As a platform that helps people, businesses or organizations with their content strategy, it's always been natural for us to use content ourselves in our communication. For a lot of companies - including Scoop.it - communicating through content means having several distribution channels - including email - and today we'd like to share a few things we've learned using email newsletters as a content marketing distribution mechanism. Continue reading →
A website is never done. Everyone has worked on a project that changed so much after it launched that they no longer wanted it in their portfolio. One way to help those who take over your projects is to produce a style guide.
Damien Catani's insight:
Must-read article on the importance of producing a style guide for your brand and your website.
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.