app for Android users.

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A Treasure Trove of Digital Citizenship Resources for Teachers

A Treasure Trove of Digital Citizenship Resources for Teachers | SteveB's Social Learning Scoop | Scoop.it
With the increasing use of internet by our kids comes the risks that, if not addressed appropriately, would make this use disastrous. From online predators looming around waiting for their next vic...

Via Ana Cristina Pratas, Dean J. Fusto, Suvi Salo, Bonnie Bracey Sutton
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Jim Harmon's curator insight, July 26, 10:10 PM

Just having a conversation about this tonight. It's up to ALL PARENTS to educate themselves, not rely on others, and have a significant trust relationship with your children regarding their use of technology.

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5 Essential Ingredients For Learning (SPLAT)

5 Essential Ingredients For Learning (SPLAT) | SteveB's Social Learning Scoop | Scoop.it
I was listening to a fascinating show by Pat Flynn, blogger and podcaster who was interviewing Bryan Kelly from What The Speak on the neuroscience behind great presentations. As I thought about the...

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Stephanie Sandifer's curator insight, July 27, 11:17 AM

I consider myself to be an "experienced" educator -- that means I've spent many years in the classroom and I'm "old."  But I've never stopped trying to learn more and to be reflective about what I am doing so that I can improve how I help students learn.  

The five ingredients listed in this blog post are fairly "spot on" in my opinion and my experience.  I would have enjoyed a post like this when I first started my teaching career.  I'm not sure if I would have fully understood all of this initially -- but it would have made it much easier to learn this in the trenches.  

Share this with all of your teaching colleagues -- "experienced" and "new" to the profession... 

Deb Nystrom, REVELN's curator insight, July 27, 7:53 PM

So many webinars do NOT follow this handy SPLAT acronym.  Q & A, by "raising your hand" is not the same as "talking is learning."  We have a long ways to go to enable full conversation in webinars.  The current stay is still MUCH more lecture based.  ~  Deb

Rescooped by steve batchelder from Digital Delights - Digital Tribes
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Royalty Free Music, Sound Effects, Production Music, Loops, and more

Royalty Free Music, Sound Effects, Production Music, Loops, and more | SteveB's Social Learning Scoop | Scoop.it
AudioBlocks.com is the first subscription-based resource for downloading stock production music, sound effects, loops, stingers and more. An AudioBlocks subscription allows you to download an unlimited number of sounds for one low monthly fee.

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niftyjock's curator insight, July 27, 10:14 PM

I can now have cooool muzac on my slides

Rescooped by steve batchelder from The 21st Century
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How should freelancers be using social media platforms?

How should freelancers be using social media platforms? | SteveB's Social Learning Scoop | Scoop.it
Discover how freelancers should be using popular social media platforms such as Twitter, LinkedIn, Pinterest & Instagram. Expand your network!

Via Susan Bainbridge
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Connecting the Dots: Communicating with fellow teachers about how to stay connected with other teachers and stundents in this crazy, but amazing, world we live in. The possibilities are endless!!!


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Rescooped by steve batchelder from eLearning Industry
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Who is a Social Media Specialist.

Who is a Social Media Specialist. | SteveB's Social Learning Scoop | Scoop.it

If you are having enough interest in all the several kinds of digital jobs then you must be up to date with its various trends. Most of the professionals or experts who have established a … Source: exploreb2b.com See on Scoop.it – InformationCommunication (ICT) http://elearningfeeds.com/who-is-a-social-media-specialist/


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How Teens Do Research in the Digital World

How Teens Do Research in the Digital World | SteveB's Social Learning Scoop | Scoop.it

The Pew Research Center’s Internet & American Life Project in collaboration with the College Board and the National Writing Project conducted a survey with teachers at secondary level about how teens do research in the digital world.  The findings are insightful and support the urgent need to develop our student's search skills, critical & digital literacies.

 

 

Read the detailed survey findings here (or download the PDF): 

http://pewinternet.org/Reports/2012/Student-Research.aspx


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Louise Robinson-Lay's curator insight, December 17, 2012 3:59 PM

An insight into the ways that students use the Internet for research.

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Google Docs Adds Track Changes for Editing: Here’s How to Use It

Google Docs Adds Track Changes for Editing: Here’s How to Use It | SteveB's Social Learning Scoop | Scoop.it
Editors rejoice! This editing tool will change your life. Here’s how to use the new Track Changes feature in Google Docs.

Via mooderino, Lynnette Van Dyke
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Welcome to the battle for disruptive models and technology in hotels

Welcome to the battle for disruptive models and technology in hotels | SteveB's Social Learning Scoop | Scoop.it

Hotels are sitting at a crossroads of three dimensions that will unquestionably experience significant disruption in the coming years.


Via Fred Zimny
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Rescooped by steve batchelder from Peer2Politics
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Copyright, Ethics and Theft - P2P Foundation

Copyright, Ethics and Theft - P2P Foundation | SteveB's Social Learning Scoop | Scoop.it

"I argue in my article, copyright is essentially a means of allowing people to take what they've borrowed from elsewhere (like Paul Simon did in 'Graceland') and stamp the label 'Theirs' on it. Virtually nothing is completely original, but copyright acts as though the whole work was. It allows people to steal from the ideas, culture, language that we have all created in common and to label it their own." [1]


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The corridor of uncertainty: The trouble with acronyms

The corridor of uncertainty: The trouble with acronyms | SteveB's Social Learning Scoop | Scoop.it

Martin Weller has written a timely post wondering why we don't talk so much about PLEs (Personal Learning Environments) today compared with a couple of years ago, Why don’t we talk about PLEs anymore. PLE is all about using your own mix of digital tools (blogs, wikis, Twitter, Diigo, RSS-readers, Facebook, Flickr etc) rather than pre-packaged learning management systems like Moodle or Blackboard (also known as VLE or LMS!). Weller features a Google Trends graph showing a fall and then levelling off in search results for PLE over the last couple of years and speculates on possible reasons for this trend.


Via Alastair Creelman
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