Soup for thought
Feminism is not a 4 letter-word
Curated by malek
So when marketers talk about how much they work with numbers now that we’ve entered the sci-fi1 age of Internet data collection, I cringe. Let’s just say I’m glad I’m covering marketing for a living rather than actually doing it.
But just because numbers may be marketers’s new best friend, that doesn’t mean they’re all good. Some, in fact, are a bit terrifying.
And because I’m a sick bastard who wants you all to feel my mathematical pain, I’ve gathered 13 stats that should send chills down any marketer’s spine. Just to be clear, all of these statistics have pros and cons, and some stats may not have an impact on your marketing strategy. But hopefully at least one of them will get you to jump. Enjoy....
2M Views On GooglePlus
You may think, "2M views so what, many have more than that," and you would be right and wrong. Right because many friends including @Mark Traphagenand @Neil Ferree(to name just two) have many more G+ followers and views than little ole me.
The point of Social Media Marketing is not to win a horse race. The point is to communicate YOUR message in order to create scaled online community. Once your community more than pays for itself your "degrees of freedom" open up.
If you know of another "moderate effort, HUGE return" tool please share and I will use that one too. In the meantime G+ may be the best "do less, get more" online marketing tool ever created. G+ is Davids stone helping to slay giants - how else can a tribe the 4500 generate views of more than 2M?
So get out your sling and load up some G+ rocks today and your digital marketing will be slaying giants soon too :). M
I usually write about the challenges of professional and executive speaking, but there’s one speaking gig that presents difficulties even most pros don’t have to face: preaching. Preachers face the same audience (mostly) week after week, year after year, and have to somehow persuade them to listen afresh every Sunday. Even [...]
Public speaking phobia: how to preach?
This is the cover of The Way To His Heart “A Cookbook with a Personality”, 1941; note the figures on the cover. The five female figures on the cover of...
KITSCH-SLAPPED describe itself as
"SPECIALIZING IN BAD TASTE FROM A (FEMINIST) CHICK’S PERSPECTIVE. POP CULTURE, PAST & PRESENT, IN YER KISSER."
Top 10 Scoops By Clicks
1. http://sco.lt/8Q8W6j Future of Markeing [Infographic]
2. http://sco.lt/68zYfp 21 Content Types We Crave
3. http://sco.lt/91MkRF SEO, LinkedIn & The Real You, How LinkedIn Is Crowdsoucing You
4. http://sco.lt/7A3OAT New SEO vs. Old SEO Smackdown [Infographic]
5. http://sco.lt/8PV9Np How and Why Google Killed Long Tail of Search [Infographic]
6. http://sco.lt/8Jcwq1 12 Scoop.it Experts Share Top Cureation Tips
7. http://sco.lt/6UD0W9 Why Content Gets Shared: Social Mentions Study
8. http://sco.lt/6a2WVF The Content Marketing Mix [Infographic]
9. http://sco.lt/88TIZd Six Ways To Expand Your Social Media Reach [Infographic]
10. http://sco.lt/8eorNx Storytelling Is The New SEO [Slideshare]
Wow, 5 Infographics contributing 52% of top 10 clicks, a study and a Slideshare. Will do views next and compare and contrast.
Another proof what we call 'time' isn't chronological but spatial, the leap change in short period.
Here are 12 social media strategies to think about when crafting your marketing plan targeted to women.
A highly targeted campaign is the most efficient marketing too. Thanks to the vast eruption of social media, it has never been easier for businesses to engage with women… young professionals, moms or boomers.
Did you know: The 74+ demographic is the fastest growing among social networks. As a marketer, its exciting to see new market segments flocking to social media.
If you combine the size of boomers and senior with their relative wealth and add spending habits, we're talking about one of the most overlooked segments of online marketing
One in five moms is a millennial mom, born between the years of 1978 and 1994. These young women represent the next big wave of family-oriented consumers but 42% of them say that they’re being overlooked by marketers. That means that marketers are missing out on a very influential demographic.
Is it the stereotype of a harried mom juggling home and career the cause of this marketing anomaly?
A lesson on what NOT to do with advertising. Radio Shack butchers the Beats Pill and Boom Movement beats off.
There are 2 familiar sayings in each newrooms acroos the country
1- Sex sells
2- If it bleeds, it leads