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5 Content Marketing Lessons From Ziggy Stardust - Curagami

5 Content Marketing Lessons From Ziggy Stardust - Curagami | Startup Revolution | Scoop.it

5 Content Marketing Lessons From Ziggy Stardust is about the courage, vulnerability and love required to create meaningful content in a cluttered, noisy time.

Bowie's tips for content marketers include:

* Be A Chameleon

* Collaborate

*  Have Courage & Be Vulnerable

* Start with Why
* Love Yourself

Follow Bowie's lead and your content marketing will win influence and authority much like Ziggy Stardust and the Spiders from Mars did.

http://www.curagami.com/5-content-marketing-lessons-from-ziggy-strdust/?v=7516fd43adaa

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How Can Your Startup Last 60 Years or More? Ask Clay Ghann The Cricket Man via @Curagami

How Can Your Startup Last 60 Years or More? Ask Clay Ghann The Cricket Man via @Curagami | Startup Revolution | Scoop.it
Ghann’s Cricket Farm Interview Had a great day in Augusta with Clay Ghann and the team at Ghann’s. Ghann’s has been selling crickets to customers since 1952. How can your business survive over sixty years and span generations? Listen to Clay’s willingness to experiment, change and find great people to help. Thanks to Chris Lawrence …
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30 Lessons In Startup Creativity via JODOROWSKY'S DUNE

30 Lessons In Startup Creativity via JODOROWSKY'S DUNE | Startup Revolution | Scoop.it

Greatest Movie Never Made & Lessons Learned
"To fail is only to change the way," says Topo and Holy Mountain director Jodorowsky in this must view documentary for anyone trying to create anything. Such an important documentary I'm double posting here in Startup Revolution and in Design Revolution.

Here is what I posted in Design Revolution, the 30 Lessons in Creativity from watching this magical film:

Greatest Film Never Made
"What is he purpose of life," the director Jodorowsky asks in this must view documentary film for any creative, "to create a soul". The amazing creativity and vision of El Topo's director is shared in a series of linked stories.

Much like any creative's mind, this film flies between the surreal, heroic, mystical and crazy. Stories about Orson Wells and Pink Floyd are rich in "sounds true" detail, but pales in comparison to the "I can't type that fast" advice shared.

Advice such as:

* Be all in.
* Be a prophet.

* When it comes to missions THINK BIG (something important for humanity).
* Start with clear ideas, but find and respect "light of genius".
* Challenge people to find their best.
* Give Morning Motivation speeches.
* Your VISION should become OUR IDEA.
* OUR Ideas become art.
* When you think you are looking at a rock its an object & vice versa.
* Lucky enough to meet a prophet FOLLOW HIM.
* Be supportive of others.

* Transport people. MOVE THEM.
* Look for and work with WARRIORS (life is too short for anything else).
* Imagine and then imagine again.
* No such thing as "too far".
* Let the work rule.
* One man's obsession is another man's art.
* MOTIVATE others.

* If you can Seduce Salvador Dali DO SO.
* Create enigmas.
* If chance puts Dali at your hotel, send him a strange note.
* When you find a clock in the sand discover who lost it.
* Create MOVEMENTS and ART with your life.
* If Dali asks you for a helicopter, GIVE IT TO HIM.
* Dali gets you Giger, Giger gets you Magma (and so on).
* If you can get a meeting with Mick Jagger, TAKE IT.
* If Andy Warhol invites you to the FACTORY, go there.
* Plan everything, Plan Nothing (chance).
* When you see Orson Wells in a Paris restaurant, send wine.
* Live a EULOGY Life not a Resume Life.


That last bullet picks up on a great David Brooks TED Talk I wrote about on LinkedIn yesterday: http://www.linkedin.com/today/post/article/20140717125545-13925622-are-you-living-a-resume-or-a-eulogy-life 


Hope you are living a Eulogy Life. Jodorowsky sure did. I had to be shoved kicking and screaming on the Eulogy train by the Big C. Glad I got on this train even if it turns out to be the last train from Clarksville :). M

Are you a "plural being"?

If you FAIL it's not import. It's important to try.





Martin (Marty) Smith's insight:

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Viral Marketing Lessons Learned Launching $60M Magnetic Poetry Kit

Viral Marketing, the art and science of creating marketing that springs legs and walks around the world, has never been more important or urgent. These slides share a HOW TO extracted from hard won lessons launching what has become a $60M mega-viral specialty gift. 

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Amelia Molly's curator insight, May 23, 2013 6:25 AM

Viral Marketing

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Startup SpotTrot Rocks STUFF For Dave Matthews & Others [Friends of Marty's]

Startup SpotTrot Rocks STUFF For Dave Matthews & Others [Friends of Marty's] | Startup Revolution | Scoop.it
The chart-topping and award-winning songwriter also loves technology. His investment in Charlottesville, Va.-based SpotTrot is letting musicians, entertainers, sports teams and athletes sell goods over mobile devices for the first time.
Martin (Marty) Smith's insight:

If you don't know about the cool Mobile App my friends Patrick and Blake at SpotTrot have created you should and you will. Love how Blake and Patrick narrowed their focus, understood their very cool customers’ needs and began fixing stuff so bands can make money from STUFF. Since few bands make money from "record" sales anymore STUFF pays the bills and SpotTrot helps. 

Very cool. Love it when friends with great ideas make good, and there are lessons for all startup entrepreneurs in SpotTrot's victory including:

* Narrow your focus. 
* Find real pain points and solve the problem. 
* Doing something COOL helps scale.
* Start ugly and improve as you go.

* Listen more than you talk.

* Innovate and then innovate again. 
* MOBILE is changing everything.  

 

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Our Vinyl Weighs A Ton Film About Stones Throw Records Teaches Startups Lessons

Our Vinyl Weighs A Ton Film About Stones Throw Records Teaches Startups Lessons | Startup Revolution | Scoop.it

Startup Lessons From A Wolf & A Record Company
Peanut Butter Wolf knows what and supports what he loves - aspiring music and musicians. His startup, Stones Throw Records (https://www.stonesthrow.com ), is the subject of an amazing documentary with many #startups lessons including:


* Be in "it" (business and life) for the right reasons (i.e. LOVE not money).
* Walk your talk.
* Have courage.
* Do the right thing.

The record biz is in turmoil. How anyone can make enough money to survive is the issue and the issue isn't resolved. The web is an amazing thing, but it is a wrecking ball too.

The music biz is one of those buildings he wrecking ball hit hard and we aren't sure what is going to be left. Peanut Butter Wolf and Stones Throw Records don't care about any of that. They care about finding, helping and sharing music they love. And they are going to do that come hell or high water.

Great lessons, great film.
 http://ourvinylweighsaton.com/ 

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7 Things I Learned As A 2nd Time Founder

7 Things I Learned As A 2nd Time Founder | Startup Revolution | Scoop.it
I built and launched my first startup a few months ago. Although it failed, it just fueled my entrepreneurial fire to la…
Martin (Marty) Smith's insight:

So true. Each time around the merry go round I learn more. On my 4th startup and still looking for the magic tipping point were easier and money go together (lo).

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3 failures and 3 Lessons -The Entrepreneur As A Young Man In London

3 failures and 3 Lessons -The Entrepreneur As A Young Man In London | Startup Revolution | Scoop.it
Over the past decade I have founded a number of companies – seven, in fact. All of them are still running, even though not all have gone well.
Martin (Marty) Smith's insight:

The best lessons almost always come from miserable, heart wrenching failure.

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Don't Screw Your Partners and Other Angry VC Startup Lessons At SF Launch Festival

Don't Screw Your Partners and Other Angry VC Startup Lessons At SF Launch Festival | Startup Revolution | Scoop.it
At the Launch festival in San Francisco Monday, a few start-ups got an earful from the VC judges. Here's why their pitches didn't fly. (What You Can Learn From 3 Controversial Start-up Pitches: At the Launch festival in San Francisco Monday, a fe...
Martin (Marty) Smith's insight:

Love this recounted of the American Idol-like harsh judging of 3 ptiches at San Francisco's Launch Festival on Monday. 

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Why High School Never Really Ends: Startup Lessons In Rubble of a Collapsed Deal

Why High School Never Really Ends: Startup Lessons In Rubble of a Collapsed Deal | Startup Revolution | Scoop.it
Goldman Sachs's victory in a legal dispute over its role as the adviser in the sale of Dragon Systems offers some valuable insight for deal makers, like understanding the duties of the banker.
Martin (Marty) Smith's insight:

Fascinating recounting of a collapsed deal and the hard won lessons it would be nice to learn from and not repeat (good luck with that btw :). When I read a story like this it is one more reminder that high school, the land of egos and exclusions, never really ends. 

Remember what Eckhart Tolle teaches: Whatever Is Happening Is Exactly What Is SUPPOSED To Be Happening.  

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