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How A Teenage Cancer Patient Changed The Ending Of 'Breaking Bad'

How A Teenage Cancer Patient Changed The Ending Of 'Breaking Bad' | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
VideoKevin Cordasco truly understood Walter White. So much so that the 16-year-old teenager inspired a crucial plot point that changed Sunday’s Breaking Bad finale.
Juliana Loh's insight:

At times you have to decide how much to offer to your 'number one fans' wrt to your content. Vince Gilligan showrunner of Breaking Bad shows what can happen when superfans such as Kevin Cordasco invest in the story. In this case, Cordasco offered up not just an idea but more importantly, the psychology BEHIND the idea.

 

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"Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets
Digital Art, digital strategy, UX, UI, developer's toolkits, cool articles and transmedia storytelling
Curated by Juliana Loh
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2015 Internet Trends Report

KPCB’s Mary Meeker presents the 2015 Internet Trends report, 20 years after the inaugural “The Internet Report” was first published in 1995. Since then, the nu…
Juliana Loh's insight:

A very thoughtful and complete analysis of changes in the internet world since mid '90s. 

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Wireframes aren't dead: they're just changing | Web design | Page 2 | Creative Bloq

Wireframes aren't dead: they're just changing | Web design | Page 2 | Creative Bloq | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
UXPin's Jerry Cao explains the latest thinking on using wireframes in the UX design process. | Page 2
Juliana Loh's insight:

Even though technology teaches us to embrace 'the more', it is still important to go 'low fidelity' in everything conceptual. Sketching whether it be for concept design or ux allows greater freedom of expression and ability to create without judgement.

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The 22 Rules of UX

The 22 Rules of UX | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
Pixar’s 22 rules of storytelling adapted for UX — because both are about creating great experiences.
Juliana Loh's insight:

A really smart adaptation of Pixar's 22 rules for the UX designer.

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Juliana Loh

Juliana Loh | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
Technology changes so fast and the way we respond to it makes us feel as though we're either one...
Juliana Loh's insight:

Opening up our world and finding ways to relate to people and groups that are very different from us will help us to understand the 'isms' and stereotypes that we ourselves have accepted consciously or otherwise. If we don't take time to 'shine the mirror' on ourselves and investigate where our thinking is misaligned, we are apt to bring those prejudices to the boardroom and ultimately to the campaigns and stories that we tell. Take time to dispel your own biases first!

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The 2015 "Sleeper Ideas" List: Trends, Stocks, And Private Companies To Watch

The 2015 "Sleeper Ideas" List: Trends, Stocks, And Private Companies To Watch | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
This is the 4th year in a row I've curated an annual prediction list for Forbes. It's gotten bigger and better every year with a fantastic collection of participants - and this year is no exception. I really appreciate their involvement, as it helps all of us when we each share our best ideas.
Juliana Loh's insight:

Technological advances continue to push boundaries as investors begin to realize trends that have started as mere speculation a few short years ago. Companies representing the shared economy, mobile content, wearable technology are going to win big as will subscriber-based content channels like youtube and netflix. What pressing issue need to be addressed now? the environment

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4 simple ways to perfect the UX of mobile ecommerce

4 simple ways to perfect the UX of mobile ecommerce | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
Shopping on a mobile device can be a nightmare. It’s possible however, to create a smooth and delightful shopping experience.

Mobile devices are small and have little screen real estate so it’s important to embrace this limitation instead of fighting it. Oftentimes, apps clutter the small space with as many things as they think a user might need but it’s actually counterproductive. The best...

Via Michael Allenberg
Juliana Loh's insight:

So you  have figured out what you would like to purchase (it took way longer than you thought)... you got the colors right and the sizing and then just as you are ready to purchase, you realize that you've clicked on something that deletes your order instead of purchasing it. Don't you just hate that?  Here are 4 tips that help make your online shopping experience better.

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Co-creation: 90% of brand executives approve it, but only 12% of internet users get involved

Co-creation: 90% of brand executives approve it, but only 12% of internet users get involved | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
Having studied more than 300 companies from three European countries, the McKinsey team has proved that co-creation skills are an important capability of a business and it can pay off, if managed properly.

Via David Hain
Juliana Loh's insight:

Why is co-creation and collaboration such a challenge? What barriers are present that prevent co-creation from taking off? Is it individual needs unmet? business goals diffused?  Undefined user needs?  logistics? This is something that needs to be studied before silos can break down. In the end, it's still about knowing who your audience is and tackling issues based on understanding their motivations.

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David Hain's curator insight, December 21, 2014 6:39 AM

3 McKinsey tips to do co-creation better.

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Your Company's Survival Could Depend on Your UX Designer

Your Company's Survival Could Depend on Your UX Designer | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
Why your UX designer can be the primary figure to determine whether your startup's product makes it or not.
Juliana Loh's insight:

Insightful article written by Ronald Barba: “To me, the UX and the UI are the two aspects that literally define the success of your product. If a user doesn’t get the value you promised them, your UX has failed. If your user can’t use what you’ve built to get the value, then the UI has failed.” 

 

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How Twitch Won the Hearts and Minds of Millions in the Gaming Community in Just Three Years

How Twitch Won the Hearts and Minds of Millions in the Gaming Community in Just Three Years | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
Before getting acquired by Amazon for close to $1 billion, Twitch had to win over the long-established gaming community, align with their values, and carefully build their business around them. In ...
Juliana Loh's insight:

Twitch went from zero to zonkers in only three SHORT years!

 

What did it take to create a successful engagement content strategy?

 

Great listening skills and knowing your audience intimately... knowing what they like, what values are important to  them, where they hang out, what they are willing to do and share with you and most important of all, engaging with them as partners/friends in your project, not as 'consumers' or 'target markets'.  Congratulations Twitch... you've just cracked the 'code' to how independent product/personal branding will be done from now on!

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50+ Places To Repurpose Your Content: The Ultimate Guide

50+ Places To Repurpose Your Content: The Ultimate Guide | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
There is no end to the places that you can repurpose your content. We have 50 methods to get you started today.
Juliana Loh's insight:

First... write good content. Second... make it relevant. Third... repurpose it! But don't forget to re-write your content for the intended audiences. And if the content is irrelevant to the subject matter/platform find a different venue OR  You can take your writing ex. factual study and write a fictional story around it and post it to ello, tumblr or personal blog. Stories don't have to be long and encompassing. They can be short and specific to the facts you're presenting. At the moment, 'medium' is my favourite stomping ground.

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UX Design Thinking for Transmedia

UX Design Thinking for Transmedia | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
"You cannot create experience. You must undergo it." -Albert Camus Before launching into the topic of this article, it’s necessary to lay out very clear definitions of what exactly UX and Transmedi...
Juliana Loh's insight:

Over the last three years, I've seen a positive increase in transmedia project development. At the same time, what I've found frustrating is a consistent lack of attention paid to the creation of how the audience interacts with the project. Employing human-centered design techniques such as interviewing audiences, creating quick prototypes and simply finding out what works or doesn't work within the entire story framework is a fast and easy way to identify and solve potential translation challenges. This article asserts that the process of writing and designing structures for transmedia is similar to the development process one undertakes to create effective UX. Both streams of thought are valuable in undertaking any project big or small. #goagile

 

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The Problem With Wearable Technology, According To "Blade Runner" Designer Syd Mead

The Problem With Wearable Technology, According To "Blade Runner" Designer Syd Mead | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
Mead chats with us about the Apple Watch, Glassholes, and Daft Punk copying one of his designs.
Juliana Loh's insight:

I've had the privilege of meeting with and speaking to Syd Mead twice in the last five years. Best known for his role as chief concept art designer for the movie BladeRunner, Mead pulls no punches in explaining his vision for the future especially wrt wearable technologies.

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The Chatsfield: Case Study & Interview with Alison Norrington « TMCResourceKit

The Chatsfield: Case Study & Interview with Alison Norrington « TMCResourceKit | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
Juliana Loh's insight:

I've never read a harlequin novel and frankly, I'm more interested in the 'drama' of a case study rather than experiencing romantic projects of this genre. The light, breezy, chatty 'Chatsfield' however did intrigue me to the degree that I managed to actually care for the individual characters. Here is a case study / interview conducted by Siobhan O'Flynn with creator Alison Norrington that outlines how and why the series was made.

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The 5 Pillars of Interaction Design

The 5 Pillars of Interaction Design | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
The five key aspects of good interaction design and how to incorporate them into your website.
Juliana Loh's insight:

Interaction Design principles are fundamental to good design. This is one of the better sites I've seen in explaining fundamental guidelines.

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STORYTELLING + UX: Power UP your Brand/Product/Portfolio

30 min presentation: Exploring Story-based sites, Social Sites, Games, Brand + Engagement Techniques to Rock your product/brand/portfolio | Be your own filmmaker
Juliana Loh's insight:

I presented a talk on storytelling and UX for our meetup group: UX Design Therapy. Although UX'ers write stories for customer journeys, scenerios and personas, it is not easy for designers to explain what they do. My presentation shared other delivery methods of storytelling as well as engagement mechanisms in games, social dating sites and social media.

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The Biggest list of 35 FREE UX Books

The Biggest list of 35 FREE UX Books | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
Juliana Loh's insight:

Are you interested in UX as a profession or just want to learn more about it? Here is a list of 35 FREE #uxbooks courtesy of Keepitusable.

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8 Classic storytelling techniques for engaging presentations | Sparkol

8 Classic storytelling techniques for engaging presentations | Sparkol | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
A good public speaker takes their audience on a journey, leaving them feeling inspired and motivated. But structuring your speech to get your ideas across and keep your audience engaged all the way through is tricky. Try these eight storytelling techniques for a presentation that wows.
Juliana Loh's insight:

I am pretty sure I posted this 'classic' a while ago, but it's worth adding again. As one is asked to present their brands to various audiences, there are various factors at play:

 

Decide who you are speaking to, determine what their needs are and how you would like to approach them. *What is your intent?* to encourage curiosity? to expedite a quick sell? To be seen as 'trustworthy'? To communicate security? 

 

Try storytelling your brand using these techniques. 

Thank you Ffion Lindsay

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One Year In Now Media Vol IV

A curation of my blog posts from 2014, along with interviews with Ingrid Kopp, Montecarlo, Nick DeMartino, Ian Ginn, Rob Pratten, Christian Fonnesbech, Doro Ma…
Juliana Loh's insight:

What's happening in the world of 'transmedia'? Simon Staffans offers a glimpse through his blog describing what transmedia is and how it has evolved over the years. In its intrinsic form, 'transmedia' honors the strengths/limitations of different platforms to tell multi-faceted perspectives of a story. The question of 'is it viable' remains to be seen but one thing holds true: the principles involved in the design and development of 'transmedia' is here to stay and easily translates in a multi-platform world.

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The Most Important Design Lessons Of 2014

The Most Important Design Lessons Of 2014 | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
May they inspire you to greatness in 2015.

Via Mario K. Sakata
Juliana Loh's insight:

This is a fun article... thanks Mario

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Tiphaine Rabaux's curator insight, January 11, 2:17 AM

lessons to be learned. 

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Users as Co-creators: Player-centric Game Design User Experience Magazine

Users as Co-creators: Player-centric Game Design User Experience Magazine | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
User Experience features significant and unique articles dealing with the broad field of user experience.
Juliana Loh's insight:

Gaming (game mechanics) is in my opinion THE way to go to enhance connectivity and engagement between brands, storytelling and interactivity. Here is 'gaming' broken down from a UX perspective.

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Forrester Releases Its “15 Emerging Technologies To Watch Before 2020” Report - CloudTweaks.com

Forrester Releases Its “15 Emerging Technologies To Watch Before 2020” Report - CloudTweaks.com | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
Emerging Technologies - The cloud, big data, the internet of things, and wearable technology have all featured heavily in Forrester’s latest list

Via Ken Cooper, Fred Zimny
Juliana Loh's insight:

Trends for a digital Future....  a good read if you want to remain relevant in 'your' industry.

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Lee SCHLENKER's curator insight, November 18, 2014 2:20 AM

Mobile technology has forced enterprises to rethink completely how they win, serve and retain customers, meaning their business strategy is under increasing pressure to find ways to address new digital competitors

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Game industry growing four times faster than US economy - ESA

Game industry growing four times faster than US economy - ESA | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
Annual compensation for video game industry employees is around $95,000, according to ESA's new report
Juliana Loh's insight:

Latest digital media TREND? An unequivocal rise in game development/participation and use of gameplay techniques. If you didn't take notice before, now is the time to sit up and listen:

 

"Video Games in the 21st Century: The 2014 Report notes that the game industry has actually been growing four times faster than the U.S. economy, with more than nine percent in real compound annual growth from 2009 to 2012."

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10 Toxic People You Should Avoid Like the Plague

Just like toxins in your air, water, or food, toxins in the people around you can cause serious harm--but they don't come with a warning label. Here's a rundown of what to look out for so you can keep yourself safe.
Juliana Loh's insight:

Emotional Intelligence is the mainstay of all relationships. In areas where collaboration and sharing of information is key, there are some people in this world who either are not aware that they are problematic to the team or in spite of it, choose not to change their attitudes, behaviours or outlooks. Here is a list of archetypes that you may identify with. If you encounter them... run far far away!

 

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Experts Give Their Thoughts on the Digital Trends of 2015

Experts Give Their Thoughts on the Digital Trends of 2015 | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it

Take a look at what the top industry experts have to say about how the digital marketing landscape will look in 2015


Via Pedro Da Silva, massimo facchinetti, Brian Yanish - MarketingHits.com, Fred Zimny
Juliana Loh's insight:

What's trending in the digital sphere? Will FB continue to dominate? Will mobile kill everything desktop? Who are investors supporting now? UK's mysocialagency has offered a few extrapolations. 'Carry on... carry on'...

 

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Marco Favero's curator insight, October 1, 2014 4:52 PM

aggiungi la tua intuizione ...

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Canada's Most-Downloaded Business App Grants Amazing, Real-Time Look at Oil Rigging Operations - Techvibes.com

Canada's Most-Downloaded Business App Grants Amazing, Real-Time Look at Oil Rigging Operations - Techvibes.com | "Chasing Cyborgs" -Digital Trends, Tools, Usability & Story-telling Secrets | Scoop.it
Six months ago PetroFeed brought the power of mobile to Canada's oil patch. The Petrofeed app, for people working in
Juliana Loh's insight:

I've been following the controversies surrounding mining operations in west Canada recently. One of the best strategies that PetroFeed did was to develop an app that allows people to see in real-time (an actual VISUAL 'story') what is actually happening in the mining facilities. This is a great move for investors, public relation dept., environmental groups and governing boards alike. Launched in Feb 2014, it is now heralded as Canada's most downloaded business app.

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