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It Will NEVER Work - Zipcar Shows Detroit A Thing Or Two About Cars and People

It Will NEVER Work - Zipcar Shows Detroit A Thing Or Two About Cars and People | Startup Revolution | Scoop.it
"It's an awful idea. I don't think it'll work," says Greg Mound, vice president of Americar Auto Rental Inc., a Somerville, Mass., rental company with 100 cars. Mr.
Martin (Marty) Smith's insight:

Lisa Gansky the author of The Mesh got me to fall in love with the Zipcar idea. Lisa's book is a bible for startups because it preaches how to use OPP (Other People's Platforms) to mash seeming dissonant ideas together to create a new idea, to create excitement and fill a market need no one even knew was there.

If that last sentence got your entrepreneurial spirit hopping then read this post about how Zipcars proved a thing or two by meshing it.

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Rescooped by Martin (Marty) Smith from TICs para los de LETRAS
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Present.me - Launched Today

Present.me - Launched Today | Startup Revolution | Scoop.it

Present.me is a really easy way to record and share your presentations using your webcam. There is a free account for 3 short presentations a month.

***** Cool like Slideshare but better, more personal and dynamic. Marty


Via Baiba Svenca, villaves56, Ana Rodera, Sonia C. Alonso
Martin (Marty) Smith's comment, May 4, 2012 1:10 AM
Khaled, shipping tomorrow. Look for email with tracking. Marty
Khaled El Ahmad's comment, May 4, 2012 1:13 AM
Woohooo :-)
Thanks