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Your Story Is Your Marketing Strategy

Your Story Is Your Marketing Strategy | Startup Revolution | Scoop.it
Story is the thing every startup has that they rarely know they have. Most startups think marketing is something "out there" when marketing is always "in here". Marty
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Facebook worst IPO flop of the decade, Bloomberg says

Facebook worst IPO flop of the decade, Bloomberg says | Startup Revolution | Scoop.it
A 13 percent drop in the social network's shares over its first five days of trading cinches its status, the news service reports. Read this blog post by Donna Tam on Internet & Media.
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Recorded Future Raises $12M To Realize Asimov's Dream

Recorded Future Raises $12M To Realize Asimov's Dream | Startup Revolution | Scoop.it

There's a lot of talk these days about what you can do with "big data." Here's one of the more eye-catching uses: A startup called Recorded Future pulls data from around the Web to give customers a better handle on — that's right...

***** Interesting as we are hard on this idea of realizing Asimov's dream to predict the future too. There is a golden needle sitting somewhere in a field of haystacks because the future is about 20% conversion rates across multiple devices and across time and space not the paltry 4% most ecommerce sites strive for today. We will look back and laugh at how rough hewn our Internet marketing efforts were (are). Marty

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ScentTrail Marketing - First Profit Not Blog

ScentTrail Marketing - First Profit Not Blog | Startup Revolution | Scoop.it

ScentTrail Marketing, my personal marketing blog, is the first Profit Not Blog. Please help Profit Not Bloggers save the world one blog at a time. Spread the word about the Profit Not Blog mission and our search. We need to find the 2nd, 3rd and 100th Profit Not Blogs.


Thanks, Marty

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Disrupt NYC Day 1: Startup Smackdown

Disrupt NYC Day 1: Startup Smackdown | Startup Revolution | Scoop.it

Our very first day of Disrupt NYC is over and the conference started off with a bang.

**** Wish I had booked a trip to NYC for Disrupt 2012. Marty

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Is One Of These Start-Ups The Next Big Thing?

Is One Of These Start-Ups The Next Big Thing? | Startup Revolution | Scoop.it

The start-up scene is on fire, flooded with apps that are attracting backing from venture capitalists.

***** Think there is at least one Facebook junior in there. One they are missing is MINE, but working on it :).

Marty

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Rescooped by Martin (Marty) Smith from All About Facebook
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Facebook IPO In Perspective

Facebook IPO In Perspective | Startup Revolution | Scoop.it

Facebook shares opened 11% higher but struggled to stay above their $38 offering price. The stock closed at $38.23. Underwriters stepped in to support shares, while traders complained of Nasdaq trading problems.

**** Read Facebook IPO: Life Lessons For Zuckerbergs Clan to gain persepctive on why any glass is always half full and the hard working artists at Facebook ROCK whether they make anyone else millionaires or not :).
Marty


Via Rami Kantari
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Startup Sauna Brings Demo Day Heat From Helsinki To San Francisco Next Week

Startup Sauna Brings Demo Day Heat From Helsinki To San Francisco Next Week | Startup Revolution | Scoop.it
Startup Sauna, a Helsinki based seed accelerator, announced today that it will be hosting its biannual Demo Day in San Francisco on Thursday, May 24, 2012. Demo Day will showcase Startup Saunas top 10 most ...


**** Cool and only the norse Gods would create a "Startup Sauna" in San Fran. Marty

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Rescooped by Martin (Marty) Smith from Curation Revolution
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Is Bronto The Best Email Marketing Tool On Earth?

Is Bronto The Best Email Marketing Tool On Earth? | Startup Revolution | Scoop.it

Met the Bronto team this week and continue to admire the intuitive, powerful, elegant and sophisticatedly simple platform a group of artists in my backyard (Durham) created. If the most powerful gift is helping others become artists Bronto's team are giants of generosity.

Marty

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Rescooped by Martin (Marty) Smith from Presentation Tools
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SlideShare Alternative: Dynamic Presentations with Projeqt

SlideShare Alternative: Dynamic Presentations with Projeqt | Startup Revolution | Scoop.it

Robin Good: Now that SlideShare has significanty restricted its free offerings, limiting the size of presentations that can be uploaded for free, many presenters like me have started looking again for valid alternatives.

Among the many options available, one interesting and feature-rich presentation sharing service is Projeqt, which not only allows you to upload your existing presentations or PDFs, but it allows you to edit, extend and even create new presentations containing also dynamic elements (live tweets or blog feeds, interactive maps, audio notes or video clips).


"Projeqt is simple, intuitive and highly social, playing nice with other platforms by allowing you to mesh together text, image, video and feeds within the same Projeqt."


Key features include:


-> Stacks - build deeper inside a presentation by creating stacks in place of individual slides


-> Cross-platform - works on any modern browser, mobile device or tablet.


-> Upload PPT, PDF or batches of image files


-> Embed everywhere


-> Link together and connect as many presentations as you like.


-> Multiple display options



Features: https://projeqt.com/#features 


Examples: https://projeqt.com/#examples 


More info: https://projeqt.com/ 


Via Robin Good
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F.ounders Hits New York Celebrates New Startup DNA

F.ounders Hits New York Celebrates New Startup DNA | Startup Revolution | Scoop.it
The are almost too many tech events in the calendar these days to mark any particular one out as being worthy of note.

...
***** Cool new startup conference "Davos for Geeks" celebrates new kids on the block. Marty

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Rescooped by Martin (Marty) Smith from BI Radar
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Buddy Media arms marketers with more social tools - GigaOM

Buddy Media arms marketers with more social tools - GigaOM | Startup Revolution | Scoop.it
Buddy Media arms marketers with more social toolsGigaOMThe update includes a unified social data API, the ability to track conversions and campaigns across entire social media efforts, and a new mobile content development platform that makes...

Via Renato Bertuol
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Successful Companies Marketing Valuable Content

Successful Companies Marketing Valuable Content | Startup Revolution | Scoop.it
Ever wondered why some companies are winning the marketing game, even in a tough market? Here are some examples and what they are doing right.


***** In 2003 I had a moment of unusual clarity (lol) seeing how much Google wanted my ecommerce site to have content, to teach and share not just sell. That nudge from a giant who held my Director of Ecommerce career in its hands was enough to make me an evangelist. Now that we are well past the content marketing tipping point this study shares a common trait of today's successful companies - content marketing. Cool.

Marty 

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Code Poet – New resource from the guys behind WordPress

Code Poet – New resource from the guys behind WordPress | Startup Revolution | Scoop.it
Sharing has always been at the heart of Automattic, the developers of WordPress. And now those developers are looking to give back to the community – in the true spirit of open source.
Via Stefano Bossi
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In The Future, Everyone Will Be An Entrepreneur

In The Future, Everyone Will Be An Entrepreneur | Startup Revolution | Scoop.it
We’re not in Silicon Valley anymore.

***** This seems right since the idea that any company is or can take create of you will increasingly seem strange and goofy (if even available). Seth Godin's Linchpin covers this trend the best I've read. Marty
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Rescooped by Martin (Marty) Smith from Social Media Content Curation
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New Content Curation Tool: Learnist Is Pinterest For Learning

New Content Curation Tool: Learnist Is Pinterest For Learning | Startup Revolution | Scoop.it

Giuseppe Mauriello: Learnist is a new site (still in beta) that aims to be like Pinterest but for sharing learning resources.

On Learnist you can create pinboards of materials organized around a topic.

You can pin images, videos, and text to your boards by using the Leanist bookmarklet, by manually entering the URL of a resource, or by uploading materials to your boards.

 

 

From article by Mashable:

 

"Grockit's latest product re-configures online content such as YouTube videos, Wikipedia entries and ebooks into ordered lesson plans.

 

Unlike Pinterest, however, creators suggest a path in which to consume each content component. Users can check off each component as they go or “re-add” it to one of their own learnings.

 

Grockit founder Farbood Nivi argues that expert curation helps avoid the misinformation, hacked-together how-to articles and other useless content one must weed through in a typical Google search. It also provides a clear learning path and eventually, he hopes, will include some form of assessment..."

 

Read full article: http://j.mp/MGkVD2

 

Request an invite and try it here: http://learni.st

 


Via Giuseppe Mauriello
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Starting an E-Commerce Store — Not As Easy As You Think

Starting an E-Commerce Store — Not As Easy As You Think | Startup Revolution | Scoop.it
Ever thought bout building an e-commerce store or affiliate site? Make sure you put thought into these five crucial aspects of running that business.

***** Been there, done that and helped employers make millions and my one Martin Rule is everything online costs 3x what you think it will and takes at least 2x the amount of time. Easy is only what it looks like in the restaurant. In the kitchen people are killing themselves to make your Internet experience memorable and to create the advocacy needed to survive. Marty
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Teachers Making Money On Web Thanks To These Startups

Teachers Making Money On Web Thanks To These Startups | Startup Revolution | Scoop.it

And the number of platforms offering or facilitating online courses, video and otherwise, (often free) is growing fast, including Khan Academy, 2tor, Udacity, Pathwright, StraighterLine, TED Ed, Course Hero, etc.

***** Cool and great. It is time for teachers to be an economically powerful force, or a force consistent with the power they create. Marty

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Mobile Startup Fun Machine - Saving The World One Game At A Time

Mobile Startup Fun Machine - Saving The World One Game At A Time | Startup Revolution | Scoop.it
Recent Stories: Game of Thrones brings the pain…and not in a good way (review) · Smash, grab, and steal from your friends in Fable Heroes (review) · Bloodforge brings a good, gory romp to Xbox Live Arcade (review) ...


**** Love this quote:


“We decided that launching our first game was more important than telling the world that we existed,” CEO Patrick Curry

Marty

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Rescooped by Martin (Marty) Smith from Into the Driver's Seat
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Photos To Video With Slidemotion

Photos To Video With Slidemotion | Startup Revolution | Scoop.it

Create awesome videos from your photos, video clips and music.

Simply upload your photos and videos, add music and Slidemotion will do the rest... all you need to do is share them.

 

**** Cool and helpful. Marty


Via Baiba Svenca, Kent Wallén, Jim Lerman
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Tiger Pistol Shoots An Angel

Tiger Pistol Shoots An Angel | Startup Revolution | Scoop.it
Social media marketing startup Tiger Pistol raises angel fundingVentureBeatThe social media marketing company will cater to business in Asia and the South Pacific. Tiger Pistol helps businesses beef up their Facebook pages with apps and tab pages.
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Animated GIFs Wih Gifture, Cinemagram Apps

Animated GIFs Wih Gifture, Cinemagram Apps | Startup Revolution | Scoop.it
Photos get animated with Gifture, Cinemagram appsLos Angeles TimesThe free iPhone app lets you turn a series of photos into a singular animated image, or a GIF.

***** Cool as I always found creating an animated GIF to be a true PAIN. Marty
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Rescooped by Martin (Marty) Smith from Business in a Social Media World
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Ease Pain Of Linking Building With New SEO Tool

Ease Pain Of Linking Building With New SEO Tool | Startup Revolution | Scoop.it

Many bloggers know that external links are the best way to improve SEO, Google Page Rank and traffic to your blog, but how do you get other sites to link up to you? You can learn some of the best practices for how to get external links, but applications like Tynt also help by prompting visitors to share links to your content without you having to lift a finger.

***** If there is a bigger pain than link building work I don't know what it is. Great high PageRank sites know what they've earned and where you fit into their ecosystem (think flea on back end of elephant). Any tool that can help I'm all ears.

Marty


Via Cendrine Marrouat - cendrinemarrouat.com
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Ideators Bootstrapping Businesses

Ideators Bootstrapping Businesses | Startup Revolution | Scoop.it

We would like to put your startup story on the top page of IdeasWatch and help you put a lot of eyes on your project, whatever stage you are in http://su.pr/2tV7pA


Via OsakaSaul
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Zynga Plays A Wild Needle

Zynga Plays A Wild Needle | Startup Revolution | Scoop.it
Zynga Goes Shoppping Once Again, Acquires Shoptown Hero Developer Wild NeedleAppAdviceZynga, the well-known San Francisco-based social gaming giant, has brought yet another gaming startup to its fold.
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