SONEMA - Digital Marketing
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Rescooped by Hugo Fonseca from VL Digital News and Reviews ~ Automotive Digital Marketing
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Guerrilla Marketing Strategies That Sell in Facebook Pinterest Adwords - Automotive Digital Marketing Professional Community

Guerrilla Marketing Strategies That Sell in Facebook Pinterest Adwords - Automotive Digital Marketing Professional Community | SONEMA - Digital Marketing | Scoop.it
 This video explains how to actually use Facebook, Pinterest, and Adwords to drive and convert customers to your eCommerce Store. This is the simple check…

Via VL Digital Marketing
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Rescooped by Hugo Fonseca from The MarTech Digest
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Choosing the Right Content Marketing Technology: 14 Critical Questions - CMI

Choosing the Right Content Marketing Technology: 14 Critical Questions - CMI | SONEMA - Digital Marketing | Scoop.it
Starting to reevaluate your software platforms? Whether you’re considering a suite or specialized vendors, these questions could help you make the right decision for your brand.

 

Digest...

 

1. Is it easy to use?

2. Does it identify silos while allowing them to work together?

3. Is data at the heart of the software?

4. Does it integrate easily with other software?

5. Is editorial workflow management a priority for the vendor?

6. Is there room for offline marketing?

7. Is it listening for your brand?

8. Can you use it to manage advertising?

9. Does it make device optimization a no-brainer?

10. How difficult is collaboration?

11. What kind of reputation does the company/software have?

12. How have other companies used the software?

13. What costs are involved?


Via marketingIO
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marketingIO's curator insight, April 1, 2013 7:27 AM

There's a ton of stuff out there, and you need to separate the tools from the crapola. CMI (and they should know) provides an excellent RFQ-like series of questions that can help you narrow down your choices and identify the right vendor. You'll need to click through for the details, as the aforementioned list of questions is not quite intuitive.


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Scooped by Hugo Fonseca
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The Recessionista™: Sample Sales & Events

The Recessionista™: Sample Sales & Events | SONEMA - Digital Marketing | Scoop.it
Special sample sales and shopping events in New York, Los Angeles, Orange County, online and more. Designer clothing for sale, women's shoes & handbags.
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