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15 Ways To FUNK UP Your Startup

15 Ways To FUNK UP Your Startup | Startup Revolution | Scoop.it

15 Ways To Funk Up Your Startup
Watching Mr. Dynamite, HBO's great documentary about James Brown, got us thinking of ways to FUNK UP your startup including:

* Crowdfunding - James Brown knew how to ask for help.
* Content Marketing - Share your journey DAILY.
* 'Splainer Video - broll your elevator pitch & put on YouTube.

* Daily Social Media Shares - Build Your Tribe NOW.
* Contest - When in doubt create a low cost high yield contest.
* Games - Make your startup a game with many winners.
* Arresting Visuals - STOP THEM NOW.
* Stories - Share yours and they share theirs.
* Awards - Find the under appreciated and give 'em an award.
* Daily Difference - do something (anything) different today.

* Listen More, Talk Less.
* Curate - mashup this, that and the other thing.

* Coach - say something nice about something YOU didn't do daily.

* When THEY tell you there are RULES don't believe 'em.

* Teach - Watch one, Do one and then TEACH ONE to really get the hang of marketing in a digital age.

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Startups Vs. Fortune 100: Keep Thinking Like a Startup

Startups Vs. Fortune 100: Keep Thinking Like a Startup | Startup Revolution | Scoop.it

Thinking Like A Startup
Startups have to be innovative and nimble. This post from FoxBusiness suggests continuing to "think like a startup" is a good idea no matter what stage of Biz Dev you are in.

The tendency, the post explains, is to bring in a "professional management" layer too early. That layer is used to the big budgets of the Fortune 1000 and can't thrive in startup land.

I have an interesting perspective since I left a Fortune 1000 company to start FoundObjects.com. Here is what was difficult about that transitions:

* Was used to legitimacy being granted automatically.
* Had to train & develop new muscles because we had NO MONEY.
* Had to solve problems differently because we had NO MONEY.

* Planning cycle shortened and became more about MONEY today instead of market domination tomorrow.
* Tactics changed because low hanging less expensive to develop fruit had to come to the top.
* Partnerships changed because we had to trade things other than money and that usually meant looking for partners in similar stages of development.

That last bullet is a key. Don't try and pitch a Fortune 1000 when you are a startup unless you are trying to sell them something and only do that when invited. You can't crack those vaults, tempting as it may seem, unless they are already interested.

This means you have to create alliances with companies in similar stages of development or maybe one or two steps up the ladder. Hit singles to learn how to hit homers.

QUANTITY in startups is often more important than quality and it RARELY is when working for a giant. Giants can afford to be snobs, startups can't. Why I like startups :).M

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30 Lessons In Startup Creativity via JODOROWSKY'S DUNE

30 Lessons In Startup Creativity via JODOROWSKY'S DUNE | Startup Revolution | Scoop.it

Greatest Movie Never Made & Lessons Learned
"To fail is only to change the way," says Topo and Holy Mountain director Jodorowsky in this must view documentary for anyone trying to create anything. Such an important documentary I'm double posting here in Startup Revolution and in Design Revolution.

Here is what I posted in Design Revolution, the 30 Lessons in Creativity from watching this magical film:

Greatest Film Never Made
"What is he purpose of life," the director Jodorowsky asks in this must view documentary film for any creative, "to create a soul". The amazing creativity and vision of El Topo's director is shared in a series of linked stories.

Much like any creative's mind, this film flies between the surreal, heroic, mystical and crazy. Stories about Orson Wells and Pink Floyd are rich in "sounds true" detail, but pales in comparison to the "I can't type that fast" advice shared.

Advice such as:

* Be all in.
* Be a prophet.

* When it comes to missions THINK BIG (something important for humanity).
* Start with clear ideas, but find and respect "light of genius".
* Challenge people to find their best.
* Give Morning Motivation speeches.
* Your VISION should become OUR IDEA.
* OUR Ideas become art.
* When you think you are looking at a rock its an object & vice versa.
* Lucky enough to meet a prophet FOLLOW HIM.
* Be supportive of others.

* Transport people. MOVE THEM.
* Look for and work with WARRIORS (life is too short for anything else).
* Imagine and then imagine again.
* No such thing as "too far".
* Let the work rule.
* One man's obsession is another man's art.
* MOTIVATE others.

* If you can Seduce Salvador Dali DO SO.
* Create enigmas.
* If chance puts Dali at your hotel, send him a strange note.
* When you find a clock in the sand discover who lost it.
* Create MOVEMENTS and ART with your life.
* If Dali asks you for a helicopter, GIVE IT TO HIM.
* Dali gets you Giger, Giger gets you Magma (and so on).
* If you can get a meeting with Mick Jagger, TAKE IT.
* If Andy Warhol invites you to the FACTORY, go there.
* Plan everything, Plan Nothing (chance).
* When you see Orson Wells in a Paris restaurant, send wine.
* Live a EULOGY Life not a Resume Life.


That last bullet picks up on a great David Brooks TED Talk I wrote about on LinkedIn yesterday: http://www.linkedin.com/today/post/article/20140717125545-13925622-are-you-living-a-resume-or-a-eulogy-life 


Hope you are living a Eulogy Life. Jodorowsky sure did. I had to be shoved kicking and screaming on the Eulogy train by the Big C. Glad I got on this train even if it turns out to be the last train from Clarksville :). M

Are you a "plural being"?

If you FAIL it's not import. It's important to try.





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Why Innovation Eats Strategy for Breakfast

Why Innovation Eats Strategy for Breakfast | Startup Revolution | Scoop.it
It's impossible to win solely by managing existing assets when your competitors are busy inventing new ones.

Via Ken Cooper
Martin (Marty) Smith's insight:

Love this, "To win in these challenging times, innovation has become your most powerful source of competitive advantage. Playing yesterday's game--even with brilliant strategy--is no match for the hurricane strength winds of creative disruption. Today, an entirely new set of skills and approaches are required to succeed. Simply put: innovation eats strategy for breakfast."

Man doesn't eat by disruption alone. Disruption is disrupting, so balance is always a good idea (not really mentioned in this post). Disruption has to COME FROM some place too. Even those who disrupt innovate on or in some space or meme.

Because the disruption feels from left field to some doesn't mean that is where the idea came from. Most disruptions were sitting on the ground staring up at whoever passed by. SEEING without the hypnotic drug of status quo thinking begins DISRUPTION. SEEING is the key then NOT rejecting the disruption, "Embracing the suck." to quote a movie I saw recently becomes critical because every muscle will cry to crawl back to the safety of the status quo.

Don't do that is our advice :). Do disrupt.

#toogood #true

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Ken Cooper's curator insight, September 3, 2014 11:15 AM

Actually, the Peter Drucker quote is, "Culture eats strategy for breakfast." Of course, innovation is essential. However, innovation is a team sport, and it flows from culture. The key is to establish the kind of culture that will produce a steady stream of innovation.

Stuart Goode's curator insight, September 5, 2014 3:25 AM

Is this cheating or bending the rules

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Get HIRED Or BOUGHT By Warren Buffett Tips To Practice TODAY

Get HIRED Or BOUGHT By Warren Buffett Tips To Practice TODAY | Startup Revolution | Scoop.it

Getting hired or bought by Warren Buffett would be cool. This Haiku Deck includes tips inspired by Buffett's interview process so YOU get HIRED or BOUGHT by the Oracle of Omaha.

5 Tips Inspired By Buffett's Interview Process
* Solve puzzles & challenge yourself daily. DO SOMETHING NEW today.
* Achieve a Big Hairy Audacious Goal (BHAG).
* Develop PATIENCE (take a lickin' keep on tickin').
* VIDEO yourself CONSTANTLY.
* LISTEN Better and have loved one GRADE you.

Also tossed in the 5 rules of improv (mostly because I love 'em). Do these things, practice these these ideas and you will be ready when the Oracle calls.

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Neil Lesfrance's curator insight, August 16, 2014 7:27 AM

http://lnkd.in/dfYFFJK Learn How To Get People To Market Your Products For You

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Creativity More Valuable Than Passion for Startup Entrepreneurs

Creativity More Valuable Than Passion for Startup Entrepreneurs | Startup Revolution | Scoop.it
What is the most important quality of an entrepreneur?

Via Kamal Bennani
Martin (Marty) Smith's insight:

Working on my 4th company (CrowdFunde) I agree creativity is more important than passion. I've created companies based on passion and they don't dance as well. 

Passion can be limiting. The "blind side" of passion is bigger. When you develop a company that is the barest outlines of something you know will change 10x before launch it "dances" better. 

It is important to be passionate about your belief in the movement you've joined. Successful entrepreneurs don't make any money until one magic day they do.


Money is an important scorecard, one tht builds confidence and the ability to do it again (why there are so many "serial startup entrepreneurs"). 

But money can't be the main motivation or you will never make it out past the breakers. Any startup will wobble, fall and drown a little before it learns to surf. If money is the only motivation or you are so passionate you can't see the wave about to hit you and your new company then you drown. 

Drowning a little is also part of the game. So never give up. Come up for air, up your creativity and go again.  

 

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CAP Brand Marketing's curator insight, January 29, 2014 4:26 PM

Creativity is the ultimate trump card for Entrepreneurs. 

Ernest Collett's curator insight, February 4, 2014 2:59 AM

What do you think?

Nancy Barnett's curator insight, March 12, 2015 10:56 AM

Creativity enables an entrepreneur to pivot, adjust, move forward and let go when necessary. Flexibility in business is key.