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Content - In Part 1, we began the examination of how emotion and logic operate in the buying cycle, and we covered what sort of content to produce for the Awareness stage. ...
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The author took the table from Part 1 and added to it so that all you need to comprehend the concept is this graphic. Superb! You definitely want to bookmark and forward for consumption. Stuff like this just doesn't get any better. Take this graphic, copy/paste/enlarge/post to all walls.