Tweet Email TweetEmailThis is more of a beginner post than I would usually write, but several friends at Indy Hall and around the Philly start-up community have been asking for a while, so I decided to write it.
SUMMARY: Online marketing doesn't have to involve huge amounts of time and effort for small businesses, writes Jordan Denny. A few fire-and-forget strategies such as upgrading your site's search-engine-optimization strategy and claiming your business's profile on services such as Google Places or Yelp can make a big difference, Denny writes. "Stick to these to make the largest impact on your business with the smallest amount of work needed," he advises.
Whatever venture you’re in, traditional marketing and promotion techniques such as direct mail, radio ads and posters are no longer enough to effectively generate quality leads and grow your business. Business expansion today heavily involves the online market or e-market as the new generation of consumers can now be easily and conveniently reached online.
Here are practical tips on how you can effectively promote your business to the e-market.
My Complete, Step-By-Step Podcasting Tutorial to help you Learn How to Start a Podcast like a Pro. 6 High-Quality Videos and Everything Else You Need!
Starting a podcast has been one of the best decisions I have ever made for my brand. Ever.
Since starting The Smart Passive Income Podcast in July of 2010:
* The show has surpassed 2,000,000 total downloads. (Sept. 24, 2012 – see graph) * The podcast has become the #1 way people who read my blog found out about me – that’s above search, social media and links from other websites. (See survey results) * I was contacted by a Hollywood producer who listened to my show to consult as the social media director for a $10M independent film (See IMDB) * Fox News reached out to me to feature my story on the evening news. * I led a panel at Blog World Expo in New York this past June about the power of podcasting. It was cool to see the room filled beyond capacity. (See image) * Several other big-name bloggers have started their own podcasts, including Michael Hyatt, Michael Stelzner and Derek Halpern - and even more recently Seth Godin. * I’ve become more confident as a person and better skilled as a speaker. It was the perfect stepping stone to conquering my fear of public speaking. Next year, I’ve already been booked to speak at 4 different events around the United States, and have been asked to speak at even more events around the world....
[Pat Flynn is an Internet marketer but don't let that throw you off from this excellent how-to podcast tutorial and resources. he's got a very approachable style and practical advice to blogging and podcasting. From this post you can get access to six videos for free as well as a list of other resources. Highly recommended.~ Jeff]
Sharing your scoops to your social media accounts is a must to distribute your curated content. Not only will it drive traffic and leads through your content, but it will help show your expertise with your followers.
How to integrate my topics' content to my website?
Integrating your curated content to your website or blog will allow you to increase your website visitors’ engagement, boost SEO and acquire new visitors. By redirecting your social media traffic to your website, Scoop.it will also help you generate more qualified traffic and leads from your curation work.
Distributing your curated content through a newsletter is a great way to nurture and engage your email subscribers will developing your traffic and visibility.
Creating engaging newsletters with your curated content is really easy.