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10 Reasons Visual Content Dominates 2014 - The Wishpond Blog

10 Reasons Visual Content Dominates 2014 - The Wishpond Blog | SteveB's Social Learning Scoop | Scoop.it

10 Reasons Visual Content will Dominate 2014 What marketing strategies will we focus on in 2014? What will we leave behind? This article takes a look at the rise of visual content - and why 2014 will dominate in 2014:

1. 90% of information transmitted to the brain is visual. Visuals are processed 60,000X faster in the brain than text.

2. Videos on landing pages increase average page conversion rates by 86%.

3. Visual content is social-media-ready and social-media-friendly. It’s easily sharable and easily palatable.

4. Businesses who market with infographics grow in traffic an average of 12% more than those who don’t.

5. Posts with visuals receive 94% more page visits and engagement than those without.

6. 60% of consumers are more likely to click on a business whose images appear in search results.

7. Clear, detailed images carry more weight than product information or customer ratings say 67% of consumers.

8. Visuals show your products without telling people about them. This allows viewers to make their own decisions without feeling pressure from your business.

9. Visuals express ideas quickly - in a snapshot. This breaks through the overwhelming clutter of online content.

10. Visuals are becoming easier and easier to create as photo editing tools become more accessible


Via Martin (Marty) Smith, Ally Greer
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Lynn Pineda's curator insight, March 14, 8:25 PM

All I can say, is thank goodness for Visuals in content!  I've always been a visual person being a visual learner. Information is easier to retain and comprehend when visuals are employed as it pulls you in.


The article's statistics further supports the importance of visuals. I love visuals!

mjboyce's curator insight, March 15, 10:17 AM

see?

Carlos Bisbal's curator insight, March 16, 7:15 AM

10 Razones por las que los contenidos visuales dominarán el 2014

 

¿En qué estrategias de marketing nos vamos a centrar en el 2014? ¿Qué vamos a dejar atrás?

 

Este artículo echa un vistazo al ascenso del contenido visual y por qué 2014 será el año de los elementos visuales.

.

Rescooped by steve batchelder from Content and Curation for Nonprofits
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Why Crowdsourcing Future Is Moving To Curation, Synthesis and Things

Why Crowdsourcing Future Is Moving To Curation, Synthesis and Things | SteveB's Social Learning Scoop | Scoop.it

Via Robin Good, Beth Kanter
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María Dolores Díaz Noguera's curator insight, November 16, 2013 5:13 AM

Great one.

Olinda Turner's curator insight, November 20, 2013 2:57 PM

Although directed at content marketing, these ideas translate into technical communications where users are trying to help each other find the best technical content. I totally agree that the fundamental way in which we communicate through content is shifting.

irene's curator insight, January 10, 6:16 AM

Perché il futuro del Crowdsourcing va in direzione della cura, sintesi e cose varie.

Rescooped by steve batchelder from Social Learning Trends
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The Future of Learning—Digital, Mobile, Real-Time

The Future of Learning—Digital, Mobile, Real-Time | SteveB's Social Learning Scoop | Scoop.it
The latest results from Julie Evans, CEO of Project Tomorrow and an advisor to DreamBox, and her Speak Up 2012 National Research Project and Project Tomorrow survey of 364,233 participants, shows the upward spiral of tech use, even by the very young.

Via Tom D'Amico (@TDOttawa) , Pekka Puhakka
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Rescooped by steve batchelder from Social Media Content Curation
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The Five Laws of The Content Curation Economy by Steve Rosenbaum

The Five Laws of The Content Curation Economy by Steve Rosenbaum | SteveB's Social Learning Scoop | Scoop.it

From Robin Good's insight:

"Steve Rosenbaum (the author of Curation Nation) strikes some pretty powerful chords that fully resonate with my vision and expectations about the future of content curation.

 

On the assumption that "The speed, scale, and number of distinct elements of produced content will double every 24 months." (call it Rosenbaum law) he rightly asserts that, as if there was already enough content, we are going to be literally inundated by tons of it soon..."


Read full Robin Good's insight below.

Full article: http://www.thevideoink.com/features/voices/the-coming-age-of-the-curation-economy-building-context-around-content/ ;

 


Via Robin Good, Giuseppe Mauriello
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wanderingsalsero's curator insight, October 20, 2013 5:09 PM

Makes sense to me.

Julie Groom's curator insight, October 23, 2013 1:48 AM

Curating - how to manage it. And curation experts already exist - they're called Librarians!

John Thomas's curator insight, February 9, 9:29 AM
The Five Laws of The Content Curation Economy by Steve Rosenbaum