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Scooped by Martin (Marty) Smith!

SEO For Web Designers (9,972) Beats Buffett's Startups Tips (9,050)

SEO For Web Designers (9,972) Beats Buffett's Startups Tips (9,050) | Startup Revolution |

Our SEO for Web Designers has surpassed Warren Buffett's Startups Tips to become our #1 Haiku Deck:

SEO for Web Designers (9,972 Views)

Warren Buffett's Startups Tips (9,050 Views)

Makes SEO for Web Designers our fastest and steepest trending Haiku Deck. Our 42 Decks have generated over 100,000 views proving visual marketing is here and slides are a new online marketing channel.

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Rescooped by Martin (Marty) Smith from Public Relations & Social Marketing Insight!

The Pinterest One Step - Generated Leads By Pinning & Avoid These 7 Costly Mistakes

The Pinterest One Step - Generated Leads By Pinning & Avoid These 7 Costly Mistakes | Startup Revolution |

Last month, 14% of our website visitors AND new contacts came from Pinterest. Pretty good, right?

Well, for one of our clients, 48 percent of his traffic 57% of new contacts came from Pinterest.

...This example of the smoothie recipes is almost too easy. I know. But that doesn’t mean your landscaping company has no choice but to create ebooks about smoothies! Let’s say you created an ebook on starting a vegetable garden. The planning process may be broken down into  a few steps. Then there is preparation, a trip to the nursery or hardware store, etc. Each of those steps could use its own pinnable image. You could either create one template and change out the text. Or, you could use colorful images of vegetables and gardens with some text outlining a specific tip or step in the process.

And that, my friends, is my #1 tip for how to get massive numbers of leads from Pinterest.

Via Jeff Domansky
Martin (Marty) Smith's insight:

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Jeff Domansky's curator insight, September 10, 2014 2:48 AM

On Pinterest, it's all about the pictures. Here's how to get better results.

Scooped by Martin (Marty) Smith!

Why Startups Should Use Pinterest

Why Startups Should Use Pinterest | Startup Revolution |

Pinterest & Startups
This image of Batgirl staring out of a doorway is one of Scenttrail's most popular pins ( ). Pinterest is important for startups because:

* Marketing is becoming VISUAL & Pinterest excels at visual marketing.

* Pinterest is asynchronous to other social nets.
* Pinterest is EASY and doesn't require much time.
* Pinterest creates community faster than other social nets.

That last bullet should have a caveat. Pintererst builds community FAST once you figure out the secret handshake. I was frustrated with how long it was taking to develop a following.

I would share content on Pinterest and I could never understand what seemed to matter, so I shared LOTS more content (one key to success). I also Repinned from others and commented on pins.

All of those tactics helped, but the real dam breaker was creating the King and Queen of Pinterest boards:

The real winner is the Queen of Pinterest with over 400 pinners now and a great daily rhythm. Community boards do get spammed so I developed some simple guidelines, pinned those guidelines (and do so again and again when the board starts to get spammy).

The victory with King and Queen of Pinterest shares an important secret. Pinterest is a tad solipsistic. People who love to pin really LOVE to pin. There are cult-like moments (lol). So one way to connect is to have a board that shares obsession with Pinterest.

Your startup may not be obsessed with Pinterest, but bet you need to develop a following. When I started the King and Queen of Pinterest boards I had 114 followers. Now, about six months later, Scenttrail has more than 5,000 followers.

Cool thing about community boards is people begin to tell their friends. I invited about half the people pinning on Queen of Pinterest. Interesting I invited 90% of the men (lol). Women understand the core of social media better. They are more naturally social about topics that people love to pin about such as culture, art, celebrity, travel, weight loss, etc...

If you are a startup you should be using Pinterest if only because it builds community, once you figure out a secret or two, faster than any other social net. The other reason Pinterest is important for startups is its focus on asynchronous visual marketing. Learn "asynchronous marketing" even a little and your startup will rock.

Antoine Catt's curator insight, May 28, 2014 2:45 AM

Pinterest: easiest, fastest way to get startups build a community and recognition.

Suggested by Jitendra Salunke!

33 Cool Apps Help Startups Create Visual Marketing FTW

33 Cool Apps Help Startups Create Visual Marketing FTW | Startup Revolution |

We have put together a list of tools that can help you create amazing visual content like infographics, memes, gifs, etc. Must read for every online marketer.

Marty Note

Great list mostly new to me. Missing one of my favorite visual marketing tools Haiku Deck: . Haiku Deck is much more than a simple UI on the Creative Commons. If you are SMART you will use Haiku and some of these other #cooltools to create the kind of arresting visual marketing we all need and aspire to daily.

Marc Kneepkens's curator insight, November 19, 2014 1:32 PM

A wealth of information.

Scooped by Martin (Marty) Smith!

Visual marketing: 8 Tips from Vogue" via @HaikuDeck by @Scenttrail

Visual marketing: 8 Tips from Vogue" via @HaikuDeck by @Scenttrail | Startup Revolution |

8 Visual Marketing Tips From Vogue

* Be specific & Use BIG NUMBERS to help.
* Branded - use existing and known brands.
* Portrait Images - images staring at camera = most powerful.
* Events - Ride wave of current events.
* Alliteration.

* Juxtapositions.
* Action verbs.

* Simple colors.

If every startup were to follow those 8 visual marketing tips from Vogue they would improve their website's performance. Just don't copy off of Vogue's website. For some reason great magazines haven't been able to crack the code for great websites (strange since these rules apply to either).