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The New Ecommerce - 5 Crucial Trends

The New Ecommerce - 5 Crucial Trends | Startup Revolution | Scoop.it

New Ecommerce Trends
New Ecommerce: Search For Blue Oceans is about the disruptive impact smartphones, ubiquitous connection and retailer innovation are creating in ecommerce.

  • Smartphones and ubiquitous connection to the web
  • Impact of videos and unboxing creating “gift box retailers”
  • Social Shopping and slouching toward real-time
  • Buying personas, web analytics & dynamic personalization
  • Google and the New SEO where content is KING and social content QUEEN
     
Discover the trends shaping a new online commerce on Curagami: 

 http://www.curagami.com/new-ecommerce-5-crucial-trends/?v=7516fd43adaa 

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Why I Became A Testing Junkie - Curagami

Why I Became A Testing Junkie - Curagami | Startup Revolution | Scoop.it
I became a testing junkie to defeat HIPPOs. We riff a Tommy Walker Shopify post sharing why SMBs & online merchants should be testing junkies too.
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How Did We Make $30M Online? Books, People & Ideas - New Curagami Book Store

How Did We Make $30M Online? Books, People & Ideas - New Curagami Book Store | Startup Revolution | Scoop.it

Web Marketing Secrets
Want to know how we made over $30M online? Read our BOOKS and contribute your favorite Internet marketing reads in our new Curagami Book Store:

http://www.curagami.com/books.html

Send your favorite reads to martin(at)Curagami.com

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Competing With Amazon: Social Pricing via @Curagami

Competing With Amazon: Social Pricing via @Curagami | Startup Revolution | Scoop.it
Amazon is a monster, but SMBs & smaller merchants can compete playing David to Amazon's Goliath. We discuss online marketing tactics to compete with Amazon.
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Why Bitcoin Is A MASSIVE Startup Opportunity

Why Bitcoin Is A MASSIVE Startup Opportunity | Startup Revolution | Scoop.it

Bitcoin, Ecommerce, Money & Value Systems
In three posts I've tried to understand how Bitcoin changes ecommerce:

Bitcoin, Money & Value Systems (on G+)
https://plus.google.com/102639884404823294558/posts/YLFe4ow4rok

Bitcoin Manifesto (on @Scoop.it)
http://sco.lt/8SkV4D

And this post about Bitcoin and #startups. Bitcoin as infrastructure could change everything from online ecommerce to how we pay for groceries and a coke from a vending machine.

Sure the infrastructure to achieve such a vision is largely lacking presently, but it wasn't that long ago we didn't have an Internet either. Here is how I'm going to tune my Bitcoin radar:

* Learn how to install Bitcoin commerce (nothing is easy now, but first movers will get huge benefits).
* Understand how and where Bitcoin could create the greatest impact such as http://www.curagami.com client http://www.moon-audio.com.
* Understand how Bitcoin's platform could connect to other major trends such as social, mobile and connection.

The reason I want to understand how to install Bitcoin commerce is 1. It Ain't Easy Now and 2. Customers with large international buying groups could benefit the most and the fastest. Moon-Audio sells their magical audio cables all over the world. What they've been lacking is an easy way to safely sell around the world.

if there is even a tiny chance Bitcoin can fill those shoes I'm interested and a student. If anyone reading this has resources about how to install Bitcoin commerce please share.

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How QDF Changes Content Marketing - Curagami

How QDF Changes Content Marketing  - Curagami | Startup Revolution | Scoop.it
Quality Deserves Freshness QDF is important to "new SEO". This post & Haiku Deck share marketing, tactics & strategy tips so QDF works for not against you.
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Fix Mobile Ecom Change World and Stripe Is Halfway Home

Fix Mobile Ecom Change World and Stripe Is Halfway Home | Startup Revolution | Scoop.it

Stripe Story
Can a couple of 20 somethings change the world? Stripe's answer is a strong affirmative YES. Stripe is fixing the biggest barrier to the social / mobile / connected web. We can't buy stuff on our phones.

Phones are, to use the founders of Stripe's words, "Clunky" (watch that video here:  http://cnnmon.ie/1DxDZMG ). Why is the phone the lynchpin? Stop thinking of your phone as a phone.

Think of your phone as a PORTAL, game console and magic wand. Soon "see a thing, buy a thing" will be taken for granted but only if the Stipers can make mobile payments less "clunky".

I poked around on their site some and would say they are half way down a very interesting road. Why is the phone the lynchpin? Because once payments work on phones they work ANYWHERE.

Once payments work anywhere social commerce becomes a reality and "see a thing, hear a thing, buy a thing" a reality. Extend the logic further and ask, "What is a website?".

If we can wrap "see, click, buy" tech on phones we can do so on Facebook, the Redbox machine and the grocery store. Scan those fritos with your phone and Harris Teeter or Wegmans or Kroger bills your account.

NO CHECKOUT because your PHONE is the checkout. Fix ecom on the phone, change the world.

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Don't Bring A Knife To A Dragon Fight & 5 Other Easy To Fix Ecom Blunders

Don't Bring A Knife To A Dragon Fight & 5 Other Easy To Fix Ecom Blunders | Startup Revolution | Scoop.it
Ecommerce is full of potential costly blunders. This Curagami post and Haiku Deck explains how to avoid 5 common and easy to fix ecommerce blunders.

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Why Do People LOVE & HATE Startups?

Why Do People LOVE & HATE Startups? | Startup Revolution | Scoop.it

Why Do People LOVE & HATE Startups?
Biggest startup haters? Answer: Other Startups. To be fair the VAST majority of fellow startups at the American Tobacco Campus and American Underground are AWESOME and HELPFUL.

Some have been abusive and mean. We got to thinking about what might be making some fellow #startups so snarky and angry. We think it may be the process.


This post shares the strange WALK THIS WAY undercurrent inside the startup ecosysem and wonders if David Amerland's New Value System might "beat the dogs" less and accomplish more.

We've been down this road so many times in life. Going to football camp as a kid first thing everyone had to know was if you could get hit. The next thing everyone wanted to know was could YOU hit. So much testosterone so little time (lol).

Why do you think people love or hate startups? Share your experiences and I will curate into the post. Thanks and have a great weekend. Marty

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Curagami & Revolution Play Triangle Startup Factory Pitchday via @Curagami

Curagami & Revolution Play Triangle Startup Factory Pitchday via @Curagami | Startup Revolution | Scoop.it
Curagami & The Ecommerce Revolution Played Triangle Startup Factory's Pitchday today discussing how how to fix ecommerce marketing with Curagami.
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Sound + Ecommerce Converts Better: Why Startup SoundCloud Will Rock Ecom

Sound + Ecommerce Converts Better: Why Startup SoundCloud Will Rock Ecom | Startup Revolution | Scoop.it
Why SoundCloud Will ROCK E-commerce . SoundCloud's Social Network for Sounds Do a test with me. Look at the REI tent product page picture above for 3
Martin (Marty) Smith's insight:

SoundCloud's Social Nets for Sounds
As a former Director of Ecommerce SOUND wasn't on my radar. Sound couldn't be on my radar then, I left my ecom job for Martin's Ride To Cure Cancer in the summer of 2010.

There was no way to curate sound three years ago. There is a brilliant way to curate sound now with @SoundCloud. This powerful app will ROCK ecommerce as this post shares.

Take the simple test on the linked post. Look at a REI tent page with and without sound and you tell me which is more appealing. Here's the BIG User Generated Content rub. Open up a "Sound Gallery" and ask customers to share sounds and pictures.

I included an example of Amazon's recent User Generated Content (UGC), "Share Your Images" ask. Amazon is late to the social UGC game with the exception of reviews was they've led. I think their lead in reviews is why Amazon didn't ask for much UGC (after a failed video review attempt).

Ecommerce merchants take note and CURATE sounds into your product pages and use the process of curating sounds as another great UGC ask.

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Blog Stores - Creating A @Curagami Woo Commerce Store

Blog Stores - Creating A @Curagami Woo Commerce Store | Startup Revolution | Scoop.it

Blog Stores
I'm a little more than halfway through adding a +WooCommerce store to Curagami (you can see the bones of it here: http://www.Curagami.com ). This link is to a GPlus post that shares first impressions after three days work: 
https://plus.google.com/+MartinWSmith/posts/TJKMtdDqoUj 

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Chief Technical Officer Needed! Curagami

Chief Technical Officer Needed! Curagami | Startup Revolution | Scoop.it

Curagami's needs a Chief Technical Officer because right brain marketers with no great left brainer CTO and we get lost (and vice versa). Great CTO's apply today! 

Learn more here
http://www.curagami.com/chief-technical-officer-needed/  

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Triangle eCommerce Group: Marty Smith & The New Ecommerce June 9th 6 PM RTP Frontier

Triangle eCommerce Monthly Meetup (Special Guest Marty Smith)

Tuesday, Jun 9, 2015, 6:00 PM

The Frontier
800 Park Offices Drive Durham, NC

14 eBusiness people Attending

Triangle eCommerce Group Meetup: We are all set to host our first meetup! Our first meeting will have three interactive programs: • Curagami Founder & Former Director of eCommerce Marty Smith shares a short presentation about eCommerce trends. • Q&A with Marty so bring your SEO, site conversion, which shopping cart to use, mobile & social commerce ...

Check out this Meetup →

Yes I'm Speaking Tuesday night in the Research Triangle Park at the RTP Frontier Center about the new Ecommerce. 

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Deena Varshavskaya: WANELO's CEO The Face of Clean Slate Brands [Charlie Rose Interview Video]

Deena Varshavskaya: WANELO's CEO The Face of Clean Slate Brands [Charlie Rose Interview Video] | Startup Revolution | Scoop.it

On “Charlie Rose,” Deena Varshavskaya, founder and chief executive officer at Wanelo. The online social media app connects millions of consumer with some of the biggest brands, as well as the tiniest of independent boutiques.

Marty Note
Listening to WaNeLo's founder discuss her experience raising money and goals for her social shopping company made me realize I was listening to the sound of a clean slate brand. Wanelo is the first salvo in the "social shopping" wars sure to erupt.

Rose asks a good question, "Why won't Twitter and Facebook follow your lead?" They will and Deeena's best defense is a good offense. I signed up for Wanelo and its an intriguing play that couldn't exist without smart phones.

There's "mobile first" and then there is a company like Wanelo who is conceived and could only be possible with mobile. When Deena mentioned that more than 80% of their traffic is mobile my heart skipped a beat and I realized how clean slate this affiliate money play really is.

By mashing up retailers and accepting affiliate money Wanelo has to create a fun and exciting interface. They are about half way there. The way you create your store with swiping is cool and a #muststeal idea, but there is little more to recommend or hold interest currently.

Rose asked all the right questions about WHY and being first is a big recommendation, but not the only thing needed to survive. The UI is worth some money and their more than a million young followers are worth a lot too. Deena correctly locates the biggest challenge in today's market - getting people to love and interact with your content NOT mining or creating some unique Intellectual Property (IP) that can be protected and held over others.

Wanelo walks into social shopping, creates a "game console" using smart phones and will probably be adding gamification soon (if they are half as smart as they seem) and there is the first mover advantage. Important interview about the future of "social shopping".

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The New E-commerce Must Tell Stories - Paper.li Interview w/ @Scenttrail

The New E-commerce Must Tell Stories - Paper.li Interview w/ @Scenttrail | Startup Revolution | Scoop.it
Two years ago, we published a two-part post on social media marketing safety with Internet marketer, curator, cancer survivor, entrepreneur and Friend of Paper.li, Marty Smith.

Well, guess what? Marty is back. And this time, he will share his journey and thoughts on entrepreneurship, e-commerce, social media and how his battle against cancer has shaped his thinking.
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Content Curation: 7 Things Merchants Must Know - via @Curagami

Content Curation: 7 Things Merchants Must Know - via @Curagami | Startup Revolution | Scoop.it

Why Content Curation Is Coming To B2C Merchants
In Curagami's 2nd guest blog post @Cendrine Marrouat - cendrinemarrouat.comshares 7 Content Curation Tips online merchants must know including:

  • Definition of content curation.
  • Why content curation?
  • Benefits of content curation.
  • Ideas to leverage content curation.
  • Examples of content to curate.
  • Tips to become a great content curator
  • Some curators to follow


http://www.curagami.com/featured/content-curation-7-things-merchants-must-know/

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Cendrine Marrouat - cendrinemarrouat.com's curator insight, October 6, 2014 3:42 PM


Thank you @Martin (Marty) Smith for allowing me to guest post for Curagami!

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The Curagami Story: Content Curation for Fun and Profit via @examinercom

The Curagami Story: Content Curation for Fun and Profit via @examinercom | Startup Revolution | Scoop.it

The Curagami Story
Curagami was launched by Martin Smith and co-founder Phil Buckley when they found a need in the marketplace they felt was not being served and a window of opportunity.

Curagami helps ecommerce merchants discover the "new ecom" where commerce and content live harmoniously together. This is their story.

Marty Note
Great write up by @Lori Wilk about our #startup Curagami.


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3 Things 5,000 Startup Entrepreneurs Know You Should Too via @HaikuDeck

3 Things 5,000 Startup Entrepreneurs Know You Should Too via @HaikuDeck | Startup Revolution | Scoop.it

Wiki-ization of Marketing: Moving From Brands To Communities
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As digital marketing becomes more about communities and less about control Wiki-like meritocracy is taking over.
http://shar.es/1nMGyS

Invisible Giant: Why the new SEO Is So Hard To See
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The new SEO is being obscured by the social / mobile web, Google changes and the rapidly changing nature of content marketing & curation.
http://shar.es/1nM6nl

Tomorrow's Ecommerce Today
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Is it possible to design tomorrow's ecommerce website today? Yes
http://shar.es/1nM6rX

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Curagami Launching Into Friends Beta 7.4.14 - Help A Startup on the 4th of July via @Curagami

Curagami Launching Into Friends Beta 7.4.14 - Help A Startup on the 4th of July via @Curagami | Startup Revolution | Scoop.it

Help A Startup Over The 4th of July Holiday
If you have 15 minutes you can help a startup over the 4th. We are trying to keep this, our first, ASK to 15 minutes or less. Click 3 links and answer 3 questions and your feedback will help a startup!

Will post our landing page link as soon as we finish making it (lol). In the meantime checkout our Evolution of Web Design & Marketing infographic: http://www.Curagami.com .

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Rocketbolt's Conversational Popunder Is A Cool New Tool - Atlantic BT

Rocketbolt's Conversational Popunder Is A Cool New Tool - Atlantic BT | Startup Revolution | Scoop.it
Is Durham Roketbolt's conversational popunder with a Quid pro quo ask better than ubiquitous GIVE US YOUR EMAIL blasting happening now? Yes, here's why...
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The New Ecommerce: Launching Story of Cancer Store

The New Ecommerce: Launching Story of Cancer Store | Startup Revolution | Scoop.it

If after a grinding six months of work you'd told me I would be able to create an ecommerce store in 5 days for FREE (other than my time) I would have said you were crazy. Turns out I did just that over the last four sleepless nights.

The BIG lesson from launching the Story of Caner Store (every dollar raised goes to help the Story of Cancer Foundation and projects such as http://www.curecancerstarter.org) is EVERY business should have a "new ecommerce" store.

Stores provide SEO, branding and customer engagement benefits. If you can achieve ONE of those three things for little of no investment wouldn't you? Most Internet marketing teams would say YES.

I would too.

Hope you will shop the Story of Cancer Store this weekend and appreciate your support. There are some rough edges still, so comment or email MartinSelllingZoe(at)aol and I will fix.

http://storyofcancer.gostorego.com/

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CAEXI BEST's curator insight, June 8, 2013 3:16 PM
Le New Ecommerce: Histoire Lancement de la boutique du cancer
Martin (Marty) Smith's curator insight, June 25, 2013 9:41 PM

We've made more than a hundred bucks and sold my house, so "selling out" to help cure cancer is well underway. Thanks for your help.