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Rescooped by Olga Lopez Aparicio from Digital-News on Scoop.it today
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Web Analytics 3.0 mind-set and strategy

Web Analytics 3.0 mind-set and strategy | Copywriting | Scoop.it
More and more I am reading that marketers are demanding more accountability from digital marketing which is ironic because there are already a lot of ways to measure everything you do online.

Via Thomas Faltin
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Content Marketing in 2014 | Social Media Today

Content Marketing in 2014 | Social Media Today | Copywriting | Scoop.it
The following infographic from Uberflip gives a concise view of what the trends will be like in content marketing in 2014.
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Rescooped by Olga Lopez Aparicio from Content Creation, Curation, Management
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Web 3.0 is about Content Marketing + SEO + Social Media for Google 2013

Web 3.0 is about Content Marketing + SEO + Social Media for Google 2013 | Copywriting | Scoop.it
Google’s has great effect on the internet and also the business done on it. Each and every action adopted the net by site owners these days is performed keeping Google’s requirements in mind.

Via massimo facchinetti
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Social Media Marketing Strategy for 2014 | Social Media Today

Social Media Marketing Strategy for 2014 | Social Media Today | Copywriting | Scoop.it
How do you plan on revamping your social media marketing strategy in 2014? Here are four tips to get you started.
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How To Run A Successful B2B Social Media Marketing Campaign

How To Run A Successful B2B Social Media Marketing Campaign | Copywriting | Scoop.it
Many marketers think of social media in the context of B2C companies: after all, 4 in 10 consumers buy products that they've favorited, liked, tweeted or p.
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