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Web Analytics For Non Quants via @Curagami

Web Analytics For Non Quants via @Curagami | Startup Revolution | Scoop.it

Web Analytics for non Quants
This Curagami post demystifies web metrics with simple questions, easy to understand ideas & proven lessons. Want to understand web metrics? Follow these tips and you will be managing your site' metrics like a pro.
http://www.curagami.com/featured/web-analytics-for-non-quants/

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Rocketbolt's Conversational Popunder Is A Cool New Tool - Atlantic BT

Rocketbolt's Conversational Popunder Is A Cool New Tool - Atlantic BT | Startup Revolution | Scoop.it
Is Durham Roketbolt's conversational popunder with a Quid pro quo ask better than ubiquitous GIVE US YOUR EMAIL blasting happening now? Yes, here's why...
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How Your Unique Greatness Meets Customer Aspirations To Scale Your Startup - via @AtlanticBT

How Your Unique Greatness Meets Customer Aspirations To Scale Your Startup - via @AtlanticBT | Startup Revolution | Scoop.it

Know thyself is great Internet marketing advice and this post helps explain how to define your Unique Selling Propositions and Unique Customer Aspirations.

UCA is the startups secret weapon. When you are aligned to UCA your startup scales. When your ideas are out of alignment or not communicated well (been there, done that) your startup doesn't scale.

Wrote this piece for Atlantic BT during my tenure as Marketing Director.

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