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Pitch it!
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Curated by Marc Kneepkens
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Scooped by Marc Kneepkens

How Do You Know If A Startup Will "Make It"?

How Do You Know If A Startup Will "Make It"? | Pitch it! | Scoop.it

Your assumptions about a company's chances against the competition are probably incorrect. A company called YouNoodle is proving it with data..

With YouNoodle’s newest data capabilities, it plans to help startups everywhere better understand how they measure up in the greater startup world. “Everyone these days can do an app or do a little tech, web, mobile product. It’s the enablement of tech startups everywhere that will allow new ecosystems,” says Kolind.

To read the full article, click on the title or image.

Get your Free Business Plan Template here: http://bit.ly/1aKy7km

Marc Kneepkens's insight:

This tool will be used by investors and VC's. Startups better be aware of it.

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Rescooped by Marc Kneepkens from Story and Narrative

To Persuade People, Tell Them a Story

To Persuade People, Tell Them a Story | Pitch it! | Scoop.it

"Paul Smith had 20 minutes to sell the CEO of Procter & Gamble, and his team of managers, on new market-research techniques for which Mr. Smith's department wanted funding. As associate director of P&G's PG -0.39% market research, Mr. Smith had spent three weeks assembling a concise pitch with more than 30 PowerPoint slides.


On the day of the meeting, CEO A.G. Lafley entered the room, greeted everybody and turned his back to the screen. He then stared intently at Mr. Smith throughout the entire presentation, not once turning to look at a slide.


"I felt like maybe I hadn't done a very good job because he wasn't looking at my slides like everyone else," says Mr. Smith, who also noticed that the other managers didn't seem very engaged. "It didn't occur to me until later that he did that because he was more interested in what I had to say than in what my slides looked like."

Via Gregg Morris
Marc Kneepkens's insight:

Yet another article on telling stories to get your message across. Data  alone are not convincing enough, stories stick much better with our memories, and our understanding when someone is making a point.

Whether you're selling your Startup idea to a team of investors, or you're informing your prospect client about the benefits of your product, learn how to relate to them with real world examples. What is your product or service doing for them? What problem is your Startup solving?

Richard Baxter's curator insight, November 15, 2013 4:21 AM

Less is more........engaging!

Bad Spoon's curator insight, November 18, 2013 12:57 AM

Un excellent exemple de l'impact du storytelling dans les présentations business

Gavin Keeble's curator insight, November 25, 2013 6:47 PM

At best, your PPT slides can only SUPPORT your message. The more refined or rarified your audiences get, the more refined or rarified your slide deck needs to get. They're 'paying' for your professional advice/opinion, not your PPT ability.