The crafted organisation: is built upon the concept of craftsmanship. Conventional organisations are designed to run at 100% efficiency, and that’s fine when the world is in synch but when its not it’s a recipe for disaster, think Detroit, Kodak, Nokia or the entire music industry. Therefore, organisations need a culture of craftsmanship, the process of the constant exploration of new techniques, process, language, ideas, models, patterns and systems. It is in fact a description of a creative process that ultimately delivers the ability to design for transformational change that no longer is identified as risky, but relevant and necessary – the larger question then becomes one about execution, rather than why not. This is how Local Motors for example was able to develop such a high performance company.
Via jean lievens