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Traditional Marketing Strategy; Traditional Marketing Techniques Today

Traditional Marketing Strategy; Traditional Marketing Techniques Today | startup development | Scoop.it
Traditional marketing is still currently valid & appropriate. Social media, smart phones & the web are new – but traditional marketing techniques can encompass new technology.

Via The Fish Firm
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The Black Art of Startup Valuations

Come to this inaugural event in the HealthTech Seminar Series, where invited experts will share their insights, hard-won experiences, and practical advice.
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7 Tips For Startup Business Development: David Vs. Goliath

7 Tips For Startup Business Development: David Vs. Goliath | startup development | Scoop.it

This is startup business development; David vs. Goliath. You’re David and have no armor (few, if any, referenceable deals), a staff, five stones and a sling (a product that works…mostly). You know everyone who works at your company, and everything about them.

 

You are about to pitch to Goliath, a company so large that employees are introducing themselves to each other in your meeting because they have never met before. This seems daunting every time.


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Customer loyalty is declining but it is not going to be solved through loyalty programs

Customer loyalty is declining but it is not going to be solved through loyalty programs | startup development | Scoop.it
The disappearing lifespan of companies In 2011 Peggy Noonan wrote an article on Forbes about the fate of Fortune 500 companies and their disappearing lifespan: Fifty years ago, “milking the cash cow” could go on for many decades.
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Infographic: The consumer decision making process has shifted

Infographic: The consumer decision making process has shifted | startup development | Scoop.it
The high degree of customer loyalty which was normal in the “good old days” is now just a pleasant memory of times gone by. Now customer loyalty is disappearing in a hurry.
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Infographic: Disrupt your own business before someone else does

Infographic: Disrupt your own business before someone else does | startup development | Scoop.it
Disrupt your own business before someone else does Companies must adapt to disruption, or they will themselves be disrupted – possibly even destroyed. So why not disrupt your own business before someone else does?
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How to Sell Your Idea in Less Than 3 Minutes

How to Sell Your Idea in Less Than 3 Minutes | startup development | Scoop.it
This business professor explains his no-fail solution for pitching your startup idea in record time.
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A Startup Guide For Making Your First Executive Hire

A Startup Guide For Making Your First Executive Hire | startup development | Scoop.it
A Startup Guide For Making Your First Executive Hire Points of inflection. (Photo credit: Wikipedia) Starting a company is easy, building one is hard. As a startup founder your job is to recruit a world-class team.
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6 things wrong with the 'Lean Startup' model (and what to do about it)

6 things wrong with the 'Lean Startup' model (and what to do about it) | startup development | Scoop.it
I’m sick and tired of hearing about "lean startups." No offense to Eric Ries, who’s coined some very corporate Bingo-worthy phrases now enmeshed in Silicon Valley culture (such as pivot, minimally ...
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How to Inspire Your Team to Bring Their A-Game

How to Inspire Your Team to Bring Their A-Game | startup development | Scoop.it
Are your employees pushing the boundaries? They can tap their super-powers -- if you ask them to.
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Leanpreneur: The Fractals of Efficiency

http://entreprenerdex.com (Leanpreneur The Fractals of Efficiency http://t.co/LLkS3NzdVF #entrepreneur #startup)
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[FREE PDF] The Agile Startup: Quick and Dirty Lessons Every Entrepreneur Should Know

Download Link : http://www.rarshare.com/the-agile-startup-quick-and-dirty-lessons-every-entrepreneur-should-know-by-jeff-scheinrock-matt-richter-sand-pdf/ Th...
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Pricing new products | McKinsey & Company

Pricing new products | McKinsey & Company | startup development | Scoop.it
Companies habitually charge less than they could for new offerings. It’s a terrible habit. A McKinsey Quarterly article.
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5 things toxic to scalability - Scalable Startups

5 things toxic to scalability - Scalable Startups | startup development | Scoop.it
Scalability is about application design, architecture and infrastructure design, and careful management of server components.
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Do you really need money for your start-up?

Do you really need money for your start-up? | startup development | Scoop.it
Sometimes it can be better to go as far as you can before using other people's money. (RT @ChazGunningham: My latest @wabusinessnews opinion piece: Do you really need money for your start-up?
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Rewrite the Ps of marketing – The five Ps of marketing

Rewrite the Ps of marketing – The five Ps of marketing | startup development | Scoop.it
Product, placement, price and promotion – these are the four Ps of marketing. The 4Ps of marketing, also known as the producer-oriented model, have been used by marketers around the world for decades.
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Introduction to Agile & Lean for Entrepreneurs

Further resources: - The Agile Manifesto - http://www.agilemanifesto.org/ - Scrum-related resources & learning - https://www.scrum.org/ - Lean Startup resour...
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Infographic: SIMPLE approach to high performance organization

Infographic: SIMPLE approach to high performance organization | startup development | Scoop.it
How to hold people accountable? How to create a corporate culture of accountability and hold people accountable? How to create a high performance organization?
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Why Equity Crowdfunding Isn't a Threat to Venture Capital

Why Equity Crowdfunding Isn't a Threat to Venture Capital | startup development | Scoop.it
Under the JOBS Act, there will be new ways to raise money. But not all fund-raising is created equal.
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Forget Business Plans; Here's How to Really Size Up a Startup

Forget Business Plans; Here's How to Really Size Up a Startup | startup development | Scoop.it
Why the compensation plan and pricing plan trump everything else.
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Give Monetary Values to Employee Benefits to Reduce Risk of Attrition

Give Monetary Values to Employee Benefits to Reduce Risk of Attrition | startup development | Scoop.it
Encouraging employee to see the bigger picture, which is brighter than the health benefits snapshot alone, is a strategy to reduce the risk of attrition.
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The four stages of life every successful startup must go through

The four stages of life every successful startup must go through | startup development | Scoop.it
The four stages of life every successful startup must go through (via Pando Daily) By Girish Shenoy On September 4, 2013If you’ve ever been to a startup event, you’d be awed by the intriguing ideas entrepreneurs come up with — revolutionary jumps...

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Startup Professionals Musings: Startup Stock Options Are Not Reliable Compensation

Startup Professionals Musings: Startup Stock Options Are Not Reliable Compensation | startup development | Scoop.it
#Startup Stock Options Are Not Reliable Compensation http://t.co/EVGSAv6YYr
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7 Essential Business Practices for Growing Entrepreneurs - CommPRO.biz

7 Essential Business Practices for Growing Entrepreneurs - CommPRO.biz | startup development | Scoop.it
Growing entrepreneurs may find it hard to admit that their business concepts are not entirely unique. (7 ...
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Capturing business value with social technologies | McKinsey & Company

Capturing business value with social technologies | McKinsey & Company | startup development | Scoop.it
As these powerful technologies shake up productivity and growth across industries, they will create new organizational imperatives. A McKinsey Quarterly article.
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