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Yet more proof m-commerce is hot: Line’s Maybelline flash sale...

Yet more proof m-commerce is hot: Line’s Maybelline flash sale... | Advertising, SM, Digital Anything | Scoop.it
Last week, we reported the partnership between Japanese messenger Line and Maybelline New York (Thailand) to bring the cosmetic brand’s newest product, then a mystery, to Thailand via a mobile flash sale. The campaign was slated to last from Monday, December 16, to Friday, December 20...
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The Secret Recipe for Viral Content Marketing Success

The Secret Recipe for Viral Content Marketing Success | Advertising, SM, Digital Anything | Scoop.it
We know that content marketing is one of the best ways to engage with audiences and potential customers online. But what happens when a business has tried content marketing and has seen few returns?

Via The Fish Firm
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Joey Stinson's curator insight, May 13, 2013 2:32 PM

hmmm.....this seems to be a rather bold statement. 

Greg Bonsib's curator insight, May 13, 2013 9:49 PM

Content is at the heart of the matter.

Billy R Bennett's comment, May 13, 2013 11:57 PM
Great article.
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Line ventures deeper into m-commerce with make-up flash sale

Line ventures deeper into m-commerce with make-up flash sale | Advertising, SM, Digital Anything | Scoop.it
Today, messaging app Line announced a partnership with all-in-one e-commerce logistics firm aCommerce and L’Oreal’s Maybelline New York to bring the cosmetic brand’s newest product to Thailand. WIth this partnership, Line users will get access to an exclusive flash sale on the platform...
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Indian's WorldFloat ready to take on Facebook, Twitter - The Economic Times

Indian's WorldFloat ready to take on Facebook, Twitter - The Economic Times | Advertising, SM, Digital Anything | Scoop.it
WorldFloat, the only Indian social networking site, has one lakh sign-ups daily and it could seriously challenge Facebook & Twitter.
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