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Scooped by Martin (Marty) Smith
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STEAL THIS MoMA Kickstarter Store Idea Because Crowdfunding = Where BUZZ Lives

STEAL THIS MoMA Kickstarter Store Idea Because Crowdfunding = Where BUZZ Lives | Startup Revolution | Scoop.it

Crowdfunding Where BUZZ Lives In Time For the Holidays
Working on http://www.curagami.com taught us important content marketing lessons such as:

* Buzz is HARD to create by yourself.
* Want buzz? Go to where the BUZZ is and mashup.
* Crowdfunding is highly SOCIAL and very BUZZ worthy.

* Crazy Guy / Girl in basement is a compelling aspirational story.

That last bullet is where the moneyball lives. The reason crowdfunding sites such as Kickstarter ROCK SEO and content marketing is great entrepreneurs share their cool ideas AND their social network. Platforms such as Kickstarter get to sit back and pick and choose what to help BLOW UP (or their algorithm does).

Here MoMA creates a curated content partnership with Kickstarter helping to add legitimacy to everyone's hand (for MoMA, Kickstarter and the projects curated into MoMA's holiday guide). What is stopping YOU from creating a similar partnership with a cool crowdfunding platform and featuring BUZZ worthy products you curate?

Answer: NOTHING other than the limitation of our merchandising imaginations and those boundaries should be few and far between :).M

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Scooped by Martin (Marty) Smith
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Trackur (trackur) Online Reputation Management Tool

Trackur (trackur) Online Reputation Management Tool | Startup Revolution | Scoop.it
Trackur is using Pinterest, an online pinboard to collect and share what inspires you. (Reputation advice, infographics, contests, and more? There's a Pinterest board for that!
Martin (Marty) Smith's insight:

Online Reputation Mangement Tool
Trackur looks like a cool suite of tools. Will investigate and report back. 

Note On Trackur's Website Explains...
More than 60,000+ registered users trust Trackur to monitor 10+ million media mentions a day across more than 100+ million news sites, blogs, forums, Twitter, Google+ and Facebook!  They enjoy accurate results, powerful tools, and no long-term contracts. 

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