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Universities are out to prove the ROI of social media

Universities are out to prove the ROI of social media | SteveB's Social Learning Scoop | Scoop.it
In many respects colleges are out in the lead of social media usage and are starting to see measurable results.


Via Angela Maiers ‏@AngelaMaiers

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SteveB's Social Learning Scoop
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SteveB's Social Learning Scoop

Wecome to my Social Learning Scoop.

 

It contains a generic mix of articles, gathered through twitter, the blogs I follow and suggestions from the Scoop.it curation tool, that catch my attention as interesting to me and possibly other people.

 

You can use the filter option just above this introduction to search for a particular topic within the numerous articles collated here.

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Responsive Website Design: Everything You Need To Know [10 Infographics]

Responsive Website Design: Everything You Need To Know [10 Infographics] | SteveB's Social Learning Scoop | Scoop.it
These whopping 10 well-done infographics will teach you everything you need to know about Responsive Website Design. It's a major design trend for 2013.
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The Case for Learning C as Your First Programming Language

The Case for Learning C as Your First Programming Language | SteveB's Social Learning Scoop | Scoop.it
We could probably debate forever which programming language is best to learn first--it could depend on your goals and other considerations.
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Rescooped by steve batchelder from Education 2.0 & 3.0
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Coding is the New Literacy – Think Playgrounds, Not Playpens

Coding is the New Literacy – Think Playgrounds, Not Playpens | SteveB's Social Learning Scoop | Scoop.it
There is no denying that coding is snowballing in importance across schools all around the world. Whether it’s Scratch, Programming Games or the Hour of Code, an understanding of software and the ability to code is fast becoming an essential skill...

Via Yashy Tohsaku
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Could Video Feedback Replace the Red Pen? – Wired Campus - Blogs - The Chronicle of Higher Education

Could Video Feedback Replace the Red Pen? – Wired Campus - Blogs - The Chronicle of Higher Education | SteveB's Social Learning Scoop | Scoop.it

by Steve Kolowich


"When Michael Henderson is grading his students’ final assignments, he likes to skip the written comments for them. Instead of a red pen, Mr. Henderson, a senior lecturer in education at Monash University, in Australia, takes out a video camera. He records a five-minute, unscripted critique for each student. He doesn’t bother editing the videos, even if he says “um” a lot or has to rephrase a sentence or two.

"Mr. Henderson and Michael Phillips, a colleague on the education faculty, have been doing it this way for about five years. They say their students prefer video feedback, finding it clearer and seemingly more sincere than written notes, notwithstanding the lack of polish. And making the videos takes the instructors less time, on average, than would writing out comments longhand.

"The two Monash instructors recently wrote about their video-feedback method, in a paper that analyzes survey responses and unsolicited notes from 126 of their students. “A surprising theme in the data was that students reported that they felt the feedback to be ‘real,’ ‘honest,’ and ‘authentic,’” they wrote in the paper, which will appear in a coming issue of the Australasian Journal of Educational Technology, a peer-reviewed journal."


Via Jim Lerman
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Powerful Tools for Teaching and Learning: Web 2.0 Tools ~ University of Houston

Powerful Tools for Teaching and Learning: Web 2.0 Tools ~ University of Houston | SteveB's Social Learning Scoop | Scoop.it

FREE ONLINE COURSE FOR K-16 EDUCATORS


Powerful Tools for Teaching and Learning: Web 2.0 Tools is a free online class taught by Dr. Sara G. McNeil & Bernard R Robin of University of Houston System


"Are you overwhelmed by the tidal wave of new technology tools available for teachers and learners? Powerful Tools for Teaching and Learning: Web 2.0 Tools can help channel that flood into a manageable power source for student engagement and motivation in your classroom! This course is designed to provide teachers with strategies to effectively integrate Web 2.0 technologies into their instruction. 


"You will learn how to use these tools effectively in your classroom through unique problem-based scenarios that will help you understand how to choose the best Web 2.0 tool. Our approach focuses on the task rather than the tool in an effort to improve communication, collaboration, presentation, creativity, problem solving, and critical thinking in your learners. You will take part in a robust exchange of practical ideas while participating in online discussion forums and sharing your experiences and learning from fellow teachers about best practices with Web 2.0 tools in your content area."


Via Jim Lerman
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Twitter's new 30-second video platform: 'A big day for tweeters' – video

Twitter's new 30-second video platform: 'A big day for tweeters' – video | SteveB's Social Learning Scoop | Scoop.it
Alex Hern discusses the new features offered by Twitter from Tuesday. They include a video-hosting platform for clips of up to 30 seconds

Via Tom D'Amico (@TDOttawa) , Aki Puustinen
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This Is How to Create Flipped Videos by Adding Interactive Elements and Annotations to YouTube Clips

This Is How to Create Flipped Videos by Adding Interactive Elements and Annotations to YouTube Clips | SteveB's Social Learning Scoop | Scoop.it
January 27, 2015
In an earlier post covering the best YouTube resources for teachers I argued that the educational potential of YouTube resides in it being both a free platform that provides a wide...

Via Kent Wallén
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The Keyword Blog: Information Fluency Interactive Infographic

The Keyword Blog: Information Fluency Interactive Infographic | SteveB's Social Learning Scoop | Scoop.it

Via Dennis T OConnor, Yashy Tohsaku
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Nevermore Sithole's curator insight, August 29, 2013 8:40 AM

Graphical representation of the information fluency model. A good model for teaching information search process.

Tania Gammage's curator insight, September 4, 2013 8:57 AM

This would be an excellent poster for a school library

Julie Aterman's curator insight, September 19, 2013 10:25 AM

This is great! I wish I could get it as a poster.

Rescooped by steve batchelder from Personalize Learning (#plearnchat)
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Flexible Learning Spaces: #plearnchat 1/26/15

Flexible Learning Spaces: #plearnchat 1/26/15 | SteveB's Social Learning Scoop | Scoop.it
This is the archive of the second #plearnchat on Flexible Learning Spaces on 1/26/15.

Via Kathleen McClaskey
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Kathleen McClaskey's curator insight, January 27, 11:02 AM

Our main question "how do learning spaces impact learning and learners?" helped guide the direction of the conversations and the chat was amazing!!  Our second #plearnchat on Flexible Learning Spaces went by so fast that we are so glad that we  archived it using Storify so we can take time in one place to review all the ideas, resources, research, pictures, and videos that was shared in the chat.

Rescooped by steve batchelder from Utbildning på nätet
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Linking educators and learners, virtually

Linking educators and learners, virtually | SteveB's Social Learning Scoop | Scoop.it
Linkstreet provides a platform that enables online learning and collaboration

Via Ramesh Sharma, Ebba Ossiannilsson, Kent Wallén
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Rescooped by steve batchelder from Training, eBook, Social Media & Web Design
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6 Social Media Practices That Boost SEO

6 Social Media Practices That Boost SEO | SteveB's Social Learning Scoop | Scoop.it

'Per la maggior parte, si tratta di elementi in fiocco di una campagna di marketing di successo social media, e come la maggior parte delle strategie di SEO, si tratta di un principio fondamentale: l'esperienza migliore si dà agli utenti, il più alto si sta andando a classificare in Google.

 

Comprendere le cause di fondo per gli effetti sociali dei media su SEO può aiutare a meglio diretta e gestire la tua campagna, in ultima analisi, fornendo agli utenti una migliore esperienza, e aprendo il canale più ampio possibile per i nuovi potenziali clienti per trovare la marca '.

 Per saperne di più:  http://www.forbes.com/sites/jaysondemers/2015/01/27/6-social-media-practices-that-boost-seo/


Via Antonino Militello, Marco Favero
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Marco Favero's curator insight, January 27, 4:19 PM

aggiungi la tua intuizione ...

Graham Drage's curator insight, Today, 2:09 AM

This summarises the ways that social media activity can boost your website rankings in Search Engines. Yes businesses in Britain need to start engaging with social media!

Rescooped by steve batchelder from Surviving Social Chaos
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The Complete Beginner's Guide to Social Media Benchmarks

The Complete Beginner's Guide to Social Media Benchmarks | SteveB's Social Learning Scoop | Scoop.it

If I were to tell you that a recent tweet of mine received 20 clicks, what would you think?



Maybe 20 clicks sounds like a lot based on what you’ve found for your own accounts. Maybe 20 clicks sounds rather lean, considering what you know about clickthrough rates of big brands or your most successful posts.


Checking out the raw numbers of your social media stats, free of context, makes it quite hard to draw any concrete conclusions.


Via Brian Yanish - MarketingHits.com, donhornsby
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donhornsby's curator insight, January 27, 10:55 AM

(From the article): Knowing at-a-glance the success of your new social media updates is a huge time saver (and one of our best tips for managing multiple social media accounts). Whichever of the four benchmarking methods you choose, you’ll find a great standard to aim for with your new tweets.

Aspirational – Shoot for the stars by benchmarking with some of the biggest and best brandsTrended – Aim to meet the high standards you’ve achieved in the pastEarned – Track new campaigns side-by-side with successful campaigns from beforeInspirational – Find inspiring, influential accounts in your field and seek to reach their level
Rescooped by steve batchelder from Content Marketing, Curation, Social Media & SEO
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Beyond Content Shock: How To Ignite Your Content in 2015

Beyond Content Shock: How To Ignite Your Content in 2015 | SteveB's Social Learning Scoop | Scoop.it
In an era of increasing information density, marketers must look toward content ignition as primary strategy

Via Guillaume Decugis
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Guillaume Decugis's curator insight, January 26, 5:07 PM

Last year, Mark Schaefer's post on Content Shock sounded like a wake-up call for content marketing as a marketing strategy. In short, he was predicting diminishing returns for content marketing. As more and more companies adopt content marketing, he explained, it becomes increasingly difficult to raise above the noise. 


While there's been some debate on whether or not content shock was real, marketers have certainly been challenged by declining opportunity to get organic distribution from social networks.


This year, he focuses on the need to find new ways to distribute content and ignite it, as he puts it, so that it becomes impacting. 


As I replied last year to Mark and we've seen since then, there is a great opportunity to turn that content shock into an opportunity: content curationIn a world where more and more content is being produced, value shifts from creation to curation.


Building content hubs with not just your latest creations but also curated content creates new distribution opportunities to ignite your content:


- instead of being too self-promotional, you become a resource that adds third-party content to your own;


- you make it easy for your readers to reshare your content and direct traffic back to your site;


- you increase your SEO footprint;


- you build relationships with influencers in your space, making it more likely for them to reshare your own content.

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How Cisco’s Learning Network Became a Social Hub for the IT Industry | MIT Sloan Management Review

How Cisco’s Learning Network Became a Social Hub for the IT Industry | MIT Sloan Management Review | SteveB's Social Learning Scoop | Scoop.it
Cisco’s social educational platform, Learning@Cisco, is a key hub for people in IT around the globe.
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Rescooped by steve batchelder from mlearn
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Why online learning needs to get serious about apps

Why online learning needs to get serious about apps | SteveB's Social Learning Scoop | Scoop.it

One of the main problems preventing the widespread use of mobile phones for education is the need for longer interactions/communications than is typically available. So, will online education rise or fall based on our ability to reengineer learning for bursts?

Ryan Craig, University Ventures, writing for VentureBeat thinks not ....



Read more: http://onlineanddistancelearning.com/online-learning-needs-get-serious-apps/#ixzz3Q3gKDENr


Via Stewart-Marshall, michel verstrepen
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Rescooped by steve batchelder from Learning and Teaching in an Online Environment
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The Other 21st Century Skills

The Other 21st Century Skills | SteveB's Social Learning Scoop | Scoop.it
Many have attempted to identify the skills important for a learner today in this era of the 21st century (I know it is an overused phrase).  I have an affinity towards the skills identified by Tony...

Via Peter Mellow
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Rescooped by steve batchelder from Into the Driver's Seat
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4 Free One-Week Courses on Problem-Based Learning from BIE

4 Free One-Week Courses on Problem-Based Learning from BIE | SteveB's Social Learning Scoop | Scoop.it

"The following online classes are developed and facilitated by BIE, and focus on project design, management and assessment. After taking these classes, you will be able to improve your own PBL practice and share your knowledge with others. Additional classes will be added throughout the year. Follow @PBLUniversity on Twitter to get updates on upcoming classes.


"Please note that classes will only take place if the minimum enrollment is reached. Spread the word about a class you’d like to take place by telling a friend to enroll!"


Jim Lerman's insight: Buck Institute is one of the best places to go to for resources on Project-Based Learning. These courses are sure to be excellent.


Via Beth Dichter, Jim Lerman
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Beth Dichter's curator insight, January 21, 8:02 PM

The Buck Institute for Education (BIE) is a go to site for learning about Problem-Based Learning, and they are offering four free one-week courses during February and March. The courses are:

* How to Create a Driving Question

* How to Manage Student Presentations

* How to Assess Critical Thinking

* How to Include Content and Competencies

You may register for the first two courses now. Registration for the other two will open on Feb. 4, 2015.

Additional information is available on the courses at the website (click through to the course).

There is a maximum enrollment of 300 so if you are interested in checking these out it would be good to go to the website sooner rather than later.

Kathy Lynch's curator insight, January 24, 12:03 AM

Great resource! Thx Beth Dichter