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5 Web #muststeal Web Marketing Ideas from Moon-Audio.com's Record Year via @Curagami

5 Web #muststeal Web Marketing Ideas from  Moon-Audio.com's Record Year via @Curagami | Startup Revolution | Scoop.it
Moon-Audio.com is having a record year. This post is about how YOUR website can steal from 5 ideas fueling Moon's online success to set records of your own.
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33 Cool Apps Help Startups Create Visual Marketing FTW

33 Cool Apps Help Startups Create Visual Marketing FTW | Startup Revolution | Scoop.it

We have put together a list of tools that can help you create amazing visual content like infographics, memes, gifs, etc. Must read for every online marketer.

Marty Note

Great list mostly new to me. Missing one of my favorite visual marketing tools Haiku Deck: http://haikudeck.com/ . Haiku Deck is much more than a simple UI on the Creative Commons. If you are SMART you will use Haiku and some of these other #cooltools to create the kind of arresting visual marketing we all need and aspire to daily.

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Marc Kneepkens's curator insight, November 19, 1:32 PM

A wealth of information.

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Float Like A Startup Butterfly & Sting Like A Bee: Levels Launches 12 Startups in 12 Months | WIRED

Float Like A Startup Butterfly & Sting Like A Bee: Levels Launches 12 Startups in 12 Months | WIRED | Startup Revolution | Scoop.it
Can’t get enough of that animated GIF where Oprah unleashes a swarm of bees on her studio audience? Or the one where some guy gets hit in the face by a trashcan? You’re in luck. Soon, a new startup called Gifbook will sell you some flip books that recreate your favorite animated GIFs, so that…

Martin (Marty) Smith's insight:

Levels is cool. I added Durham, NC to his Nomad List of great places to be work "in the wild". Love the idea of FAST and then FASTER startup creation. Reminds me of a lesson Alton Pickens taught before we realized what a bad painter I am (lol). }

In college Pickens had me line up 50 sheets of paper and create with a timer. Fast became faster. He was trying to destroy THINKING TOO MUCH. Levels is doing the same by floating like a startup butterfly and stinging like a bee.

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Warren Buffet Startup Tips - Top @HaikuDeck By 34%

Warren Buffet Startup Tips - Top @HaikuDeck By 34% | Startup Revolution | Scoop.it

Warren Buffet's tips for startups as Bill Gates says, "Stick 'em up
Finishing our Haiku Deck Analysis (Scooped here http://sco.lt/80QYs5 and on Curagami here http://www.curagami.com/featured/buffet-tools-conversations-top-haiku-decks/ ) we were surprised how much our #1 views deck: Startup Tips From Warren Buffett is in front of #2 (Content Marketing Tools).

Fuffett is 35% ahead in views, but Warren is NOT the most shared. That honor goes to our fastest scaling deck ever - The Invisible Giant: Why The New SEO Is So Hard To See (http://shar.es/11X9fa ).

If you are a startup the Oracle of Omaha has tips for you and our tip is to use Haiku Deck. .


Martin (Marty) Smith's insight:

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With Beats, Apple Buys A Quick Start On Smart Headphones

Apple purchased Beats By Dre this week, suggesting the company is looking at smart headphone technology — headphones that can sense what the body is doing.
Martin (Marty) Smith's insight:

Fascinating idea "smart headphones" or like Google glass for your ears.

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Mapillary: See The Map, Add Photos To the Map, Be The Map | MIT Technology Review

Mapillary: See The Map, Add Photos To the Map, Be The Map  | MIT Technology Review | Startup Revolution | Scoop.it

Mapillary is a cool idea. Why run up and down city blocks taking pictures when your customers, advocates and contributors could do that for you. What it means to be a MAP is changing fast.

Maps used to be those things you couldn't fold back up. Now maps are evolving into evolving stage sets. You need one "map" when its six pm and time for dinner.

You need another map when you need groceries or toys for Christmas. As the line between virtual and real world collapse "map" is going to take on many new meanings.

With GPS "Map" means place, time and tribe. Why tribe? Because, as FourSquare proved our phones are smart enough to know when our friends' phones are around us.

Phones become living avatars walking a digital landscape by proxy, roads we wold walk if we could TRON-UP and jump into the machine. Since we can't become digital just yet MAP will take on many new meetings.

Extend our new "map thinking" a little further and maps become games, commerce and content. These new "digital maps" will be how we tell time, know and relate to our friends and understand PLACE.

Mapillary sees the future. They know maps are more than those things we used to not be able to fold back up :).

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How Netflix & Amazon Change Content Curation & What That Means For Startups

How Netflix & Amazon Change Content Curation & What That Means For Startups | Startup Revolution | Scoop.it

Netflix & Amazon play the online merchandising game differently than their bricks to clicks former print catalog or brick and mortar retailers. The WAY both these brilliant companies approach content creation and curation present opportunities for starts including:

* Create SaaS tools that spin and snip content in similar ways.

* Learn to tag information with new dimensions.

* Once data has new dimensions create merchandising tools.

* Increase the ease and use of predictive modeling online.

* Use cloud based computing to achieve more "server side" power.

* Make decisions in near real time.

* Create crowdfunding systems to relieve financial & operational pressure.

* Create User Generated Content engines such as Netflix's reviews-based "SMART" system. 

The content area is RICH with startup potential. Online merchants and their Software As A Service (SaaS) inbound content marketing cousins must find ways to spin and snip information into more and more powerfully intelligent "buyer assist" systems. 

Startups who find ways to convert DATA into information and information into buying aids have a rich future ahead. The future always converts better and we are about to take an order of magnitude leap in online conversion, engagement and merchandising thanks to a new generation of Netflix-like "merchandising" tools.   

 

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Rocketbolt's Conversational Popunder Is A Cool New Tool - Atlantic BT

Rocketbolt's Conversational Popunder Is A Cool New Tool - Atlantic BT | Startup Revolution | Scoop.it
Is Durham Roketbolt's conversational popunder with a Quid pro quo ask better than ubiquitous GIVE US YOUR EMAIL blasting happening now? Yes, here's why...
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Learn To Tag With Extreme Prejudice and Why Tagged Content ROCKS Sartups

Learn To Tag With Extreme Prejudice and Why Tagged Content ROCKS Sartups | Startup Revolution | Scoop.it
I'm going to side-by-side it for you: with versus without one reaching hashtag.
Martin (Marty) Smith's insight:

Don't let this article's assumptions put you off. If you are a #startup and just getting your feet wet with content curation and content marketing you may run screaming into the night after reading this post - stick with it and you will be a better content marketer for it. 

Key takeaway is tagged content is better than untagged and the tools and process describe here will help any startup know how to tag with extreme prejudice :). M  

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First Example of A SpinSnip [New Content Marketing Tool]

First Example of A SpinSnip [New Content Marketing Tool] | Startup Revolution | Scoop.it

A SpinSnip is moving content from one dimention to another to maximize ROI. SpinSnip Tools is a suite of curation and content marketing tools that help move content within the owned, paid, earned and curated ecosystem increasing return and lowering content creation costs with each SpinSnip. 

Martin (Marty) Smith's insight:

SpinSnip 
SpinSnip is a suite of content marketing tools we are developing to help marketers lower content creation costs, know what content generates ROI. and connect top of the funnel (traffic generation) to the bottom of the funnel (conversion). SpinSnip means moving content from one bucket to another in order to maximize ROI. SpinSnip may move Paid Content to Earned Content or Eearned To Owned increasing return with each SpinSnip. 

We are creating 5 SpinSnip Tools:

SpinSnip Curator (Content Marketing).
SpinSnip Analyst (Content Marketing Analytics).
SpinSnip Marketer (Lead Gen, Branding, "Advertising").

SpinSnip Crowds (Crowdfunding & Crowdsourcing)
SpinSnip C Level (Content Marketing for C Level).

SpinSnip Curator helps create a workable content development framework by tagging every piece of content created in multiple dimensions and then SPINNING the content dial to see the most helpful view. 

The post below Spins and Snips content from three sources. While this SpinSnip could almost stand on its own most will need editing to meld paragraps to graphics and Vice Versa. 



SpinSnip Curator Dashboard Example
We LACK the tools needed as content marketers to effectively know what content needs spinning and what should be snipped, so we are working on that. Working on a set of tools content marketers can use to know what content is achieving critical mass and why.

Source: http://sco.lt/8eHui1 

[Insert @Pardot Graphic from http://sco.lt/6a2WVF Here (Image at top of this post). 

“Wow you create a lot of content,” a friend said at lunch yesterday. I felt the need to apologize (again). “I love Internet marketing, like to write and enjoy meeting and working with new people,” I stammered.  What I was THINKING was, “I create a lot of content marketing because each piece of content teaches me something and I’m in a big hurry”.

Source: Social Mentions Study MartinMartySmith.com http://bit.ly/11UpOBB 

****
Want to keep in touch and learn more about SpinSnip as we develop?

Follow @SpinSnipTools 
 

http://www.twitter.com/spinsniptools 

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Andrew Johnson's curator insight, July 18, 2013 3:55 AM

Another example of the convergence of marketing and technology.

increaseyourtrade.com's curator insight, July 18, 2013 12:43 PM

Well worth following this up. A tool kit for marketeers with 5 elements starting with content.

Martin (Marty) Smith's comment, July 18, 2013 5:28 PM
Well said Increase Your Trade! Going to steal, "A Tool Kit For Marketers With 5 Elements Starting With Content" Thanks. M
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So How Does Zenfolio Stack Up as a Place to Host your Photographs? - Light Stalking

So How Does Zenfolio Stack Up as a Place to Host your Photographs? - Light Stalking | Startup Revolution | Scoop.it

Looks like a cool new #startup. 

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Why All Marketing Is Personal Now With @HaggleApp Disrupting Commerce Infographic

Why All Marketing Is Personal Now With @HaggleApp Disrupting Commerce Infographic | Startup Revolution | Scoop.it

After writing Marketing - Why All Marketing is Personal Now for ScentTrail Marketing this morning (http://sco.lt/719DI9) I found this amazing infographic from the new startup @Haggleapp.

Thanks to the new startup for saying visually what it took me 600 words to do this morning :). M

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Easy To Use Webydo Creates Websites Even Designers Love [Video]

Vimeo is the home for high-quality videos and the people who love them.

Via Ana Cristina Pratas
Martin (Marty) Smith's insight:

Cool web design app from a trusted source (Ana).

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DeBorah Beatty's curator insight, May 11, 2013 8:41 PM

This looks like something to check into! Too bad it's frame based, though.

MrAnalytic's curator insight, May 12, 2013 6:44 AM

very nice design!

Ana Cristina Pratas's comment, May 12, 2013 12:43 PM
Too kind of you Marty! Thank you!
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The Best Of Banksy Animated Into Incredible GIFs

The Best Of Banksy Animated Into Incredible GIFs | Startup Revolution | Scoop.it

Photoshop 'wizard' ABVH out of Serbia has taken some of the recently highlighted works of Banksy while he was in New York City and transformed them into absolutely incredible and hypnotizing animated GIFs on his Tumblr.

Marty Note
I lifted ABVH's animation for our Curagami (http://www.Curagami.com) cover to our 10 Social Marketing Lessons From Banksy and couldn't remember where I found the great animated Gif. HuffPost to the rescue and thanks to ABVH for such amazing talent.

Here is a link to 10 Social Media Marketing Lessons From Banksy:
http://www.curagami.com/featured/banksy-social-marketing-lessons/

Here is the links to ABVH's amazing animations:
http://huff.to/1dNislB

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STEAL THIS MoMA Kickstarter Store Idea Because Crowdfunding = Where BUZZ Lives

STEAL THIS MoMA Kickstarter Store Idea Because Crowdfunding = Where BUZZ Lives | Startup Revolution | Scoop.it

Crowdfunding Where BUZZ Lives In Time For the Holidays
Working on http://www.curagami.com taught us important content marketing lessons such as:

* Buzz is HARD to create by yourself.
* Want buzz? Go to where the BUZZ is and mashup.
* Crowdfunding is highly SOCIAL and very BUZZ worthy.

* Crazy Guy / Girl in basement is a compelling aspirational story.

That last bullet is where the moneyball lives. The reason crowdfunding sites such as Kickstarter ROCK SEO and content marketing is great entrepreneurs share their cool ideas AND their social network. Platforms such as Kickstarter get to sit back and pick and choose what to help BLOW UP (or their algorithm does).

Here MoMA creates a curated content partnership with Kickstarter helping to add legitimacy to everyone's hand (for MoMA, Kickstarter and the projects curated into MoMA's holiday guide). What is stopping YOU from creating a similar partnership with a cool crowdfunding platform and featuring BUZZ worthy products you curate?

Answer: NOTHING other than the limitation of our merchandising imaginations and those boundaries should be few and far between :).M

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Shyp | The Best Shipping In The World [Because THEY do it for YOU] Packs NYC

Shyp | The Best Shipping In The World [Because THEY do it for YOU] Packs NYC | Startup Revolution | Scoop.it

Shyp is the easiest way to ship anything. The mobile app provides an easy on demand shipping experience. Shyp is transforming how you send items by replacing the traditional hassles with a delightful experience.

Marty Note
Imagine a "Shipping Hero" coming to your place and handling your holiday shipping FOR YOU. What would that be worth? Shyp is betting its worth a lot and I agree.

I used to run a distribution business with Janet McKean called Found Objects. This time of year we were hunkered down shipping wholesale orders for the holidays. I've probably packed and shippped over 10,000 packages and it SUCKED.

Shipping is also a GAME played by giants on a field you can hardly understand or imagine. Shyp packs your package and secure the most secure and cheapest way to ship. DONE, where do I sign? Shyp launched in NYC and it may be a bit before they head to Raleigh / Durham. When they are here I'm there since the "joy" of shipping wore off long ago.

Martin (Marty) Smith's insight:

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Minority Report? The 'Internet of Business Things' video interview via WSJ

Minority Report? The 'Internet of Business Things' video interview via WSJ | Startup Revolution | Scoop.it

As more things get connected to each other, how can businesses capitalize on the growing 'Internet of Things?' PricewaterhouseCoopers chief technologist Chris Curran joins the News Hub with Sara Murray.

Marty Note
Turns out a forgettable movie, Tom Cruise's Minority Report,  may be prescient for our Internet of Things Future. Fascinating interview with WSJ's Sarah Murray and Price Waterhouse's Chris Curran explores tapping and mashing up the "real data' that's all around us now.

How can we replace guesses with real data.

Retail is "an interesting one" because it involves people and places. Emerging uses of sensors. Others are not so obvious like the power business where sensors can help "optimize the process".

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SOAR Helps Female Startups. We Are IN, What About YOU?

SOAR Helps Female Startups. We Are IN, What About YOU? | Startup Revolution | Scoop.it

SOAR is an important project. Glad we have a chapter in the Triangle ares of North Carolina (Raleigh, Durham, Chapel Hill). We want to support SOAR anyway we can including putting our startup @CrowdFunde into the mix and writing some checks. This initiative is long overdue and we are all in. 

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Lori Wilk's curator insight, March 21, 9:26 PM

I want to interview everyone about their efforts at SOAR. It's great to know that there's support for this project. 

Martin (Marty) Smith's comment, March 21, 9:44 PM
I think our CrowdFunde startup is going to set up a fund, ask for matching donations of time and money and do whatever we can to help SOAR @Lori Wilk since its long overdue. Marty
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Startup Trends 2014 II - via Curatti

Startup Trends 2014 II - via Curatti | Startup Revolution | Scoop.it

Startups are fun, creative & may be our best hope. This second of a two part Curatti series covers startup trends from digital homes to wearable tech.

Note
No sooner than I finished writing this second post in a 2 part series for http://www.curatti.com Editors of Chaos than one of the featured "Smart Home" startups sold to Google for $3.2B. Amazing.

If that doesn't make you want to fire up a startup and start tinkering nothing will :). M

This 2nd post in a two part series covers more than 25 cool startups from Smart Homes to wearable Tech:
http://curatti.com/startup-trends-2014-ii/

Be sure to share your favorites if we missed them.

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William Newman's curator insight, January 14, 7:13 AM

Start ups focusing on the internet of things, in-memory computing and location based services will dominate the news in 2014.

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Wishberg Raises $150K To Help Users Achieve Their Goals | TechCrunch

Wishberg Raises $150K To Help Users Achieve Their Goals | TechCrunch | Startup Revolution | Scoop.it
Wishberg, a startup that lets users share a "bucket list" of their goals, announced that it has raised $150,000 in seed funding from India Quotient, a venture..
Martin (Marty) Smith's insight:

India seems an appropriate place for funding this cool idea. Another form of crowdfunding. Crowdfunding aspirations :). M

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10 Reasons Why You Ignore Google+ At YOUR Peril

10 Reasons Why You Ignore Google+ At YOUR Peril | Startup Revolution | Scoop.it

Why should you use Google+?There are lots of good reasons to pay attention to Google+, but for me it comes down to these three:

  • Search is becoming social
  • Google+ Authorship is becoming a filter for quality content
  • Google+ has the best user experience of any social network

Visit the link to find additional insights, resource links, and useful Google+ information.

Via Lauren Moss
Martin (Marty) Smith's insight:

I agree with all three of those reasons and would add these 7 ideas about why you can no longer afford to ignore GooglePlus:

  • Google Plus is NOT a social net per se, it is a "revolution in online communication" and a "tool" says B. L. Ochman. 
  • If you don't figure out how to use this new tool your competitor is sure to do so and then PAIN will result.
  • Other social nets are becoming endless tit for tat smackdowns (you gain 1,000 followers they gain 5,000) so why play that losing game when GPlus is almost always a blue ocean?
  • No better conversation tool than GPlus (period) and this time is all about the social conversation.
  • No one has millions of followers yet on GooglePlus (or very few do) so your chances of being followed back are excellent AND GooglePlus promotes conversations not just follows.
  • Since GooglePlus is a TOOL it is invested in making YOU the publisher successful not requiring you to make it successful like most social nets.
  • Its's Google.


One final thought. I've lived through several major tipping points such as the move to commerce from brochureware, the mobile revolution and the social revolution RIGHT NOW feels like the GPlus Tipping point.

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Marc Kneepkens's curator insight, November 14, 2013 5:00 PM

Protecting content and getting benefits of authorship become more important. Here's some good information.

Hanin Abu Al Rub's curator insight, November 18, 2013 2:56 AM

I believe so...

Jim Doyle's curator insight, December 6, 2013 1:13 AM
3 Compelling Reasons Why You Can No Longer Afford to Ignore Google+
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3D Printing Is HOT & Bound To Generate Cool Support Work For Crafty Starutps

3D Printing Is HOT & Bound To Generate Cool Support Work For Crafty Starutps | Startup Revolution | Scoop.it

3D printing is a process of making a three-dimensional solid object of virtually any shape from a digital model.3D is achieved using an additive process.


Martin (Marty) Smith's insight:

3-D printing can't get any HOTTER. We had Tom Simon come show us the latest and greatest in 3D printing last week at Atlantic BT. I suspect there will be all kinds of "fast prototyping" and "mobile warehousing" offshoots from 3D printing for the wise #startup #entrepreneur. 

Remember the people who made the real money in the gold rush wasn't the miners but Sears and Roebuck. First one to figure out a cool use case for 3D printing please share.  

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OneSpring's curator insight, July 31, 2013 9:33 AM

Brings a whole new dimension to visualization!

Startup Weekend Brest's curator insight, July 31, 2013 3:27 PM

Envie d'en voir une en vrai ? RDV les 17/18 & 19 janvier pour le startup weekend Brest.

 

 

Conversations for Inquiring Minds's comment, August 1, 2013 9:37 PM
It pushes the prototype market into hyperdrive, allowing the check for flaws to go forward immediately instead of waiting for full scale fabrication.
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Peter Relan launches Incubator 9+ Mobile and Infrastructure Startup School

Peter Relan launches Incubator 9+ Mobile and Infrastructure Startup School | Startup Revolution | Scoop.it

Amazing opportunity to work with serial entrepreneur and VC Peter Relan. Will be applying for this. Peter has already raised $2M for the project, so could be good. 

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Joy Montgomery's curator insight, July 22, 2013 9:00 AM

I wish they did something like this in London.

 

Martin (Marty) Smith's comment, July 25, 2013 10:09 AM
Joy don't wait create it yourself. I can put together the funding if you have the contacts to make it happen :). Marty
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Why Slideshare ROCKS Content Marketing and SEO [for Startups]

Why Slideshare ROCKS Content Marketing and SEO [for Startups] | Startup Revolution | Scoop.it

Slideshare may be the most powerful content marketing tool around. Few realize its power so your Internet marketing team's Slideshare use could be disruptive.

Martin (Marty) Smith's insight:

Slideshare Is Content Marketing For Startups
If you are a startup and you are NOT putting all those slide presentations you are creating to get money and define your market on Slideshare you are NUTS. I've met with many startups and they are all overwhelmed and under-contented.

The last thing any of these geniuses think about is creating online communication to define their passion. They ALL create presentations and maybe, just maybe, taking an extra 10 minutes to load those presentations up to Slideshare may kill the proverbial two birds with a single stone.

Sharing your slides on Slideshare isn't as robust as I would like Startups to attack content marketing, but it beats NOTHING. AND I'm betting most will find it easy to accomplish save for one issue - protecting secrets.

Here's the thing. What you are doing isn't as secret as you think (by half) and the more feedback you get the sooner the better your chances of success. If something feels uniquely yours remove it from your presentation or mask it. If you are smart enough to create a cool app or the next generation SaaS tool then you can figure a way to get your content on Slideshare. Right?

Here is a link to Storyteling Is The New SEO
http://www.slideshare.net/martinmartysmith/storytelling-new-seo

Here is link to the piece about how Slideshare rocks content marketing:
http://martinmartysmith.com/why-slideshare-rocks-content-marketing-and-seo/

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John van den Brink's comment, July 2, 2013 2:49 PM
Great post Martin!
DebarghyaSir's comment, July 3, 2013 12:46 AM
Really appreciate your informative post. I am going to use it.
Christos Margetis's curator insight, July 6, 2013 6:03 AM

If you are a startup and you are NOT putting all those slide presentations you are creating to get money and define your market on Slideshare you are NUTS.

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Why Paperli Rocks - ScentTrail Marketing

Why Paperli Rocks - ScentTrail Marketing | Startup Revolution | Scoop.it

Content Marketing Tools For Startups
I didn't write this post with #Startups in mind, but I could have. Startups wrestle with content marketing. I suggest these content marketing tools for any startup:

* Paper.li

* Scoop.it
* Google Analytics
* Google Adwords
* Google Plus
* Twitter
* A Blog (WordPress) 

It is possible to change the world with those seven tools.  

 

The linked post explains how I use Paper.li for everything from spidering the social web to reputation management. If you are a startup and don't know what either of those ideas are, trust me you will and I promise to post more about content marketing for startups soon. 

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Kelly Hungerford's comment, June 18, 2013 11:15 AM
Thanks Marty. That's a great list and we're proud to be a part of it in your "Do More With Less Strategy" Appreciated!
Martin (Marty) Smith's comment, June 18, 2013 7:54 PM
You ROCK Kelly :). Marty
Brett.Ashley.Crawford's curator insight, October 29, 2013 10:55 AM

nonprofits of small and medium size are distinctly and significantly similar to start-ups. They can similarly utilize these content curation tools, especially nonprofit arts looking for online impact.