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Create Easy and Effective Step-by-Step Walkthroughs with WalkMe

Robin Good: WalkMe.com is a new app which allows web site and app publishers to easily create step-by-step, interactive on-screen instructions that help users to complete specific tasks or lern how to use a new software tool.

 

Walkme works both as a browser add-on as well as a mobile app for your iOS device.

 

 

Demos: http://www.walkme.com/demos/

 

How it works: http://www.walkme.com/technology/

 

Download editor for Firefox browser: http://www.walkme.com/thank-you/

 

Pricing: http://www.walkme.com/pricing/

 

More info: http://www.walkme.com/

 

 

 
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dawalkme's comment, July 27, 2012 7:54 AM
This is awesome - thanks so much for posting about WalkMe! Feel free to shoot us a mail if you have any questions - we're here for you 24/7 - seriously. support@walkme.com
Robin Good's comment, July 27, 2012 7:59 AM
Thank you guys for creating such a useful tool!

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SpisanieTO
Internet & Social Media Marketing Digital Magazine
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7 types of online influencers and who to target based on your goals

7 types of online influencers and who to target based on your goals | SpisanieTO | Scoop.it
Ahh, Influencers. A key component to your social media and inbound marketing success. Not only do we need them to propel our marketing efforts to the next level, but they also play a large part of your relationship marketing strategy.  An Influencer campaign should be a part of your social media engagement strategy.
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Ally Greer's curator insight, March 3, 2014 7:07 PM

Many different types of online "influencers" exist, as outlined in this post by [url=/u/185416 x-already-notified=1]Stephanie Frasco[/url]. While this article was posted almost a year ago, the principles still stand true.


An interesting exercise could be to either (a) consider what type of influencer you are (I'm a social butterfly!) or (b) consider what types of influencers you should be targeting to help achieve your business goals through a social engagement strategy.


Here are some of my best tips on what your business goals can tell you about the types of influencers you should target:


Goal: Host events, parties, networking functions to spread brand awareness

Influencers to target: Social Butterflies. Chances are, they know people in almost any major city you'd want to host an event in, and are likely to have large networks of people who will show up. You can take it from there!


Goal: Launch a new technology

Influencers to target: Early Adopters. They spend all of their days on Kickstarter and TechCrunch trying to figure out what the next gadget, site, or invention is going to be and how soon they can get it. If you let them in on your next big idea, they're the ones who will be the most psyched about trying it out and sharing how great it is with the world.


Goal: Validate your value prop/need for your offering.

Influencers to target: Experts/Gurus. These are the ones who people turn to for advice on certain things. If you're trying to convince the market that your product is necessary for social media, then you're going to want a social media expert to agree with you.


Goal: Get popular.

Influencers to target: Celebrities. Everyone loves pop culture. It's human to admire celebrities, and they're the ones that become influencers without even trying. Think about the fanbases of people like Beiber and Lady GaGa. Whatever they say, their fans do. Like Stephanie points out, this could get pricey, but if you've got the money, will result in massive publicity.


Goal: Spend less time & money on word of mouth marketing and online content.

Influencers to target: Content Creators. These are the ones who are constantly writing, blogging, etc. They love spreading the word about things they like, and also make great guest bloggers (hello, #leancontent!)


Goal: Promote your content

Influencers to target: Broadcasters. If your content leads to business leads, you're going to want it to promote it as much as possible. Broadcasters might not always be the ones using your product/service or even maintaining relationships with your brand, but they are the ones who are sharing as much content as they possibly can, and usually have lots and lots of followers. (Sometimes, though, like Stephanie says, they over-share and get lost in the noise. Extra tweets can never hurt, though!)


Goal: Engage your existing audiences and create new influencers & ambassadors

Influencers to target: Your customers! Your customers might not be influencers yet, but they're the ones who will require the least amount of effort to connect with. Once you communicate with them enough, they'll become the next generation of brand ambassadors, and eventually, influencers of your own!

Jeannette Marshall's curator insight, March 9, 2014 9:52 PM

#Influence

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Social Media is Hard: The 2013 Landscape of Social Networks in one Infographic

Social Media is Hard: The 2013 Landscape of Social Networks in one Infographic | SpisanieTO | Scoop.it
After almost two-and-half years, it is with great pleasure that I officially unveil the fourth edition of The Conversation Prism. Viewed and downloaded millions of times over, The Conversation Prism
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Witmer Group's curator insight, December 7, 2013 5:31 PM

LOVE this visual!  

OnePulse's curator insight, July 9, 2014 11:29 AM

Very cool.

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Collaborize Classroom: Free Resources and Lesson Plans for Teachers

Collaborize Classroom: Free Resources and Lesson Plans for Teachers | SpisanieTO | Scoop.it
We believe that one of the most important challenges educators face today is to prepare kids for the world that awaits them after they leave the classroom -- those "21st century skills" you keep hearing about. We've created the free resources below to support and inspire you and your students in facing that challenge.

Also, be sure to visit the Collaborize Classroom Topic Library, where you'll find thousands of topics that have been created and successfully used by educators in their own Collaborize Classroom® sites.

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Rob Hatfield, M.Ed.'s curator insight, November 7, 2014 4:49 AM

These are outstanding resources to add to your 21st Century teaching and learning environments.

Lisa Jones's curator insight, March 23, 9:58 AM

Great information as usual Dennis!

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5 Ways Restaurants Can Use Social Media

One reason restaurateurs are hesitant to go with the social media flow is that there are so many different choices. It’s not easy to decide which platforms are right for advertising and marketing a restaurant.
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How to Leverage Email Marketing for Your Online Shop by @tdevalk

How to Leverage Email Marketing for Your Online Shop by @tdevalk | SpisanieTO | Scoop.it
This post will go into how you can leverage email marketing in your e-commerce business to gain new, lost or recurring clients.
The post How to Leverage Email Marketing for Your Online Shop by @tdevalk appeared first on Search Engine Journal.
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The Evolution of Keyword Research Tools [Infographic] by @jonharules

The Evolution of Keyword Research Tools [Infographic] by @jonharules | SpisanieTO | Scoop.it
Let’s look back at the various keyword research tools that were developed to help us make our content stand out in the vast online ocean.
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Master List of Marketing Automation Tools - 'Net Features - Website Magazine

Master List of Marketing Automation Tools - 'Net Features - Website Magazine | SpisanieTO | Scoop.it
Master List of Marketing Automation Tools

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Design Trends 2015 [Infographic]

Design Trends 2015 [Infographic] | SpisanieTO | Scoop.it
Design Trends 2015
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Millennials Rely On Social Media For News

Millennials Rely On Social Media For News | SpisanieTO | Scoop.it
Today's younger generation has a reputation of being glued to the cellphones and tablets. It's where they chat with their friends, find out the latest hot spots in town and, believe it or not, keep up with the world. In their own way, of course.
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Stephen Dale's curator insight, March 18, 6:03 AM

Probably not news to most of us (no pun intended), since it seems to me that millennials thrive on immediacy of news, and attribute well served by social media. The desire (or even recognition) for accuracy, or journalistic insight, appears to be less important. But maybe my perspective is influenced by my 17-year career at Reuters, where accuracy always took precedent over timeliness. 


Reading time: 3 mins

Russell R. Roberts, Jr.'s curator insight, March 20, 4:17 AM

Savvy broadcast and media companies are putting more emphasis on social networks to keep the public informed.  Recent studies have shown that the "younger generation" will keep up with the news and public events if they are presented well on social media.  Even print outlets such as newspapers and magazines are publishing digital editions to appeal to younger audiences equipped with social media tools.  The communications future has arrived!  Aloha, Russ.

Linda Greenleaf's curator insight, March 30, 1:54 AM
News should be centre stage in any relevant business qualification
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Three Simple Ways To Manage Your Business’s Online Reputation

Three Simple Ways To Manage Your Business’s Online Reputation | SpisanieTO | Scoop.it
Managing your business reputation is one of the most important elements of online marketing success.It is important to keep track of what your customers are saying about you on the web so you can manage your online reputation and adequately adjust elements of your company to better fit the needs of your customers. By gaining control of your reputation, you will begin to see immediate and improved results for your business.However, with the world wide web being so massive, this can seem a bit overwhelming.Thankfully, with new improvements in Internet technology, finding and collecting everythi
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The 100 Most Useful Websites on the Internet

The 100 Most Useful Websites on the Internet | SpisanieTO | Scoop.it

Back in September 2014, it was estimated that there are now overone billion websites on the internet, with that number increasing every second. With so many sites out there, it can be extremely difficult to locate a resource that will actually fulfil your needs and help you with your projects or inquires. Fortunately, the list below features over 100 websites you can use for almost any creative project, intellectual research or simply for fun!

 

TallTweets lets you write tweets longer than 140 characters, and Tubemogel.com allows you to upload video to multiple sites at once, including Youtube. Wordle.net helps to summarise large pieces of text by creating a word cloud of the most common words, and Wolframalpha will answer almost anything immediately so you don’t have to rummage through Google. Check out the list below and let us know about any great resource websites that you use....

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Choong Soo Mei's curator insight, March 17, 11:17 PM

Makes getting reports/assignments done so much easier

Nedko Aldev's curator insight, March 18, 2:59 AM

 

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Venkatesh Iyer (venkyiyer.com)'s curator insight, March 25, 6:07 AM

You just can't fail to find a few of specific interest to you here.

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The Beginners Guide To WordPress SEO

The Beginners Guide To WordPress SEO | SpisanieTO | Scoop.it

It’s a no-brainer then that besides writing “epic” content, and following the rules of “engagement” online, you must optimize your WordPress blog (you’re using WordPress as your CMS, arent’ you?) to rank well in search engines. Why?

 

Thousands, maybe hundreds of thousands of relevant visitors that might find your content incredibly useful would be lost.In this post, I walk you through some simple yet key steps tooptimize your blog for search engines so you can attract more traffic to your website, and keep it....

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Jeff Domansky's curator insight, March 18, 1:44 AM

Want to know how to optimize your WordPress blog for SEO? It's easy with this beginners guide to WordPress SEO.

Enric Hill's curator insight, March 18, 2:48 AM

Afegeix el teu visió ...

Neeraj Kumar's curator insight, March 30, 3:22 AM

Very useful for new @wordpress users...

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How To Use Social Media To Boost Your SEO Campaign

How To Use Social Media To Boost Your SEO Campaign | SpisanieTO | Scoop.it

'Social media is sometimes seen as a separate entity, deserving of a separate strategy. While it can be used independently, it’s better if you use it in alignment with your SEO strategy so you can get the best of both worlds.

 

With certain social media strategies, you’ll be able to improve your brand awareness through social channels and simultaneously increase your domain authority, which will get you to rank higher for user searches of all varieties'.

 

Read More: http://www.forbes.com/sites/jaysondemers/2015/03/10/how-to-use-social-media-to-boost-your-seo-campaign/

 

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6 Facts About Content Curation and SEO You May Not Know

6 Facts About Content Curation and SEO You May Not Know | SpisanieTO | Scoop.it

If you struggle with providing a steady stream of fresh, relevant content for your website, you’re not alone. Perhaps one of the best ways to overcome this challenge, while also increasing the value you provide to your audience, is through the process of editorialized content curation.

But while we know that this process (when done right) is beneficial in terms of driving traffic, extending reach and providing interesting and valuable content, what does Google think about content curation? 

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Ally Greer's curator insight, March 12, 2014 2:49 PM

The question about how Google views content curation is one that's often debated - and often very passionately.


SEO and curation expert Jayson DeMers has a few solid facts to back up the argument that curation - when done right - can only help SEO.


Did you know that curated content, when combined with original content (like Scoop.it insight) ca rank just as well as original content alone? If not - or even if you did - read this post to find out more.

Cendrine Marrouat - SocialMediaSlant.com's curator insight, March 13, 2014 6:37 AM

An interesting article, especially for people interested in learning more about how Google sees curation. 


Curation is real work!

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24 Charts Of Leadership Styles Around The World

24 Charts Of Leadership Styles Around The World | SpisanieTO | Scoop.it
24 charts of leadership styles around the world

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Isabelle Mayor's curator insight, April 20, 12:53 AM

Une infographie qui démontre symbolise les organisations et leur style de management. "Déjà vu mais on ne s'en lasse pas!"

Jaro Berce's curator insight, April 20, 4:03 AM

Is that ALL? Is there MORE? LIFE is so unpredictable that cannot be measured by any number count!

Ajo Monzó's curator insight, April 20, 5:39 AM

Very good, thanks!

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Jordan Koene on Preparing Your 2015 Marketing Strategy by @wonderwall7

Jordan Koene on Preparing Your 2015 Marketing Strategy by @wonderwall7 | SpisanieTO | Scoop.it
Searchmetrics’ Jordan Koene is a speaker at our SEJ Summit Dallas conference on March 31st, where he’ll cover “What You Did Not Plan for in 2015″.
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How Often Should You Post on Social Media? See The Most Popular Research [INFOGRAPHIC] by @kevanlee

How Often Should You Post on Social Media? See The Most Popular Research [INFOGRAPHIC] by @kevanlee | SpisanieTO | Scoop.it
How many times per day should we post? Luckily, we’re able to check in a bunch of research on social media frequency to get a "best practice" baseline.
The post How Often Should You Post on Social Media?
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7 Content Curation Tools For Bloggers

7 Content Curation Tools For Bloggers | SpisanieTO | Scoop.it
There’s a lot of effort that goes into running a blog professionally. And the larger part of a blogger’s time is spent in researching and organizing information – often more than it takes to create the content itself.
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SEO 101: Getting Started in Local SEO (From Scratch) by @SearchHighway

SEO 101: Getting Started in Local SEO (From Scratch) by @SearchHighway | SpisanieTO | Scoop.it
By following these amazingly simple steps, you can have your local business showing up in front of people within your city who are looking for your services (you don't even need to know anything about SEO get it started!
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7 Guidelines For Visual Content Marketing With Free Images - Heidi Cohen

7 Guidelines For Visual Content Marketing With Free Images - Heidi Cohen | SpisanieTO | Scoop.it
How You Can Find, Use and Make Free Images Unique For Your Brand
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10 Web Tools to Enhance Visual Content

10 Web Tools to Enhance Visual Content | SpisanieTO | Scoop.it
Every marketer wants to engage viewers with a great message. Learn some great tools to enhance visual content for your message.

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Google Classroom and Sites | Padlet

Google Classroom and Sites | Padlet | SpisanieTO | Scoop.it
How to construct a Google Classroom and a Google Sites Web Page

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Social Media 101: How to Create Engaging Content | SEJ

Social Media 101: How to Create Engaging Content | SEJ | SpisanieTO | Scoop.it
Do you often find yourself wondering about how to vamp up your social media presence?

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Patrick Wallace's curator insight, March 10, 8:34 AM

It's here, and it's here to stay so we all better get on board!

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The best tools & resources for your content promotion

The best tools & resources for your content promotion | SpisanieTO | Scoop.it
This article first appeared on Mention. A recent study shows that 86 percent of all B2B marketers use content marketing strategies to gain exposure and ultimately generate revenue, but only 38 percent believe they are effective at it.

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10 Best Places to Find Free Icons and Image Assets Online

10 Best Places to Find Free Icons and Image Assets Online | SpisanieTO | Scoop.it

Like many creative types, I tend to get a bit giddy when I find art that inspires and captivates.Thankfully, the web is not short on free image assets for people to find and use in their designs and many of those free options are just as amazing at the premium ones out there.In this post, we have rounded up some of the best sites where you can go to find those free image assets and stock up on your design arsenal for those times when you just can’t create it from scratch....

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Hyunghwan Shin's curator insight, March 17, 10:43 PM

Design

Marco Bena's curator insight, March 18, 6:26 PM

Creativity and Icons...

Gonzalo Moreno's curator insight, March 19, 7:10 AM

Cool icons for your PPT presentations...