You might have noticed something puzzling if you’ve been keeping an eye on the crowdfunding space: A large number of seemingly promising crowdfunded hardware startups fail to deliver. The list of high-profile stumbles includes Zano, Kreyos and Jolla, to name a few. Then there are campaigns like the Skarp Razor, which is almost certain to not meet backer expectations — assuming they deliver anything at all.
What went wrong? As a backer, which campaigns should you avoid? As a creator, what can you learn from the missteps of those hardware startups who tread the path of crowdfunding before you?