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Rescooped by Martin (Marty) Smith from Digital Marketing
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Business Storytelling: 5 Mistakes Most Storytellers Make

The purpose of this presentation is to list 5 typical mistakes people make when sharing stories in business settings.

The 5 Storytelling Mistakes in Biz:

* Don't say "Let Me Tell You A Story" in a business context.
* Stories and facts should be intermingled in biz storytelling.

* Easy to get the "Hero" wrong (THEM not YOU).
* Story must relate to real world "routines", "habits" & realities.
* Repeat, Rinse, Repeat and so on.


Via Karen Dietz, Marta Filipe
Martin (Marty) Smith's insight:

Funny was just thinking about how everything starts with a story now. Didn't think about these five "mistakes" though. Great post.

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No Boxes's curator insight, July 24, 2014 4:31 PM

How to tell your #business story.

massimo scalzo's curator insight, July 27, 2014 8:34 AM

Thank You Karen ! It's very very interesting !!!

Alain Theriault MBA's curator insight, July 29, 2014 12:22 PM

the more information overload out there, the more it becomes important to be able to tell a memorable story!

Suggested by pooja gala
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Wishberg Raises $150K To Help Users Achieve Their Goals | TechCrunch

Wishberg Raises $150K To Help Users Achieve Their Goals | TechCrunch | Startup Revolution | Scoop.it
Wishberg, a startup that lets users share a "bucket list" of their goals, announced that it has raised $150,000 in seed funding from India Quotient, a venture..
Martin (Marty) Smith's insight:

India seems an appropriate place for funding this cool idea. Another form of crowdfunding. Crowdfunding aspirations :). M

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