Content Marketing and Social Media
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Content Marketing and Social Media
Content Marketing and Social Media Strategies and Tactics
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7 Effective Call-to-Action Examples and Why They Work

7 Effective Call-to-Action Examples and Why They Work | Content Marketing and Social Media | Scoop.it

CTAs are critical for achieving any results online, because traffic, subscribers, and followers don’t do you any good until they become leads and eventually customers. That’s why calls-to-action can be used in more places than just your website. They should also be employed in your: blog social media email blasts pay-per-click campaigns guest articles anywhere else you publish or market online It takes practice to craft the perfect CTA for a given offer and page, but there are a few guidelines to keep in mind that can help you....


Via Jeff Domansky
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Two Pens's curator insight, July 7, 2013 4:34 PM

This is straight out of Direct Marketing 101 (no, there are no new ideas under the sun) but worth remembering regarding asking for what you want.

Alison D. Gilbert's curator insight, July 7, 2013 4:47 PM

Don't delay, do it now.

Alison D. Gilbert's curator insight, July 7, 2013 4:47 PM

Don't delay, do it now.

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Great Social Media Thinkers

Great Social Media Thinkers | Content Marketing and Social Media | Scoop.it
Great Social Media Thinkers, by Federico Scarpino: updated automatically with a curated selection of articles, blog posts, videos and photos. (Great Social Media Thinkers is out!
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INFOGRAPHIC: The State of B2B Content Marketing | Uberflip

INFOGRAPHIC: The State of B2B Content Marketing | Uberflip | Content Marketing and Social Media | Scoop.it
With 91% of B2B companies doing it, content marketing has quickly become one of the most popular mediums for marketers.
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@Vineapp sharing reportedly tanks 1 wk after @Instagram's video launch; @Topsy's

@Vineapp sharing reportedly tanks 1 wk after @Instagram's video launch; @Topsy's | Content Marketing and Social Media | Scoop.it
@Vineapp sharing reportedly tanks 1 wk after @Instagram's video launch; @Topsy's free analytics tool for the social web show that June 19th '13 2.5M @Vineapp links were shared & only 1.5M on June 20th '13, ~40% drop in one day; @Vineapp links shared...
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3 steps to improve your content and enhance your social media marketing strategy | WSI Simply Social

3 steps to improve your content and enhance your social media marketing strategy | WSI Simply Social | Content Marketing and Social Media | Scoop.it
Need to make your social media marketing strategy more effective? Follow these three steps from WSI experts!
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The What, Where, When, Why and How of Pinterest Rich Pins

So you’re cruising Pinterest and spot the dining room set of your dreams. But when you click through, you get a dead link, with no product info to be found. Is there anything more frustrating?
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Mobile Marketing | Social Media Today

Mobile Marketing | Social Media Today | Content Marketing and Social Media | Scoop.it
Sodexo Opens Mobile Marketing Playbook [PODCAST] - Social media news, strategy, tools, and techniques | Social Med.. http://t.co/fm4va6ok9Q
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Your Links Suck and Your Content Stinks: Now What?

Your Links Suck and Your Content Stinks: Now What? | Content Marketing and Social Media | Scoop.it
Imagine 3 people entering a room. There is a table with 2 chairs on 1 side and 1 chair on the other side. The 3 people choose seats randomly. All 3 bring some unique qualities into the room. Which ...
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5 Tricks That Will Make Your Tweets Mobile-Friendly - AllTwitter

5 Tricks That Will Make Your Tweets Mobile-Friendly - AllTwitter | Content Marketing and Social Media | Scoop.it
5 Tricks That Will Make Your Tweets Mobile-Friendly

Via Mike Cunningham, John van den Brink
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SchoolandUniversity's comment, February 25, 2013 4:15 AM
thanks for this post, it's very helpful for me !
Guillaume Decugis's comment, February 25, 2013 11:42 AM
Not sure I agree with the old vs new RT though. To me the new RT is also a way to give exposure to people I like on Twitter and this is something I actually like doing.
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Instagram Can Soon Sell Your Photos Without Permission, Payment, Or Even Notification

Instagram Can Soon Sell Your Photos Without Permission, Payment, Or Even Notification | Content Marketing and Social Media | Scoop.it
Instagram has just revealed its new data policy-- and it's a move that may have its more privacy-sensitive users deleting their accounts.
mincedmedia's insight:

Time to delete your @Instagram account > All your photos are belong to us via @FastCompany

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Mobile SEO Is Not A Myth: 8 Popular Claims Refuted - Search Engine Land

Search Engine LandMobile SEO Is Not A Myth: 8 Popular Claims RefutedSearch Engine LandLast year at this time, I refuted 7 myths in mobile SEO, saying mobile SEO isn't a myth, but there are myths in mobile SEO.
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Are You Measuring Your Actual SEO Return on Investment?

Are You Measuring Your Actual SEO Return on Investment? | Content Marketing and Social Media | Scoop.it
Coming from an SEO background, I have to say that SEO is a world full of myths, hijinks, frustration and occasional glory. (RT @BeauAtwell: Are You Measuring Your Actual SEO Return on Investment?
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5 Inbound Marketing Key Performance Indicators You Can’t Ignore

5 Inbound Marketing Key Performance Indicators You Can’t Ignore | Content Marketing and Social Media | Scoop.it

Use key performance indicators (KPIs) to effectively manage Inbound Marketing activities....One of the things I love most about Inbound Marketing is that it lends itself to creation of an Inbound scorecard of KPIs that tie directly back to business goals, and give the ability to quickly evaluate performance and make instant adjustments to strategies and tactics. Just as important is how your scorecard can contribute to a virtuous cycle: improved results lead to strengthened commitment and participation, which leads to more support, continued resource commitment…and even better results!Inbound Marketing allows businesses access to more marketing metrics than most businesses have ever had the luxury of enjoying. Here’s a list of what we consider our top five Inbound KPIs...


Via Jeff Domansky
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Jeff Domansky's curator insight, July 6, 2013 2:18 PM

I liked these smart measurement suggestions. Worth reading.

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Ethics And Social Media - Why We Need To Talk About Them NOW | The 7 Graces of Marketing - ethical marketing for social entrepreneurs

Ethics And Social Media - Why We Need To Talk About Them NOW | The 7 Graces of Marketing - ethical marketing for social entrepreneurs | Content Marketing and Social Media | Scoop.it
Excerpt from new book Tweep-e-licious: 158 Twitter Tips & Strategies for Writers, Social Entrepreneurs & Changemakers Who Want to Market Their Business Ethically (The only sensible time to talk about ethics is when we are exactly where we are now...
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Social Media Network - Marketing: Retention Plan For Your Facebook Brand Pages - Social Media

Social Media Network - Marketing: Retention Plan For Your Facebook Brand Pages - Social Media | Content Marketing and Social Media | Scoop.it
Social Media (Retention Plan For Your Facebook Brand Pages - Social Media http://t.co/MkJI1UlokF http://t.co/8mK4OAiahk)...
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Five irresistible tips you can learn from 1940s content marketing

Five irresistible tips you can learn from 1940s content marketing | Content Marketing and Social Media | Scoop.it
Last week, I sat down to find a battered, browning booklet perched at the end of my desk.
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Kim Bayne's Content Marketing Board on @pinterest

Content marketing, strategies & tactics | articles and related infographics | curated by @mincedmedia
mincedmedia's insight:

Curated infographics about different aspects of content marketing

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Robin Good: Content Curation Visualized (Pinterest)

Robin Good: Content Curation Visualized (Pinterest) | Content Marketing and Social Media | Scoop.it
What is content curation about? Diagram, charts and infographics to make sense and introduce "others" to the *content curation* conundrum

Via Dennis T OConnor
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Dennis T OConnor's curator insight, July 3, 2013 3:12 PM

Curation Guru Robin Good's Pinterest page of infographics.

Cassandra Gadouas's curator insight, July 4, 2013 8:23 AM

I would use this to create courses to help others how to control thoughts and emotions.

Claudio Arce - TIC's curator insight, July 4, 2013 1:24 PM

Interesante

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Report: 76 percent of executives advocate CEOs actively use social media | Articles | Home

Report: 76 percent of executives advocate CEOs actively use social media | Articles | Home | Content Marketing and Social Media | Scoop.it
A new study by Weber Shandwick finds a vast number of employees support the idea that CEOs vigorously amp up their online sociability. (Report: 76 percent of executives advocate CEOs actively use social media: A new study by ...
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Social Media Marketing Plan Evaluation - Get the help you Need

Social Media Marketing Plan Evaluation - Get the help you Need | Content Marketing and Social Media | Scoop.it
Social Media Marketing Plan evaluation for All your Social Media needs from Branding to a Strategy. We Have you Covered.
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Instagram apologizes to users: We won't sell your photos

Instagram apologizes to users: We won't sell your photos | Content Marketing and Social Media | Scoop.it
Facebook breaks its silence, pledging to 'remove' language that sparked a revolt among Instagram users concerned their photos would be sold for advertising or marketing purposes. Read this article by Donna Tam on CNET News.
mincedmedia's insight:

Oops! Sorry. Nvr mind. @Instagram apologizes to users: We won't sell your photos http://t.co/6DUJRH0X via @CNET #socialmedia

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101 Social Media Marketing Resources – 2012 Edition

101 Social Media Marketing Resources – 2012 Edition | Content Marketing and Social Media | Scoop.it
Here’s a monster list of 101 social media marketing resources (the 2012 edition) to help expand your knowledge of this ever-changing ecosystem.
Via bContext
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Matt Mehrkens's curator insight, December 14, 2012 12:41 PM

There is no reason to have a poor social media marketing strategy with the amount of resources avaialable to you. Check them out!

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10 SEO Blogs Accepting Guest Posts : Promote Yourself - Search Engine Journal

10 SEO Blogs Accepting Guest Posts : Promote Yourself - Search Engine Journal | Content Marketing and Social Media | Scoop.it
Guest blogging is one of the most powerful ways to build your brand and site popularity. By guest posting you expose your business to a wider audience a (RT @Traffikco: @seosmarty 's Top 10 SEO Blogs Accepting Guest Posts.
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