Twitter's latest live sports play is... lacrosse? The National Lacrosse League, which bills itself as the largest men’s pro indoor lacrosse league in North America, has struck a two-year deal with Twitter under which the social service will become its exclusive live-streaming partner.
After securing the exclusive broadcast rights to the Olympics, Discovery Communications is pitching Eurosport as the new home of the games and prying audiences away from free-to-view alternatives. Chief executive, Peter Hutton, maintains this will be driven by its depth of coverage coupled with a greater sense of narrative around the sports and athletes competing.
MLS games are coming to a Facebook page near you. Major League Soccer and Univision Deportes announced on Friday a collaboration to live stream a full slate of regular season games on the social network. As part of this, MLS will also drive further social engagement with fans and produce more unique
There was a time when the television was king, and it was not so long ago. Some would argue, given that the Premier League rakes in around £8.5billion for the TV broadcasting rights to ‘their’ product, that the crown has barely slipped from atop the television set, even if it is now a curved, 70-inch LED screen rather than a box of cathode ray tubes taking up an area fit for a small shipping container in the corner of the living room.
Audio is often an overlooked element in video recording, but it is crucial to getting great results. When shooting mobile video you should make sure that sound quality is as high as possible, and this short guide will show you how.
It looks easy to compose an elegy for television advertising in the UK. Its market share has been static for years. Viewers are drifting to video-on-demand and gorging on box sets partly to avoid watching advertising.
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