At the heart of this year's study is the smart-phone and the constant connectivity it provides to work, entertainment, shopping, and friends. There are 206 bones in the human body, and the smart-phone should be considered the 207th bone for Generation Y. They view smart-phones as an appendage to their beings — an indispensable part of their lives, and yet they are concerned about data management and Internet security.
Bonus - The Report: http://bit.ly/Rrd3tq .
Via Mike Ellsworth