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"Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets
Digital Art, digital strategy, UX, UI, developer's toolkits, cool articles and transmedia storytelling
Curated by Juliana Loh
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An Insider's View of Mobile-First Design: Don't Make These Mistakes - Wired

An Insider's View of Mobile-First Design: Don't Make These Mistakes - Wired | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
An Insider's View of Mobile-First Design: Don't Make These Mistakes Wired Because mobile networks can take a while to respond, it's common for mobile applications to bring up progress bars or spinners when something is happening or loading because...

Via Michael Allenberg
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5 Big Ideas to Keep Control of Indie Transmedia Projects

5 Ideas: Be Excited, Selective Control, Communicate Your Vision, Be Practical, Your Creative Focus. This deck supported Ian Ginn's presentation during Colomb
Juliana Loh's insight:

Transmedia Producer/Storyteller and ARG pioneer Ian Ginn (from the Netherlands) has added his take on 'how to control indie transmedia project development'. Ian knows abit about zombies... :p

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What listening to a story does to our brains...

What listening to a story does to our brains... | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
In another case of science sort of proving what we’ve known for a long
time, the following article contains powerful, useful, and practical
information. The article’s only flaw might be that it wasn’t written as a
story itself.
Juliana Loh's insight:

It's all about the metaphors + connecting and engaging with your audience

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YA Fiction Writers Benefit from Wattpad and Sourcebooks Partnership

YA Fiction Writers Benefit from Wattpad and Sourcebooks Partnership | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it

'...As part of Wattpad’s recent Fan Funding experiment, where writers have an opportunity to enlist their fans and the Wattpad community to help fund their dreams, Sourcebooks will edit and produce those YA stories into print and e-book platforms under the Sourcebooks Fire YA imprint. Sourcebooks will also be a presenting prize sponsor for Wattpad’s 2013Watty Awards. Successful Wattpad writers will have the opportunity to reach a new readership, secure traditional retail distribution in print and e-book formats.

 

Several Sourcebook authors including C.J. Lyons, Miranda Kenneally, Janet Gurtler, and Zoraida Cordova, among others, will publish new stories through Wattpad and engage readers as part of their social media marketing strategies and to, in turn, build a new fan base.'


Via siobhan-o-flynn
Juliana Loh's insight:

yet another wattpad writeup...

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Jeni Mawter's curator insight, September 15, 2013 7:59 PM

Awesome of those interested in writing stories for young adults.

Juliana Loh's comment, September 16, 2013 3:31 AM
woot! even Margaret Atwood is offering support
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Wattpad Launches New Self-Publishing Crowdfunding, First Revenue Model For The Social Network | TechCrunch

Wattpad Launches New Self-Publishing Crowdfunding, First Revenue Model For The Social Network | TechCrunch | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
Wattpad, the Toronto-based social network based on writing and reading, has just announced a new crowdfunding platform called "Fan Funding" which offers authors on its network the chance to leverage their huge followings for raising capital towards...
Juliana Loh's insight:

All-star Canadian Writer Margaret Atwood has already made the jump to wattpad. And now there is even more incentive.

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Determining What Good Means - #UXStrat 2013

A "vignette" presentation given September 11, 2013 at the UX Strat conference in Atlanta, GA

Via Mario K. Sakata
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How A Video Game Called Infinity United The Disney-Pixar Universe

How A Video Game Called Infinity United The Disney-Pixar Universe | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
An ambitious new video game could mean the end of Disneys digital struggles. Heres how it came to be--and why it almost didnt.
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Why cards are the future of the web

Why cards are the future of the web | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it

Cards are fast becoming the best design pattern for mobile devices.


Via Mario K. Sakata
Juliana Loh's insight:

TREND SPOTTING: The design and development of 'cards' that pushes pieces of relevant information via mobile your way: We're starting to see this trend being realized already: Focused Marketing and movement AWAY from engine searches

 

ex. "With Google Now, Google is rethinking information distribution, away from search, to personalised information pushed to mobile devices. Their design pattern for this is cards."

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Dean Meyers's curator insight, September 10, 2013 7:50 AM

Has resonsive web site design met its match? Or, has it evolved from somthing old becoming something new? The use of modular cards, probably most visibly used first by Pinterest, may be the solution for visually driven, non-heirarcheical sites that have equal use across the desktop to the tablet to the handheld environment. If you are working across many screens and have despaired over making your site work equally well, this may be the answer.

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Zed.TO Case Study. How to Start a Content Revolution…Design the Future & End the World « TMCResourceKit #transmedia

Zed.TO Case Study. How to Start a Content Revolution…Design the Future & End the World « TMCResourceKit #transmedia | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it

An extended Case Study of The Mission Business’ 2012 transmedia production of Zed.TO & the invention of the biotech company, ByoLogyc.

 

What we find of value & groundbreaking in this project is that The Mission Business designed a strategy to bring non-theatre goers into ‘theater’ events, rolled in LARPing in a way that goes beyond what Punch Drunk has done (as audience members are predominantly voyeurs for a single event & not participants), used digital/analogue platforms to communicate with fans, ran an extremely effective social media campaign, a successful crowdsourcing campaign, & created a tiered ticket model scaled to levels of participation & exclusivity that generated a new & committed audience for an original serial theatre production.

 

Part 2 tracks The Mission Business’ spectacular staging of an end-of-the-world scenario accidentally triggered through ByoLogic’s ambition to redesign you


Via siobhan-o-flynn, XYEYE
Juliana Loh's insight:

A really fascinating and innovative project created and designed by Trevor Haldenby incorporating theatre + immersive experience. Thanks for the share Siobhan O'Flynn and Pamela Vitale

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Hans Heesterbeek's curator insight, September 10, 2013 12:09 AM

Bringing audience, non theatre goers to the theatre

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The Evolution of Storytelling part 1 of 4

Robert Pratten, CEO of Transmedia Storyteller Ltd presents to the school of Advanced TV & Film at Sheridan College, Canada.

Via Simon Staffans
Juliana Loh's insight:

When you love something THAT much... you go out and do it. That's what Robert did. Forsaking a 'traditional' career, Rob dove into film school and then used technology to develop something that is changing the way storytelling is told. You'll have to watch this video to find out (shared courtesy of @simon_staffans). In a few weeks time, I'll be personally interviewing Rob for my 'Chasing Cyborgs' blog. Stay tuned :)

 

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Hans Heesterbeek's curator insight, September 4, 2013 12:53 AM

If you follow the youtube link you will see part 2,3,4 at the right hand side. 

Alberto Gago's curator insight, September 6, 2013 3:19 AM

Presentación de Robert Pratten. Muy interesante.

Devadas's curator insight, September 8, 2013 11:06 PM

Pretty instructive.

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Transmedia LA Launches Transmedia U

Transmedia LA Launches Transmedia U | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
For the last three years, since I have been involved with Transmedia Los Angeles, I have been personally invested in learning more about how to create and produce new forms of storytelling.
Juliana Loh's insight:

Here is a "plug" for my friend Hal Hefner who is the 'captain' of LA's largest Meetup Group of Transmedia professionals. He along with some amazing folks like Maureen McHugh have listened to the masses and responded with workshops and classes aimed at sharing knowledge. Congratulations Hal and Maureen!

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Los Angeles International Airport (LAX) - Demo

Moment Factory was commissioned by Los Angeles World Airports (LAWA) to work in collaboration with Marcela Sardi of Sardi Design and Mike Rubin of MRA International…
Juliana Loh's insight:

LAX has created an 'imaginary' storyland within its confines that truly emphasizes what can be done with storytelling

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Story Hacking in Hollywood | Filmmaker Magazine

Story Hacking in Hollywood | Filmmaker Magazine | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
The following is a guest post by StoryCode’s co-founder Mike Knowlton on the inaugural Los Angeles Story Hackathon. From Knowlton’s official bio: “A
Juliana Loh's insight:

Anything can be done in a day!

StoryCode's Story Hackathon in LA under the direction of Mike Knowlton offered some very lucky people the opportunity to participate in a contest aimed at creating cross platform transmedia stories within a 26 hour time limit. (mobile, social, film and tv, web, live event, game). Here are the results.

 

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News / BMC Labs

News / BMC Labs | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
Juliana Loh's insight:

I've very much anticipated this transmedia project sponsored by the progessive folks at TIFF 2013

"Hot on the heels of signing an eight-figure licensing deal to obtain the biology and technology IP found in Shivers, Rabid, Scanners, The Brood, Videodrome, and eXistenZ, BMC labs is putting its technology to the test utilizing the David Cronenberg Exhibition, as well as his fans within a special beta launch."

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INTERVIEW: The brilliant minds behind Chipotle's haunting scarecrow ad

INTERVIEW: The brilliant minds behind Chipotle's haunting scarecrow ad | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it

Via The Digital Rocking Chair
Juliana Loh's insight:

So well made...It's great when advertisers take a chance. Thank you for posting this followup

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The Digital Rocking Chair's curator insight, September 18, 2013 12:50 AM


Sergio Hernandez:  "The behind-the-scenes story of those mechanized crows, that Fiona Apple cover, and more" ...

David Collet's curator insight, September 18, 2013 10:15 PM

OK. So this is me getting on the bandwagon - but the goal is admirable and the method is interesting without being offensive.

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Netflix Wins Two Emmys for 'House of Cards' Over Major TV Dramas

Netflix Wins Two Emmys for 'House of Cards' Over Major TV Dramas | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
Netflix won two Emmys at the Primetime Creative Arts Emmy for "House of Cards" for casting and cinematography. These are Netflix's first Creative Arts Emmys
Juliana Loh's insight:

Kevin Spacey said it in his speech to the 'Hollywood powers that be' - INNOVATE or get 'left behind'. A few years ago, Netflix was the 'rebel' to "beat down". Today, it remains the rebel that incidently wins two Emmy's. Hollywood - take notice! Your 'future' looks you in the eye.

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Check list to prepare for marketing and distribution of your independent film

Check list to prepare for marketing and distribution of your independent film | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
This checklist takes into consideration that you have ALREADY identified and researched the core audience of the film. Also, you have written your marketing plan and budget.
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Chipotle Mows Down Big Agriculture With New Film and Interactive Game

Chipotle Mows Down Big Agriculture With New Film and Interactive Game | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
With the follow-up to its highly successful Back to the Start film the fast-food company continues to educate and drive forward positive change in...
Juliana Loh's insight:

As a follow up to the film i posted yesterday, I'm adding further developments in Chipotle's drive toward education and positive change.

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WATCH: This Chipotle Ad Will Make You Feel All The Feelings

WATCH: This Chipotle Ad Will Make You Feel All The Feelings | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
Way to pull on our heartstrings, Chipotle. We know we should all be making better food choices, but now we're feeling an overwhelming amount of sadness and guilt after watching this new short film.
Juliana Loh's insight:

I'm not a vegetarian but this bold story/video from Chipotle pulls the right amount of heartstrings. Good on you Chipotle!

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Casual Connect USA

Casual Games Association produces the premiere events for the casual games industry with over 6,500 professionals attending Casual Connect each year.
Juliana Loh's insight:

Conference content is shared by the good folks at Casual Connect. Trends on Monetization, Free-to-play and Predictive Analytics are available to view and study.

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Indie games: The new console killer app? | Game development | Features by Develop

Indie games: The new console killer app? | Game development | Features by Develop | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
Sony certainly thinks so. Shudei Yoshida tells us more about its indie vision
Juliana Loh's insight:

The rising trend and appreciation of indie games is reverberating among the top brass when it comes to the war over console games.
" According to PlayStation, which has signed up and funded multiple games from small studios for its platforms, a growing range of teams from small studios are helping differentiate the competing consoles."

That Game Company's 2010 indie sucess story: JOURNEY in particular has been heralded by Sony Computer Entertainment Worldwide studios head Shuhei Yoshida as a good example proving "that consoles can cultivate off-beat ideas – and that that in turn they can grow the audience for video games."

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Yahoo! News Canada - Latest News & Headlines

Yahoo! News Canada - Latest News & Headlines | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
Juliana Loh's insight:

We've always known it.. and now Hollywood knows it too.... Canadian Film Directors are in high demand. Quote: "Canadians direct films with more depth allowing actors to take on more challenging roles". TIFF 2013

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Emotion and the Self in Games

Emotion and the Self in Games | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
There are some books that carry you along a journey until your tears make it impossible to read. Films and television shows, too. Games evoke emotion in a similar way to non-interactive works, with...
Juliana Loh's insight:

My two favourite games that I share with everyone I know is: JOURNEY + PORTAL. Journey is visceral and emotive while Portal is fun and strategic. Both do not rely on wads of instruction and are easy to play from the get-go. Focusing on the game "Journey", Dr. Christy Dena's article provides an analysis of why/what triggers influcence audience emotion/behaviour amid gameplay. Her description offers a solid understanding of how visual cues and trigger point integration affects and influences our experience.

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Vimeo starts funding indie films to broaden its on demand platform

Vimeo starts funding indie films to broaden its on demand platform | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
Vimeo is offering film makers $10,000 to sell movies on its website. But for now, the offering is only available to select few.

Via siobhan-o-flynn
Juliana Loh's insight:

10k to a select few film makers? It may not be enough for the rest but it's definitely a good decision in the right direction and will serve to strengthen VIMEO's position vis-a-vis Youtube. 

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siobhan-o-flynn's curator insight, September 3, 2013 10:11 PM

Pretty amazing: 

 

'Vimeo is debuting its own take of film funding at the Toronto International Film Festival this week: Film makers whose feature-length movies premiere at the festival can get a $10,000 advance if they agree to distribute their films throughVimeo On Demand, the site’s paid streaming offering that launched at SXSW earlier this year.

 

Vimeo CEO Kerry Trainor told me during a recent interview that he sees this as a first test for what could one day become a bigger funding program for independent filmmakers, adding: “Film festivals seem like a logical place to start...'

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TransVergence Summit - The PGA and the Transmedia Producer Part 1

Vimeo is the home for high-quality videos and the people who love them.
Juliana Loh's insight:

August 7-8 2013 - TransVergence Summit - a discussion on why transmedia is here, what it's for and how to balance marketing with great storytelling.

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