Sport Management Part Two
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Yankees Give Fans Free Ticket For '14 Game After Tuesday's Bobblehead Blunder - SportsBusiness Daily | SportsBusiness Journal | SportsBusiness Daily Global

Yankees Give Fans Free Ticket For '14 Game After Tuesday's Bobblehead Blunder - SportsBusiness Daily | SportsBusiness Journal | SportsBusiness Daily Global | Sport Management Part Two | Scoop.it
The Yankees last night announced that they would offer a free ticket to a '14 regular-season game, excluding opening day and Old-Timers’ Day, to anyone who held a ticket to Tuesday night’s game following the trouble with the Mariano Rivera...
Amanda Gill's insight:

One of the most talked about things in sports right now is Mariano Rivera’s retirement. This is due to the fact that the New York Yankees will not be making a postseason appearance so these are Mariano Rivera’s last games as a Major League Baseball player. From this article I learned that the Yankees did not have the Rivera bobbleheads as promised the other day. They printed up free ticket vouchers to try and make up for the fact that the bobbleheads were not delivered on time. I found this article interesting because it was a good insight into the situations to that arise in sports. I selected the article due to its relevance with the important events of the current sports world. This information will be useful because problems will arise, not everything goes smoothly.

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Bud Selig Formally Announces Plans To Retire As MLB Commissioner - SportsBusiness Daily | SportsBusiness Journal | SportsBusiness Daily Global

Bud Selig Formally Announces Plans To Retire As MLB Commissioner - SportsBusiness Daily | SportsBusiness Journal | SportsBusiness Daily Global | Sport Management Part Two | Scoop.it
MLB Commissioner Bud Selig today formally declared his plans to retire when his current contract ends on Jan. 24, 2015.
Amanda Gill's insight:

Bud Selig is retiring. For about the third time now, however he says this time it is for real. From this article I learned more about the commissioner of baseball. He has manned the league for twenty-two years and during that time annual revenue has increased to eight billion dollars, attendance has increased by record levels, and MLB Network has been created. I found it interesting how the article talked about how the competitive balance has improved during Selig’s tenure. The MLB Player’s Association has definitely become much stronger in the past years, and the last contract period between MLB and the Player’s Association went very smoothly. I selected this article become of its concentration on a part of sports that is not discussed often-the front office. This information will help me in the sport management industry because the career path I want to take is in the front office of Major League Baseball.  

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NFL Strikes Large-Scale Deal With Twitter To Share Highlights, Other Material - SportsBusiness Daily | SportsBusiness Journal | SportsBusiness Daily Global

NFL Strikes Large-Scale Deal With Twitter To Share Highlights, Other Material - SportsBusiness Daily | SportsBusiness Journal | SportsBusiness Daily Global | Sport Management Part Two | Scoop.it
The NFL and Twitter have struck a large-scale deal for the league to be part of Amplify, Twitter's emerging advertising platform.
Amanda Gill's insight:

Twitter and NFL are partnering up in a new video-sharing platform. Social media is one of the most components of sports marketing as of late and this new deal between Twitter and the NFL signifies the league’s seriousness bout the ad revenue on that platform. What I learned from this article is how NFL has been very selective about who receives their game and highlight footage. It was educational to learn about how advertising revenue is handled in regards to social media and sporting events. I selected this article because I believe it is important to be aware of all facets of an industry in order to be successful. This information will be helpful in the sport management industry for when someone wants to connect their sport to the media.

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