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Portrait of a Content Marketer: More Than A Marketer (Infographic)

Portrait of a Content Marketer: More Than A Marketer (Infographic) | startupindia | Scoop.it
“What do you do at work?” is a question that’s often hard for content marketers to answer. They wear so many hats that it’s hard to describe their job. Some content marketers…

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“Recurring Payments in India - Why Not" - iSPIRT Open Ecosystem Questions (OEQ) Hangout

There has been a great deal of heartache of late in the area of subscription/recurring billing in the startup community in India. We thought of proposing a resolution in order to further the...
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25 intriguing startup quotes

25 intriguing startup quotes | startupindia | Scoop.it
I stumbled across a startupquote.com today, a great Tumblr blog by Rollin’ Egg. So I had a look through the hundreds of quotes and these are the ones that s

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Linda Salna's curator insight, April 14, 2014 8:03 AM

Wisdom from those who have walked the talk

Lynne M. Williams BS, MA, ABD★'s curator insight, April 15, 2014 8:39 PM

Start up quotes to keep you motivated!

Susan Stillman's curator insight, April 20, 2014 1:40 PM

here's one I especIally like:  “Remember to celebrate milestones as you prepare for the road ahead.”  –Nelson Mandela, South African Leader

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A Nice Graphic On The Risks of Social Networking ~ Educational Technology and Mobile Learning

A Nice Graphic On The Risks of Social Networking ~ Educational Technology and Mobile Learning | startupindia | Scoop.it

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Got Hit by “Not Provided”? Grab Your Organic Keyword Data! - Search Engine Journal

Got Hit by “Not Provided”? Grab Your Organic Keyword Data! - Search Engine Journal | startupindia | Scoop.it
Got hit by “not provided”? Marketers still have an access to their organic keyword data, but it may not last for long.

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How I use Google Analytics ‘Compare’ Feature to Motivate Me to Grow My Blog

How I use Google Analytics ‘Compare’ Feature to Motivate Me to Grow My Blog | startupindia | Scoop.it

“ This morning, a reader asked me this question: “How do you motivate yourself to grow your blog traffic from day to day?”


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Neil's curator insight, November 24, 2013 3:30 PM
If you have a blog and use google analytics this is great insight
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Online grocery shopping still small, but growing rapidly, says Nielsen - FoodNavigator-USA.com

Online grocery shopping still small, but growing rapidly, says Nielsen - FoodNavigator-USA.com | startupindia | Scoop.it
FoodNavigator-USA.comOnline grocery shopping still small, but growing rapidly, says NielsenFoodNavigator-USA.comIt found that while online grocery shopping may not have entered the mainstream, consumers are flocking to the internet for food information,...

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The Lean Startup Daily

The Lean Startup Daily | startupindia | Scoop.it
The Lean Startup Daily, by Vincenzo Pallotta: Start Lean, Grow Strong! (The Lean Startup Daily is out!
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Why Startups Are The New Super Heroes Of Cyber Security - Forbes

Why Startups Are The New Super Heroes Of Cyber Security - Forbes | startupindia | Scoop.it
Why Startups Are The New Super Heroes Of Cyber Security Forbes Taking the approach of crowd sourced intelligence, Synack assembles a global community of security researchers on one unified, subscription-based platform, which it playfully calls...
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Bright future ahead for digital startups | Healthcare IT News

Bright future ahead for digital startups | Healthcare IT News | startupindia | Scoop.it

The burgeoning digital healthcare market is where the money's at. In fact, in just three year's time, industry analysts project the sector will nearly double, thanks to evolving consumer expectations and a serious influx of start-up cash.   That's according to a new report, put out by Accenture, which forecast an expansion of the U.S. market, from its current $3.5 billion value to a more robust $6.5 billion come end of 2017.    [See also: Digital health sees record cash flow.]   Often considered among the last industries to innovate, healthcare has seen start-ups and entrepreneurs flocking to the space in recent years, bringing their best ideas forward and getting the cash flow they need to move forward. This growth, Accenture analysts project, will be sustained even past 2017.    "A digital disruption is playing out in healthcare that will change social interactions, alter consumer expectations and, ultimately, improve health outcomes," said Dipak Patel, managing director of Accenture's patient access initiatives, in a press statement announcing the report.

"This momentum," he added, "will be sustained if digital healthcare start-ups apply capabilities that create a seamless patient experience and result in both medical cost savings and improved outcomes."   [See also: Consumers wild about wearables.]   That disruption, Accenture points out, has been facilitated by some serious venture capital so far. Just this past year, for instance, digital health startups received $2.8 billion in capital funding –  a 31 percent growth rate since 2008. VC for these startups is expected to increase to $4.3 billion next year.    According to Rock Health's 2014 digital health funding midyear report, capital funding for digital health startups grew a whopping 176 percent in the first half of 2014 compared to first half of 2013. This while the software segment grew only 123 percent, and the biotech segment a seemingly low 28 percent.     Accenture's data highlights that, since 2008, the digital health segment that has received the lion's share, or $2.9 billion, of capital is the infrastructure capabilities segment, which includes interoperability initiatives and data analytics.    Engagement solutions – such as wearable technology like Google Glass and FitBit – was pegged at $2.6 billion in startup funding since 2008.    [See also: Google Glass links to EHR.] 

"Healthcare leaders will need to embrace digital capabilities, not only to stay relevant to consumers, but to influence behavioral change, improve access to care channels and reduce per patient costs," said Patel.

 

 


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21 Startup Quotes Every Founder Should Read

21 Startup Quotes Every Founder Should Read | startupindia | Scoop.it
We rounded up 21 startup quotes from the amazing founders behind them to give a little inspiration during the down times of startup life.

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Martin (Marty) Smith's curator insight, April 20, 2014 9:42 AM

Great and

Marc Kneepkens's curator insight, April 20, 2014 9:47 AM

Great Startup Quotes.

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10 Reasons Visual Content Dominates 2014 - The Wishpond Blog

10 Reasons Visual Content Dominates 2014 - The Wishpond Blog | startupindia | Scoop.it

10 Reasons Visual Content will Dominate 2014 What marketing strategies will we focus on in 2014? What will we leave behind? This article takes a look at the rise of visual content - and why 2014 will dominate in 2014:

1. 90% of information transmitted to the brain is visual. Visuals are processed 60,000X faster in the brain than text.

2. Videos on landing pages increase average page conversion rates by 86%.

3. Visual content is social-media-ready and social-media-friendly. It’s easily sharable and easily palatable.

4. Businesses who market with infographics grow in traffic an average of 12% more than those who don’t.

5. Posts with visuals receive 94% more page visits and engagement than those without.

6. 60% of consumers are more likely to click on a business whose images appear in search results.

7. Clear, detailed images carry more weight than product information or customer ratings say 67% of consumers.

8. Visuals show your products without telling people about them. This allows viewers to make their own decisions without feeling pressure from your business.

9. Visuals express ideas quickly - in a snapshot. This breaks through the overwhelming clutter of online content.

10. Visuals are becoming easier and easier to create as photo editing tools become more accessible

 


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Lynn Pineda's curator insight, March 14, 2014 11:25 PM

All I can say, is thank goodness for Visuals in content!  I've always been a visual person being a visual learner. Information is easier to retain and comprehend when visuals are employed as it pulls you in.


The article's statistics further supports the importance of visuals. I love visuals!

mjboyce's curator insight, March 15, 2014 1:17 PM

see?

Carlos Bisbal's curator insight, March 16, 2014 10:15 AM

10 Razones por las que los contenidos visuales dominarán el 2014

 

¿En qué estrategias de marketing nos vamos a centrar en el 2014? ¿Qué vamos a dejar atrás?

 

Este artículo echa un vistazo al ascenso del contenido visual y por qué 2014 será el año de los elementos visuales.

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How Content Marketing Affects Search Engine Rankings [Infographic]

How Content Marketing Affects Search Engine Rankings [Infographic] | startupindia | Scoop.it

To help explain the importance of content marketing, Neil Patel has put together an infographic to show you how content marketing impacts search engine rankings and how you can use it to help grow your business.

 

 

 


Via Antonino Militello, Gerrit Bes
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Parmveer Singh's curator insight, February 16, 2014 12:01 AM

3 Content Marketing Tips from Neil Patel.

 

Andrew Taylor's curator insight, February 17, 2014 11:34 AM

Just the kind if information to help you grow your business.

Philippe Trebaul's curator insight, March 20, 12:37 AM

To help explain the importance of content marketing, Neil Patel has put together an infographic to show you how content marketing impacts search engine rankings and how you can use it to help grow your business.

 

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Startup Founders to Watch in 2014 | Inc.com

Startup Founders to Watch in 2014 | Inc.com | startupindia | Scoop.it
Forget Zuckerberg. These are the entrepreneurs you'll want to be watching next year. Related Links Links: What Can Angel Investors Do for You?
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Indian startup aims to help grocery stores go online

Indian startup aims to help grocery stores go online | startupindia | Scoop.it
Delhi-based AaramShop wants to make it easier for Indian consumers to shop for groceries online by making the connection between them and neighborhood retail stores.

Via Riaz Khan
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Rajaraman Raghuraman's curator insight, June 26, 2013 10:15 AM

Opportunities are plenty in India !!

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NovoEd, another Stanford MOOC startup, opens small-group learning services to public | GigaOM Tech News

NovoEd, another Stanford MOOC startup, opens small-group learning services to public | GigaOM Tech News | startupindia | Scoop.it

 

In an online class of 80,000 students, breaking up into small groups is no easy task — as we saw from a suspended Coursera class earlier this year (that tried to use a Google doc to create groups), it can lead to confusion and technical glitches.

 

But a new startup called NovoEd wants to build on the massive open online course (MOOC) phenomenon with a service that puts collaboration and team learning at the center of the student experience.

 

Starting Monday it will open up to the general public with seven courses and, going forward, it said it plans to partner with other universities. For the past year, the startup, which is backed by investors including Costanoa Ventures, Foundation Capital, Kapor Capital, Learn Capital, Maveron, and Ulu Ventures, has been used at Stanford University.

 

Like Coursera and Udacity – two of the startups leading the MOOC movement – NovoEd was also launched by Stanford professors. Co-founder and CEO Amin Saberi, an associate professor of management science and engineering, said he started creating the service last year, after a colleague said she wanted to put an entrepreneurship class online but couldn’t find a service that supported her pedagogical style.

 

While existing MOOC services may work for classes that focus on mastery learning, like computer science, Saberi said, many teachers want a better way to teach subjects like entrepreneurship and creativity online.

 

In those classes, it’s not just about watching a video of professor and then doing the work alone, he said, “It’s about peer learning, social learning – it’s collaborative and experiential. In the transition from brick and mortar to online, you shouldn’t strip away these aspects, you can use the social web to amplify them.”

 

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Via Chuck Sherwood, Senior Associate, TeleDimensions, Inc
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