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Rescooped by Tabitha Naylor from Content Curation World
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Content Curation for Startups: What Is It, Why and How To Use It

Content Curation for Startups: What Is It, Why and How To Use It | Startups | Scoop.it
Find out the basics of content curation including its definition, and how to perform successful content curation.

Via Robin Good
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Robin Good's comment, September 25, 2013 10:05 AM
Thank you Randy, happy you found this one useful too.
Nevermore Sithole's curator insight, March 10, 2014 12:14 PM

Content Curation for Startups: What Is It, Why and How To Use It

Sambaseck's curator insight, September 1, 2014 10:44 AM

Content curation solves one of the biggest online problems today: discovery.

Rescooped by Tabitha Naylor from MarketingHits
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Building Credibility Through Your Blog – What Do You Need to Know?

Building Credibility Through Your Blog – What Do You Need to Know? | Startups | Scoop.it

Blogging, notwithstanding what Matt Cutts had to say about it, still remains an important internet marketing activity. It’s a great way of earning natural links, but it’s even a better way of building relationships with authoritative online entities and your personal/business credibility. The problem is that there are many internet marketers that choose to use guest blogging or blogging purely as a link building activity (that’s why Google’s comes out all guns blazing against blogging in general) than a relationship building activity. 


But you need to start clearing your blogging misconceptions quickly and start to think beyond link building as its core objective. You need to start thinking of your blog as a tool for building credibility, authority and influence. In this article, we will focus on building credibility through your blog and how you can go about doing it.  So, let’s take a look at a few things you need to keep in mind to improve credibility through your blog:


Via Brian Yanish - MarketingHits.com
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BSN's curator insight, September 2, 2014 7:05 AM

Building Credibility Through Your Blog – What Do You Need to Know? #business #blogging

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What is Growth Hacking? Does it Really Differ from Traditional Marketing? Infographic

What is Growth Hacking? Does it Really Differ from Traditional Marketing? Infographic | Startups | Scoop.it
Growth hacking is a term that’s all the rage right now. In all honesty, I can’t stand it… I feel like we’re on a merry go-round with terminology sometimes when it comes to marketing.

Via Brian Yanish - MarketingHits.com
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Rescooped by Tabitha Naylor from Content Marketing and Curation for Small Business
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CONTENT CREATION - 5 Ideas To Extend Your Existing Content By Repurposing

CONTENT CREATION - 5 Ideas To Extend Your Existing Content By Repurposing | Startups | Scoop.it
Creating content for your inbound marketing campaigns can take be a labour intensive process so it makes sense to maximize it's reach and shelf life b

Via Peg Corwin
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Peg Corwin's curator insight, December 15, 2013 9:23 PM

Repurpose content in these ways:


 -  "Transcribe videos

 -  Break Up eBooks Into Bite Sized Social Messages

 - Create Blog Posts Around Your Long Form Content

 - Create a podcast

 - Use Your Blog Posts & Social Media For Newsletter Content"

Click for details.


If you like this scoop, please consider a thumbs up or share.

Entreprise Peinture Deco's curator insight, January 6, 2014 4:28 PM
Devis Peinture-Entreprise Peinture Déco-Essonne-91-Evry-Paris ...www.entreprisepeinturedeco.fr/devis-peintures/devis-peinture/‎Vous souhaitez avoir nos conseil sur comment choisir un devis peinture? Entreprise Peinture Déco-Essonne-91-Evry-Paris-toile de verre m2-prix.
Rescooped by Tabitha Naylor from Startup Revolution
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The Color Of Startups: Infographics For Startups from Pinterest

The Color Of Startups: Infographics For Startups from Pinterest | Startups | Scoop.it
Trendsonline is using Pinterest, an online pinboard to collect and share what inspires you.

Via Martin (Marty) Smith
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Nils Vesk's comment, June 28, 2013 3:19 AM
A diagram for a successful journey.
MARIE-ODILE COUDERT ANTONELLI's curator insight, June 29, 2013 6:41 AM

The start up marathon

Constance Jones Collier's curator insight, July 1, 2013 8:13 PM

Powerful Impact!

Rescooped by Tabitha Naylor from StartupTips
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Cofounder Chemistry

Cofounder Chemistry | Startups | Scoop.it
Call it bromance, or just good fortune. Be glad when you have it. The right co-founder makes all the difference in the world.

Via Chikodi Chima
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What Your Startup Can Learn From A Lemonade Stand

What Your Startup Can Learn From A Lemonade Stand | Startups | Scoop.it
When people are thirsty, sell them a tall refreshing glass of lemonade served with a smile.

Via Chikodi Chima
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The Color Of Startups: Infographics For Startups from Pinterest

The Color Of Startups: Infographics For Startups from Pinterest | Startups | Scoop.it
Trendsonline is using Pinterest, an online pinboard to collect and share what inspires you.

Via Martin (Marty) Smith
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Nils Vesk's comment, June 28, 2013 3:19 AM
A diagram for a successful journey.
MARIE-ODILE COUDERT ANTONELLI's curator insight, June 29, 2013 6:41 AM

The start up marathon

Constance Jones Collier's curator insight, July 1, 2013 8:13 PM

Powerful Impact!

Rescooped by Tabitha Naylor from For All Linkedin Lovers
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Infographic: LinkedIn Groups for Sales Success

Infographic: LinkedIn Groups for Sales Success | Startups | Scoop.it
LinkedIn has long been a solid source for business to business marketers and sales departments to find and connect with their prospects and customers. It’s also a great platform to include in your content strategies.

Via Rami Kantari
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Marc Kneepkens's curator insight, February 23, 2014 11:16 AM

Linkedin is the world of business. You can make of it whatever you want. I created a group called 'Investing in Renewable Energy' a few years ago. There are almost 8000 members now. Feel free to join: http://www.linkedin.com/groups/Investing-in-Renewable-Energy-1852175/about

aanve's curator insight, February 23, 2014 9:54 PM

www.aanve.com

 

BlairEvanBall's curator insight, February 24, 2014 1:04 PM

LinkedIn can be a powerful way to reach your B2B audience with Groups. However, groups have grown from 200k to 1.89 million today. Be clear, be focused to cut through the digital noise.

Rescooped by Tabitha Naylor from Social Media, SEO, Mobile, Digital Marketing
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Do's and Don'ts of Your Brand's Content Calendar

Do's and Don'ts of Your Brand's Content Calendar | Startups | Scoop.it

Learn the basics of building your brand's content calendar to maximize marketing efforts.


Via Kamal Bennani
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Ana Luisa Henriques's curator insight, February 17, 2014 7:17 AM

The importance of planning.

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5 Quick & Easy Content Marketing Tips For SMBs & Startups

5 Quick & Easy Content Marketing Tips For SMBs & Startups | Startups | Scoop.it

Here are the content marketing tips for #startups and #smbs shared in this post:

1. Create content before, during and after events.

2. Support great posts about you by writing about them.

3. Don't SELL, CURATE instead.

4. Create content with an eye toward what you want.

5. Tools matter.

http://scenttrail.blogspot.com/2013/11/5-quick-easy-content-marketing-tips.html ;


Via Martin (Marty) Smith, Brian Yanish - MarketingHits.com
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Rescooped by Tabitha Naylor from Social Media Content Curation
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Content Curation In the Content Marketing Mix In 2014

Content Curation In the Content Marketing Mix In 2014 | Startups | Scoop.it

Excerpt from the last article published by Heidi Cohen on her blog:
"Content marketing in 2014 requires a content curation component and related strategy.

According to Google’s Zero Moment of Truth (ZMOT), buyers check an average of 10.4 sources when they research a purchase. This translates to providing lots of information targeted at answering their specific purchase related questions.
The way to meet this need effectively is to add content curation into the content marketing mix.

Content curation in the content marketing mix
To create an effective content offering, marketers use a mix of content strategies according to 2014 research by Curata.

65% of content is created.25% of content is curated.10% of content is syndicated.


Curated content distributed
When it comes to distributing curated content, marketers focus on 3 key strategies according to Curata’s data.

Over 80% share on social media. 

Actionable Content Marketing Tip: Share content created by your customers such as photographs of your product and reviews.

 

Over 60% share on blogs.

Actionable Content Marketing Tip: Develop blog posts based on curated articles and opinions such as round up posts.

Over 50% share via email newsletters.

Actionable Content Marketing Tip: Make sure you highlight content you created that’s appeared on other platforms such as guest blog posts.

Curation timing
If content curation is an integral part of your social media strategy, it’s important to be present and share regularly across social media platforms. This is particularly important for social signals that influence search results.
Actionable Content Marketing Tip: Determine what level of presence you need on various social media platforms and how much content you need to distribute to be competitive..."

Each point is analyzed with more information. Read full original article here:
http://heidicohen.com/content-curation-in-the-content-marketing-mix/

 


Via Giuseppe Mauriello
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aanve's curator insight, February 14, 2014 9:47 PM

www.aanve.com

 

Cynthia K Seymour's curator insight, February 19, 2014 4:12 AM

Creation, Curation and Connection...  The top 3 balls to juggle in your 2014 social media strategy

Therese Torris's curator insight, February 19, 2014 4:32 AM

Includes research statistics

Rescooped by Tabitha Naylor from Internet Presence
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How to launch a startup without knowing a line of code

How to launch a startup without knowing a line of code | Startups | Scoop.it

There is an unspoken rule: to launch a startup, you need to build a product, and to do that you need someone that can write code.

Whether that means chasing down a technical co-founder, learning to code, or even building that “Lean MVP” – the conventional wisdom is that without tech abilities you’re nothing more than a dude (or dudette) with a Powerpoint.

A growing number of startups, however, are quietly disproving this assumption.

They’re getting their first customers with minimal technology, and often no code at all. Instead of building fancy technology from the outset, they’re hacking together inexpensive online tools such as online forms, drag-and-drop site builders, advanced WordPress plugins, and eCommerce providers.

They’re jumping right in to serve customers in any way possible – heading right for their first paying customers.

Most importantly, unlike the majority of their peers, by the time they start building a product, they already have a humming business.

How are they doing it?

To read the full article, click on the title.



Get your Free Business Plan Template here:

http://bit.ly/1aKy7km


Via THE *OFFICIAL ANDREASCY*, Martin (Marty) Smith, Marc Kneepkens
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Marc Kneepkens's curator insight, November 17, 2013 5:03 PM

It's become fashionable to create Startups and use Developers. But anyone can start a business online, there are too many good tools around, and not only WordPress as the article suggests.

I built my site with SBI/Sitesell, and am very happy to see hundreds of visitors every day checking on funding information. SBI has many, many tools, all integrated in one package at $29.90/month or $299.00/year, less than a dollar a day. Take a look:http://www.sitesell.com/welcome23.html


Dennis Staples's curator insight, January 15, 2014 2:37 PM

Knowing how to get your project coded is as important as knowing how to code!

 

Rescooped by Tabitha Naylor from What I Wish I Had Known
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The Real Reason Most Startups Fail

After four hours on the StartupBus hackathon today, I think I know why.

Via Anita
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Anita's curator insight, August 29, 2014 5:56 PM

There are millions of ideas out there. The question is how to find the ones worth building a business around.

 

Rescooped by Tabitha Naylor from New Customer - Passenger Experience
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5 #Customer #Experience Tips

5 #Customer #Experience Tips | Startups | Scoop.it
Small businesses may think they have a disadvantage when it comes to competing against the big guns but one place they can shine is in delivering exceptional customer service.

Via Eric_Determined / Eric Silverstein
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Eric_Determined / Eric Silverstein's curator insight, September 2, 2014 3:23 AM

As Peter pointed out, you may not have control of your competitors’ product advancements, but you have complete control of your customers’ experience and ultimately, their loyalty. Take the time to provide an unforgettably good #customer #experience and it will pay off.


Do you agree, It's about understanding your customers, offering a frictionless experience (Value, Convenience, Choice, Connection, Community), and continuously evolving and nurturing that relationship?



Rescooped by Tabitha Naylor from StartupTips
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Bring Donuts: The Secret To Effective Customer Development

Bring Donuts: The Secret To Effective Customer Development | Startups | Scoop.it
Sweet pastries and thick skin are your best tools when practicing "shoe leather" customer development and talking to strangers.

Via Chikodi Chima
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Rescooped by Tabitha Naylor from Creative teaching and learning
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From crowdfunding to open access, startups are experimenting with ... - TechCrunch

From crowdfunding to open access, startups are experimenting with ... - TechCrunch | Startups | Scoop.it

"Among the most popular are Academia.edu and ResearchGate, two competing startups that are attempting to amass the world's researchers onto one platform ..."

©


Via Leona Ungerer
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How Startups Can Use Power Of Social Media (Infographic)

How Startups Can Use Power Of Social Media (Infographic) | Startups | Scoop.it

"Startups face tremendous pressure while competing with their bigger counterparts. They neither have large manpower nor big infrastructure. Social media can become an effective solution in helping them grow. This infographic shows how startups should utilize the power of social media."


Via Martin (Marty) Smith, John van den Brink
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lorrinda's curator insight, February 19, 2014 8:19 AM

Micropreneurs can use the power of social media for selling because "...social media is where relationships start and all selling is relationship selling" [so that you are known, liked and trusted]... enough that people feel comfortable buying from you or based on your recommendation.

Matty Bdn's curator insight, February 20, 2014 4:23 AM

Comment les médias sociaux peuvent-ils devenir une solution au développement des startups ?

 

Voici un exemple d'infographie efficace pour montrer comment les startups doivent les utiliser. 

Samuel Pavin's curator insight, February 21, 2014 6:16 AM

Social Media for startups. Not just communication but a major tool for advertising, sales, marketing and customer service. 

 

Rescooped by Tabitha Naylor from StartupTips
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Why Lazy People Are The Most Innovative

Why Lazy People Are The Most Innovative | Startups | Scoop.it
Sometimes lazy people are the smartest, most innovative of us all. Doing less can be supremely satisfying.

Via Chikodi Chima
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Stop Thinking Like A Startup

Stop Thinking Like A Startup | Startups | Scoop.it
Startups are businesses that make money. Otherwise they're hobbies. Expensive ones.

Via Chikodi Chima
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Social4Social's curator insight, May 8, 2014 10:28 AM

"Startups are businesses that make money. Otherwise they're hobbies. Expensive ones."

Rescooped by Tabitha Naylor from Great Infographics
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How Startups Can Use Power Of Social Media (Infographic)

How Startups Can Use Power Of Social Media (Infographic) | Startups | Scoop.it

"Startups face tremendous pressure while competing with their bigger counterparts. They neither have large manpower nor big infrastructure. Social media can become an effective solution in helping them grow. This infographic shows how startups should utilize the power of social media."


Via Martin (Marty) Smith, John van den Brink
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lorrinda's curator insight, February 19, 2014 8:19 AM

Micropreneurs can use the power of social media for selling because "...social media is where relationships start and all selling is relationship selling" [so that you are known, liked and trusted]... enough that people feel comfortable buying from you or based on your recommendation.

Matty Bdn's curator insight, February 20, 2014 4:23 AM

Comment les médias sociaux peuvent-ils devenir une solution au développement des startups ?

 

Voici un exemple d'infographie efficace pour montrer comment les startups doivent les utiliser. 

Samuel Pavin's curator insight, February 21, 2014 6:16 AM

Social Media for startups. Not just communication but a major tool for advertising, sales, marketing and customer service. 

 

Rescooped by Tabitha Naylor from Startup Revolution
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6 Startup Tips From The Lean Startup By Eric Ries

6 Startup Tips From The Lean Startup By Eric Ries | Startups | Scoop.it

The Lean Startup
Every entrepreneur and wannabe entrepreneur should read Eric Ries' The Lean Startup. Here are 6 Tips from the book:

* Build an "Innovation Factory" Using Lean Startup techniques.

* Validated Learning most important "product" in any startup.
* Find what assumptions are BRILLIANT & which ones are CRAZY.
* Create a testing & experimentation culture & experiment based on vision, core values and feedback.

* You don't know what "quality" is yet, so go early, ugly and fast and refine from feedback.

* Get Out of the Building meaning get your ideas in front of real customers as soon as possible. 

Highly recommend The Lean Startup and not JUST for startups. Great book for intrepreneurs, people trying to innovate within Fortune 1,000 companies, too.  


Via Martin (Marty) Smith
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Marshall Van Fleet's curator insight, February 15, 2014 7:51 AM

I am recommend taking the advice from this book if you are planning strategy for a new entrepreneurial start-up or if you want to reinvent your current entrepreneurial venture... 

Brett.Ashley.Crawford's curator insight, February 15, 2014 10:43 AM

Excellent for all nimble businesses (or those who would like to be).

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The Color Of Startups: Infographics For Startups from Pinterest

The Color Of Startups: Infographics For Startups from Pinterest | Startups | Scoop.it
Trendsonline is using Pinterest, an online pinboard to collect and share what inspires you.

Via Martin (Marty) Smith
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Nils Vesk's comment, June 28, 2013 3:19 AM
A diagram for a successful journey.
MARIE-ODILE COUDERT ANTONELLI's curator insight, June 29, 2013 6:41 AM

The start up marathon

Constance Jones Collier's curator insight, July 1, 2013 8:13 PM

Powerful Impact!

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Being Disruptive the Key to Startup Success

Being Disruptive the Key to Startup Success | Startups | Scoop.it

Matt Mickiewicz has been featured in media outlets around the globe and understands the power of great startup marketing. But the founder of SitePoint and 99Designs says that having a great product or service is more important than being an awesome marketer, especially in the early days. “Be disruptive,” he says. (...)

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