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Redskins Name Change Controversy

Redskins Name Change Controversy | Sports Management | Scoop.it
(Photo credit: Wikipedia) Tonight at FedEx Field in Landover, Maryland, Dan Snyder’s Washington Redskins will play against the Philadelphia Eagles.
Jay Nunes's insight:

Sport Franchises/Facilities

 

Franchises have to face court cases just for name associations to cultures if they find it offensive. There aren’t many franchises that have controversial names like the Redskins but it still can damage a reputation of a storied franchise if people make it out to be a big deal. The thing that I learned is that franchises have to make decisions about stuff like this based off of morals and values. Does the franchise want to keep its name (which is does) or do they want to change their name because of a group of people who aren’t happy with what the franchise name/logo represents? Monetary funds aren’t really a big issue with these cases but they still are enough have company meeting about and discuss.  

I found the cultural problem very interesting in this article. Also, the worth of the Redskins and what it might take to change the name was very educational. Although franchises like the Redskins, the third most expensive franchise in the NFL, have enough money to change the name it is still a dilemma with franchise management. It made me realize that even if money isn’t really the issue, the fan base will always have some say in what management decides to do with the franchise.

I selected the article because I wanted to read about a sport franchise and what the franchise has been facing financially. The Redskins are an up and coming team in the NFL (who also play against the Giants, my favorite team) so I wanted to read into the whole situation with the name change. My high school mascot had to be changed because we were the warriors and went through the same type of racial profiling settlement so this article peaked my interest.  

This will help me in the sport management industry because if I ever got a job in the front office of a franchise or owned a stake in the franchise, I would understand how other cultures felt about my franchise. Granted it could be a few people in the culture or many, having precedents to fall back on would help me decide on which move to make. Should I change the name in an effort to satisfy all or should I keep a storied name associated with my franchise? It’s a tough answer but articles and situations I’ve been in with the past would help me decide.

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Twitter Trying to Build Credibility in its Sports and Media Sections

Twitter Trying to Build Credibility in its Sports and Media Sections | Sports Management | Scoop.it
Twitter has taken its most significant step into the sports world by hiring Geoff Reiss to build out the company’s sports business, according to several sources.
Jay Nunes's insight:

Sports Media

 

I learned that social media is the focus of many different companies. The article itself is about just Twitter, but it made me realize that social media is always evolving and companies are trying to find ways to stay in the spotlight. Twitter probably has the biggest advantage since people use it for many different things. People use it as a news resource, they use it to keep in touch with daily events with friends or accomplishes, and much more. With that being said, I can’t see them going away in the future but I can see them improving relations with profession leagues.

Social Media is becoming bigger and more relevant in everyday life, so I felt that there was some information to be learned here. I didn’t know that Twitter has agreed on deals with other media companies like ESPN, Fox Sports, the NBA, and many more. The piece is educational because it hints towards more job opportunities for people in sport management to go into if you want to focus more on the media aspect. Articles like this give insight into what it takes to keep a company thriving, which is very educational to a person who could be in a business that is starting to fall off, even though Twitter isn’t falling off yet.

This article jumped out at me because I find social media very interesting and almost essential in today’s life. I wanted to see why Geoff Reiss was Twitter’s answer in an attempt to build the companies sports business. I didn’t know that Twitter really had a sports business so I felt the need to learn about it and what the company is trying to do with it.

Information in this article will help me in the sport management industry because it showed me what it takes to keep a company, mine or one I might work for, thriving in business. It might take agreements with many other entities but sometimes you need to do that in order to build credibility and gain access to previously inaccessible parts of your business. If a business I work for or own is failing, I could use similar tactics to the one Twitter has used to keep the business alive.   

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NFL Package Creates New Incentives to Purchase Season Tickets

NFL Package Creates New Incentives to Purchase Season Tickets | Sports Management | Scoop.it
The NFL this week is unveiling its first package of benefits for the league’s roughly 1 million season-ticket holders, a program called The Membership Club.
Jay Nunes's insight:

Sport Marketing

 

The article described a system of marketing that the NFL is starting to use in hopes to try and create more revenue. In hopes to gain more season ticket holders, the NFL introduced an exclusive club called “The Membership Club.” This club provides any fan who has season tickets to their favorite team’s home games with RedZone, another exclusive NFL program for tablets, smart phones, or television sets. Essentially this new perk package encourages fans to buy into this club and enjoy the entire professional football experience no matter where they are.

I found the marketing strategy very educational and interesting. I have NFL Network, a special television station just for football, so I knew about RedZone. It’s a business strategy that the NFL is trying out, which I am sure they will make money on. Not only will people buy season tickets, but also sign up for RedZone. This means that season ticket prices might jump a little, but it is worth it because of the perks that come along with paying one hundred dollars more. This article helped me understand how to create a partnership between two entities in the business world to try and generate revenue.

This article peeked my interest because I am a huge football fan. When I read that season ticket holders were now getting even more perks then before, it made me interested in the business aspect of how they are going to do it. I aspire to be a season ticket holder, and as a consumer I see this move as a win-win for the NFL.

Information like the one shared in this article will help me in the sport management industry because it shows how a partnership between two entities can be very beneficial in generating revenue, which is the ultimate goal of a business. Simple agreements like the one the NFL has made will resonate in my mind about possible other opportunities that a person in sport management can create and benefit from.

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Christian Martinez's comment, September 11, 2013 3:03 PM
http://www.forbes.com/sites/monteburke/2013/09/11/what-qualifying-for-the-2014-world-cup-means-for-u-s-soccer-financially/
Christian Martinez's comment, September 11, 2013 3:21 PM
this article is in the previous comment. As I was watching Sportcenter last night I watched a recap of the US men's qualifying match win over Mexico. So as I sat here looking for articles, the match popped in my head again. So I typed US Soccer into the Forbes search menu, and this article came up. it covers the financial gains that come with qualifying for the World cup next summer in Brazil. these gains include a 12.5 million guaranteed payout, or a 25 million dollar payout for teams who qualify out of the preliminary group stage. I found that the USSF(the NFL of American soccer) has only a 60 million dollar budget, so this qualifying money is monumental to soccer in this country, even if it sounds miniscule compared to the money that is tossed around in other sports. I learned that being winning in sports is essesntial not only for the popularity of the team, but to continue to have financial gains. Winning isn't everything, but it certainly helps to further a club or organization. the writer also talked about how qualifying for this world cup and possibly winning further into it could help to strengthen the argument for sponsorship contracts renewals of their sponsors. Sponsor include Soccer United Marketing (whose contract runs out in 2014) Nike, MacDonald's, and Pepsi to name a few. As I said before, knowing that on-the-field success is a major factor when marketing or dealing with sponsor contracts.