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How to use a marketing audit to empower your small business

How to use a marketing audit to empower your small business | sponosred adwords | Scoop.it

Audit your way to a better social-media strategy
SUMMARY: Small businesses should use careful auditing to evaluate their customers' needs and their own capabilities when crafting their online marketing strategy, writes Beth Longware Duff. Audits are useful when embracing a new tool, such as a social network, but should also be conducted periodically to keep the brand's marketing strategy on track. "Internal and external audits should provide you with a list of actionable items that will help you achieve your business and personal goals," she writes.

Alister Durham's insight:

Are you keeping your Marketing Strategy on track???

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Free Google SEO, Social Media and Google AdWords Webinars and Videos

Free Google SEO, Social Media and Google AdWords Webinars and Videos | sponosred adwords | Scoop.it
Free seminar series on search engine optimization, pay-per-click advertising and social media. Really cool and fun! For marketers and businesspeople seeking to learn how to get to the top of search engines, for free.

Via Amy Melendez, Alister Durham
Alister Durham's insight:

Make 2014 count :)

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Alister Durham's curator insight, November 15, 2013 4:49 AM

Free info from VC - contact us today for a full online audit FREE

Rescooped by Alister Durham from Warrior Reviews - Online And Offline Marketing
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Why you should use LinkedIn for Internet Marketing

Why you should use LinkedIn for Internet Marketing | sponosred adwords | Scoop.it
What 10 Ways Can You Use Linkedin to Improve Your Social Media http://t.co/SuhCXyhK...

Via Matthew Bolkin
Alister Durham's insight:

use linkedin to get new customers with little effort :)

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Rescooped by Alister Durham from Digital-News on Scoop.it today
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How will you achieve your goals without strategic marketing plan? - exploreB2B

How will you achieve your goals without strategic marketing plan? - exploreB2B | sponosred adwords | Scoop.it
 

First, develop a strategic plan for your company

Strategic planning is important for your small business; strategic plan is an organizational management to set your business ...

Via Thomas Faltin
Alister Durham's insight:

We are offering a strategic Marketing Plans at just $250 + gst for your business as a Christmas Special, limited offer until December 13th,  dont miss out contact Natalie now on 0272238981.  Double your bottom line next year with Virtual Call

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Rescooped by Alister Durham from Digital-News on Scoop.it today
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Why It’s Critical To Connect Your Offline & Online Marketing

Why It’s Critical To Connect Your Offline & Online Marketing | sponosred adwords | Scoop.it
All of the buzz about digital marketing has left an old, familiar and still viable marketing medium in the dust: offline programs.

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Rescooped by Alister Durham from Mastering Facebook, Google+, Twitter
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25 cool things #SocialMediaCan do for you today

A simple deck about what social media can do for the society. Be it serving your customers, creating revolutions, expressing yourself. Social Media has the pote

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Rescooped by Alister Durham from Lead Generation, Appointment Setting, Telemarketing
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Tips on Knowing the Right Telemarketing Firm

Tips on Knowing the Right Telemarketing Firm | sponosred adwords | Scoop.it

In order to maximize the results for one's telephone marketing campaign, a business owner should take into consideration the necessary determinants that will lead them to the right firm. 


Via Belinda Summers
Alister Durham's insight:

Virtual Call foucs on quality and results and making every interaction with your customers a positive experience.  With great attention to detail and a methodial approach VC are proving themselves to be the only way forward to increase your revenue by telemarketing :)

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Belinda Summers's curator insight, July 19, 2013 3:33 AM

Some important factors to remember.

Rescooped by Alister Durham from Warrior Reviews - Online And Offline Marketing
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7 Email Marketing Tips to Boost Holiday Sales - CIO

7 Email Marketing Tips to Boost Holiday Sales - CIO | sponosred adwords | Scoop.it
7 Email Marketing Tips to Boost Holiday SalesCIOIt can be a juggling act, but a good holiday email marketing strategy is to provide readers with relevant content they can use, not just a sales pitch.

Via Matthew Bolkin
Alister Durham's insight:

need help with email marketing campaign, call natalie on 0272238981

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Rescooped by Alister Durham from The MarTech Digest
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10 Questions to Ask When Planning Your 2014 Marketing Strategy - Vocus | #TheMarketingAutomationAlert

10 Questions to Ask When Planning Your 2014 Marketing Strategy - Vocus | #TheMarketingAutomationAlert | sponosred adwords | Scoop.it
Planning your 2014 marketing strategy can feel quite overwhelming. Relieve the stress of planning New Year by asking the right questions.

 

Condensed...

 

1. How do your clients’ customers want to get information?

2. Is all of your content mobile-friendly?

3. What are your clients concerned about, moving into 2014?

4. How are your clients’ competitors faring?

This is more of a demanding question than it might appear on the surface. You want to be able to inform your clients of where/whether their competitors are advertising, what products they are promoting, whether they are taking pot shots at your client, and more. This extends beyond positive and negative mentions on social media platforms. No shortcuts!

5. If you haven’t proposed social media marketing yet, is now the time?

6. If social media marketing should start, what platforms should you recommend?

7. What has happened with Search Engine Optimization?

8. Is it time to propose an app?

9. What’s next for content marketing?

10. What new ideas can you bring to your clients?

 

___________________________________

► NEW: iNeoMarketing makes content marketing easy with the new Q8 Content. Q8 fills your content pipeline daily with relevant articles that your audience wants to read. Learn more and sign up for the beta program: http://www.Q8content.com.

 

► Receive a FREE daily summary of The Marketing Technology Alert directly to your inbox. To subscribe, please go to http://ineomarketing.com/About_The_MAR_Sub.html  (your privacy is protected).


Via marketingIO
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marketingIO's curator insight, November 3, 2013 5:47 PM

Not mentioned: examining your client's departmental structure and recommending configuration adjustments if warranted.


Note to the clients: these are questions you want to pose to yourself!

lorrinda's curator insight, November 10, 2013 1:48 AM
lorrinda's insight:

your marketing strategy can be a one-pager, just make sure that it exists.  strategy is not so much finding the right solution as it is having the confidence to take action and a tool to measure those actions.

Rescooped by Alister Durham from NYL - News YOU Like
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LinkedIn: 5 Important and Often Neglected Profile Areas | Social Media Today

LinkedIn: 5 Important and Often Neglected Profile Areas | Social Media Today | sponosred adwords | Scoop.it
Small business owners often don't grasp the importance of having a personal profile on LinkedIn. And often when they do their profile may undermine rather than help their image.

Via Arabian Gazette
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If used correctly linkedin is a wonderful networking too? what do you guys use it for?

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Rescooped by Alister Durham from online advertising
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Free Google SEO, Social Media and Google AdWords Webinars and Videos

Free Google SEO, Social Media and Google AdWords Webinars and Videos | sponosred adwords | Scoop.it
Free seminar series on search engine optimization, pay-per-click advertising and social media. Really cool and fun! For marketers and businesspeople seeking to learn how to get to the top of search engines, for free.

Via Amy Melendez, Alister Durham
Alister Durham's insight:

Free info from VC - contact us today for a full online audit FREE

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Rescooped by Alister Durham from Digital-News on Scoop.it today
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Facebook and Google Dominate Social Sign Ins

Facebook and Google Dominate Social Sign Ins | sponosred adwords | Scoop.it
You will find more statistics at Statista
Post from: SiteProNews: Webmaster News & Resources
Facebook and Google Dominate Social Sign Ins
The post Facebook and Google Dominate Social Sign Ins appeared first on SiteProNews.

Via Thomas Faltin
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