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What Results Should You Expect From Twitter?

What Results Should You Expect From Twitter? | SteveB's Social Learning Scoop | Scoop.it

Twitter is a great way to build and engage an audience with short, timely, relevant messages, but if you’re trying to drive traffic to your website, what results should you expect in terms of click-through rates?

Check out this Infographic by Joanna Franchetti from Sign-Up, who analysed tens of thousands of tweets sent through Sign-Up’s Twitter marketing tools in the first seven months of 2012 to find out the answer.

Looking at average click through rates (CTR) from tweets and how this varied by the number of followers, day of the week and time of tweet.

They found that the average click through rate for a tweet is 1.64% (just over half the rate of email, which averages 2.95%), and that this declines rapidly as your number of followers increases. They also found that clicks tend to increase later in the day, peaking at around 6pm.

 

Source . http://bit.ly/S4LFx5


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SteveB's Social Learning Scoop
Getting the Scoop on social learning
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Scooped by steve batchelder
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SteveB's Social Learning Scoop

Wecome to my Social Learning Scoop.

 

It contains a generic mix of articles, gathered through twitter, the blogs I follow and suggestions from the Scoop.it curation tool, that catch my attention as interesting to me and possibly other people.

 

You can use the filter option just above this introduction to search for a particular topic within the numerous articles collated here.

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3 Ways to Use Social Media for Business |

3 Ways to Use Social Media for Business | | SteveB's Social Learning Scoop | Scoop.it
Here are three ways to use social media for business to create the interesting and valuable social presence you need to achieve the success you want.
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35 New Capabilities of Digital Curriculum that left Textbooks in the Dust

35 New Capabilities of Digital Curriculum that left Textbooks in the Dust | SteveB's Social Learning Scoop | Scoop.it
New digital curriculum capabilities make the days of textbooks look like a whole lot of manual work.
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Rescooped by steve batchelder from WordPress Google SEO and Social Media
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Social media: de cijfers van 2014 twee infographics

Social media: de cijfers van 2014 twee infographics | SteveB's Social Learning Scoop | Scoop.it

Social media: verzamelde feiten en cijfers over Facebook, Twitter, Instagram, LinkedIn, Pinterest, Google Plus, Vine, Snapchat, YouTube en weblogs.


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Rescooped by steve batchelder from Educational Technology News
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How M-learning Can Support Instructor-led Classroom Training

How M-learning Can Support Instructor-led Classroom Training | SteveB's Social Learning Scoop | Scoop.it
M-learning can be effectively used to support or enhance instructor-led training programs. Learn how.Read more ›

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Rescooped by steve batchelder from Designing design thinking driven operations
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Designing the team

Designing the team | SteveB's Social Learning Scoop | Scoop.it

My learnings from the advice of design leaders, that all started over dim sum (Insights from design leaders @dcdomain @mulegirl @jonnyliebs @bbaxley @lmindler … "Designing the Team" http://t.co/3ePOTD16gY...


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Rescooped by steve batchelder from Training, eBook, Social Media & Web Design
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Marketing Automation 2.0: Marketing Intelligence

Marketing Automation 2.0: Marketing Intelligence | SteveB's Social Learning Scoop | Scoop.it

Modern marketers are inundated with content about marketing automation tools that can help them generate pipeline and increase revenue. Now that Marketo, Hubspot, Eloqua, and many other platforms have become mainstream, what’s next? What can marketers do with all these federated tools to generate new customers?


Via Brian Yanish - MarketingHits.com, massimo facchinetti, Marco Favero
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Rescooped by steve batchelder from Designing design thinking driven operations
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Optimizing the digital and social customer experience

Optimizing the digital and social customer experience | SteveB's Social Learning Scoop | Scoop.it
An in-depth overview of why and how to improve the digital and social customer experience across and beyond touchpoints.

Via Fred Zimny
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19 Excellent Guides to SEO Link Building

19 Excellent Guides to SEO Link Building | SteveB's Social Learning Scoop | Scoop.it
Al contrario di articoli e post di blog che sostengono la costruzione di link è morto, la realtà è che è non-come nemmeno di Google Matt Cutts ha confermato. Ma come SEO, più in generale, si è evoluto. I giorni ...

Via Stefano Principato, Marco Favero
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Creating a Google Plus Community Around Your Niche – 3cseo

Creating a Google Plus Community Around Your Niche – 3cseo | SteveB's Social Learning Scoop | Scoop.it
#SEO Creating a Google Plus Community Around Your Niche http://t.co/goThThUmRs
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Social Media Rush - Google+

Social Media Rush - Google+ | SteveB's Social Learning Scoop | Scoop.it
Social Media Rush - Social Media Marketing Done Right - Social Media Marketing By Social Media Rush. We help businesses leverage social media to generate more leads, sales and visibility with the best social media tips.
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You Need a Community, Not a Network

You Need a Community, Not a Network | SteveB's Social Learning Scoop | Scoop.it
And communities need leaders. (You Need a Community, Not a Network http://t.co/VRlKqbxe0W)
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Rescooped by steve batchelder from The 21st Century
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The Ultimate Cheat Sheet for Creating Social Media Buttons

The Ultimate Cheat Sheet for Creating Social Media Buttons | SteveB's Social Learning Scoop | Scoop.it
Learn how to create social media sharing and follow buttons for the top 5 social networks.

Via Susan Bainbridge
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Social Learning In the Workplace: Why It Is Effective?

Social Learning In the Workplace: Why It Is Effective? | SteveB's Social Learning Scoop | Scoop.it
For decades, pedagogists have been researching social learning and how the lessons from their research studies can be incorporated at schools and other institutions for learning.
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How to Disable Google Plus Email Updates

Google Plus is a very handy social network, but, let's admit it, getting emails just about every Google Plus update can be pretty annoying. What to do? It's all in your settings. Don't...
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eLearning Guild Research: Informal Learning With and Without L&D by Patti Shank : Learning Solutions Magazine

eLearning Guild Research: Informal Learning With and Without L&D by Patti  Shank : Learning Solutions Magazine | SteveB's Social Learning Scoop | Scoop.it
eLearning Guild Research: Informal Learning With and Without L&D by Patti Shank : Learning Solutions Magazine http://t.co/6vDMeBDfBd
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Rescooped by steve batchelder from Educational Technology News
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The 4 Stages Of Edtech Disruption

The 4 Stages Of Edtech Disruption | SteveB's Social Learning Scoop | Scoop.it
What are the stages of technology in learning, and how can these stages be used as a framework for improving learning?

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Rescooped by steve batchelder from Digital Delights for Learners
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FirstSiteGuide - Learn How to Start, Run and Grow Your Own Website

FirstSiteGuide - Learn How to Start, Run and Grow Your Own Website | SteveB's Social Learning Scoop | Scoop.it

Via Ana Cristina Pratas
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4 Characteristics Of Critical Digital Pedagogy

4 Characteristics Of Critical Digital Pedagogy | SteveB's Social Learning Scoop | Scoop.it
4 Characteristics Of Critical Digital Pedagogy

Via Carlos Pinheiro
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Rescooped by steve batchelder from Learning and Teaching in an Online Environment
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Learning theories map | HOTEL

Learning theories map | HOTEL | SteveB's Social Learning Scoop | Scoop.it
A Learning Theories’ Map is a result of the research carried out by WP2. Such map has been developed by Richard Millwood from Brunel University.

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17 Statistics That Show Social Media is the Future of Customer Service

17 Statistics That Show Social Media is the Future of Customer Service | SteveB's Social Learning Scoop | Scoop.it
Milioni di persone stanno prendendo problemi di servizio per canali di social media come loro via di comunicazione preferito. Queste domande e le denunce sono pubblici, e l'unica vera domanda per le imprese è come - se non - che risponderanno. L'ascolto non è una fine, ma piuttosto un mezzo per valutare dove è necessario impegnarsi.

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How To Make Your Personal Brand Visible With Social Media - Jeffbullas's Blog

How To Make Your Personal Brand Visible With Social Media - Jeffbullas's Blog | SteveB's Social Learning Scoop | Scoop.it
Personal branding is a relatively new concept and is thought to have emerged in 1997 after a ground breaking article was published on the Fast Company website by Tom Peters.
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Driving Engagement within Social Learning Communities

Driving Engagement within Social Learning Communities | SteveB's Social Learning Scoop | Scoop.it
The moment you mention social learning, invariably the L&D community starts thinking of ‘Enterprise Social Networks’ (ESN). While an ESN, may not be a necessary condition for social learning, it does...
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10 Tips for Mastering Facebook - Forbes

10 Tips for Mastering Facebook - Forbes | SteveB's Social Learning Scoop | Scoop.it
10 Tips for Mastering Facebook
Forbes
Despite the amount of competition, Facebook remains as the social network. With over 1.3 billion monthly active users, there's no denying that Facebook is just as popular as ever.
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Is Informal Learning The Same As Social Learning?

Is Informal Learning The Same As Social Learning? | SteveB's Social Learning Scoop | Scoop.it
Very often I find that informal and social learning are grouped together. Sure there are some overlaps between the two, but they are not necessarily one and the same. Let's start by looking at their definitions.
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Rescooped by steve batchelder from Moodle and Web 2.0
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friEdTechnology: Getting Started with Google Classroom

friEdTechnology: Getting Started with Google Classroom | SteveB's Social Learning Scoop | Scoop.it

Via Paz Gonzalo, Javier Sánchez Bolado, Juergen Wagner
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